Palash Jain

CEO

Bengaluru, Karnataka, India8 yrs 9 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Expert in programmatic advertising with 8 years of experience.
Proven track record in optimizing high-impact campaigns.
Skilled in automating reporting systems for efficiency.

Stackforce AI infers this person is a Programmatic Advertising Specialist with expertise in campaign management and operational excellence.

Contact

Skills

Core Skills

Programmatic AdvertisingCampaign ManagementOperational ExcellenceAd OperationsProcess ImprovementBusiness Analysis

Other Skills

AccountingAd Quality & VerificationAdvertisingAdvertising OperationsAmazon QuickSightAnalytical CapabilityAnalytical SkillsAnalyticsAttention to DetailBusiness Intelligence ToolsBusiness Process ImprovementBusiness WorkflowsCampaign StrategiesCampaignsClient Services

About

Seasoned Ad Operations and Programmatic specialist with 8 years of experience, currently driving performance as a Senior Analyst at InMobi. Proven expertise in PMP optimization, DV360 execution, audience segmentation, and campaign automation across global markets (ANZ, INSEA, NA). Known for leading high-impact campaigns for brands like Google, McDonald’s, J&J, and HUL, delivering measurable revenue uplift and operational efficiencies. Adept at cross-functional collaboration, problem-solving, and process scaling—with a strong track record in automating reporting systems, improving targeting precision, and mentoring teams.

Experience

8 yrs 9 mos

Total Experience

2 yrs 11 mos

Average Tenure

4 yrs 8 mos

Current Experience

Inmobi advertising

2 roles

Lead - Global Exchange Operations

Promoted

Jul 2025 – Present · 11 mos

Senior Analyst

Sep 2021 – Jun 2025 · 3 yrs 9 mos

Led NA PMP optimization across 30+ accounts, ensuring consistent attainment of client KPIs and improving CPM efficiency.
Managed Taboola iDSP onboarding and executed global brand campaigns (Google, Microsoft, McDonald’s, VicGov), delivering scale with tight targeting precision.
Built and mapped over 1,000 geo-polygons (Q4 2024‑Q1 2025), enhancing QSR and location-based targeting strategies.
Automated key reporting (DV360 discrepancy tracker, viewability, end-of-campaign dashboards), reducing manual load by ~100%.
Documented product issues, partnered with PM & engineering to resolve platform gaps—shrinking resolution time by 30%.
Served as QC lead for PMP/ad tickets to guarantee delivery accuracy and protect revenue.
Authored SOPs, mentored new hires, and enabled smooth onboarding for interns and new team members.

PMP optimizationDV360 executionaudience segmentationcampaign automationreporting automationgeo-polygon mapping+4

Amazon

Ad Operation Analyst

Jan 2020 – Sep 2021 · 1 yr 8 mos · Bengaluru, India · On-site

Streamlined user and permission management across Salesforce by configuring roles, profiles, validation rules, and approval flows—supporting over 200+ Amazon Advertising users and maintaining operational integrity.
Ensured 100% data hygiene across Salesforce by proactively resolving system defects via SIM (ticketing tool) and implementing continuous improvements that reduced manual cleanup efforts by ~40%.
Automated business processes through workflow rules, email alerts, time-triggered tasks, and field updates, driving consistency and reducing SLA breaches across internal operations.
Authored detailed SOPs and design documentation, enabling scalable onboarding and creating a self-serve knowledge base that improved team productivity and onboarding speed by 25%.
Led client communications and calls as the India team POC & Salesforce SME, ensuring clarity, cross-region coordination, and successful delivery for multiple high-impact initiatives.
Mentored junior analysts and cross-trained teammates, strengthening offshore team capabilities and supporting faster project ramp-up cycles through hands-on guidance.

Salesforcedata hygieneworkflow automationSOP documentationclient communicationAd Operations+1

Wipro limited

2 roles

Senior Associate

Promoted

Apr 2018 – Sep 2019 · 1 yr 5 mos

Led requirements gathering and design documentation for operational workflows, ensuring clarity, traceability, and alignment across cross-functional teams.
Managed multiple high-priority tasks and contributed to tool enhancements, improving overall process efficiency and platform performance.
Collaborated with the quality assurance team to drive performance improvements, identify gaps, and optimize team outputs through data-backed insights and structured feedback loops.
Acted as the India POC for client calls, providing updates on progress, addressing blockers, and ensuring seamless communication between offshore and onshore teams.
Worked closely with internal and external stakeholders, gathering feedback, supporting change management initiatives, and aligning operations with evolving business needs.

requirements gatheringdesign documentationprocess efficiencystakeholder communicationBusiness AnalysisProcess Improvement