Parul F. — Partnerships Manager
With over 9 years of experience in omni-channel commerce, I am a seasoned Manager Strategic Partnerships, where I lead the growth strategy for Lifestyle brands. I have a proven track record of delivering results in diverse categories, such as in Beauty and Personal Care, and Women Fashion, across different platforms and markets. Some of my achievements include formulating the GTM plan for the Beauty category for YouTube Shopping, crafting highly targeted pitch decks for each brand, and developing research methodology to understand their needs and goals for influencer and content marketing. I excel at managing strategic partnerships and negotiations, cross-functional collaboration, research and analysis, business development, brand marketing, data analytics, and product launch. I am passionate about creating value for both the brands and the customers, and constantly exploring new opportunities and innovations in the e-commerce space.
Stackforce AI infers this person is a strategic partnership expert in the e-commerce sector.
Location: Delhi, India
Experience: 10 yrs 10 mos
Skills
- Strategic Partnerships
- Business Development
- Category Strategy
- Category Management
- Retail Management
Career Highlights
- Over 9 years in omni-channel commerce.
- Expert in strategic partnerships and negotiations.
- Proven track record in beauty and fashion categories.
Work Experience
Zomato
Strategic Partnership Manager (2 yrs 1 mo)
Manager Strategic Partnerships (7 mos)
Category Lead (1 yr 5 mos)
SIMSIM (Acquired by Google)
Category Manager (1 yr 7 mos)
Reliance Brands Limited
Associate Category Manager (7 mos)
Myntra
Associate Category Manager (1 yr 3 mos)
Landmark Group
Retail Merchandiser (3 yrs)
Shoppers Stop
Intern (4 mos)
