Poorvi Matani

Business Development Executive

Bengaluru, Karnataka, India1 yr 5 mos experience

Key Highlights

Successfully managed Lenovo's branding across 120+ stores.
Achieved 85% customer retention in home bakery venture.
Spearheaded high-impact marketing campaigns with measurable results.

Stackforce AI infers this person is a MarTech professional with expertise in branding and client engagement strategies.

Contact

Skills

Core Skills

Brand MarketingMarketing Campaign ManagementClient ServicesSocial Media StrategyClient RelationsBusiness Initiatives

Other Skills

Account ManagementBusiness OperationsBusiness-to-Business (B2B)CalendarsClient Relationship StrengtheningCopywritingCreative DirectionCross-functional Team LeadershipCustomer Follow-upCustomer ManagementCustomer Relationship Management (CRM)Customer RetentionCustomer ServiceData AnalysisEnd to End Recruitments

About

Jai Hind College graduate with a Bachelor of Mass Media in Advertising, leveraging a strong foundation in branding and marketing strategy. Most recently contributed at Leroc as a Client Account Manager, managing Lenovo's retail branding campaigns across 120+ stores pan-India. Delivered impactful outcomes by optimizing retail experiences with AI highlighters and translit boards, enhancing customer footfall and conversions. Previously worked at BOXEDGE Solutions LLP, driving Meta ad campaigns and implementing data-driven social media strategies. Entrepreneurial experience as the founder of Sugariy’s, a home bakery, further honed business operations and customer retention skills. Passionate about blending creativity and data to craft compelling customer experiences.

Experience

1 yr 5 mos

Total Experience

5 mos

Average Tenure

Current Experience

Livspace

Senior Executive Brand Marketing

Jul 2025 – Nov 2025 · 4 mos · Bengaluru · On-site

Spearheaded brand marketing initiatives across offline channels, delivering 150+ marketing collaterals and digital creatives to strengthen
alliance visibility and drive brand engagement, ensuring 100% adherence to brand guidelines.
Strategized and executed alliance hotel marketing campaigns with an 11.83% conversion rate, optimizing performance through on-ground
activations and data-backed insights.
Led creative direction and scripting for 2 high-impact ad films as part of a performance marketing campaign featuring Jonita Gandhi,
amplifying campaign recall and engagement metrics.
Directed end-to-end execution of the “Why Livspace” brand film, effectively articulating Livspace’s value proposition and positioning the
brand as a category leader in home interiors.
Partnered cross-functionally with category, design, and content teams to ensure strategic alignment across marketing efforts, reinforcing
brand salience and consistency across alliance and BTL touchpoints.

Brand MarketingMarketing Campaign ManagementCreative DirectionCross-functional Team Leadership

Leroc

Client Account Manager

Nov 2024 – Apr 2025 · 5 mos · Bengaluru, Karnataka, India · On-site

Managed Lenovo’s retail branding & marketing strategy, executing campaigns across 120+ stores pan-India, driving ₹20 lakh in revenue within three months.
Led end-to-end client engagement, including strategic branding, store experience enhancement, and upselling marketing solutions to drive business growth.
Spearheaded multi-city branding deployments, ensuring brand consistency, customer engagement, and seamless execution through cross-functional collaboration.
Optimized retail experience with AI highlighters, translit boards, and storefront branding, increasing footfall and conversion rates.

Client ServicesBrand MarketingMarketing StrategyCross-functional Team Leadership

Boxedge solutions llp

Senior Account Manager

Jul 2024 – Sep 2024 · 2 mos · Bengaluru, Karnataka, India · On-site

Spearheaded Meta ad campaigns, optimizing for maximum engagement and audience growth.
Strategized and executed comprehensive content calendars for timely, high-impact delivery.
Facilitated client communication, ensuring seamless approvals and addressing feedback efficiently.
Orchestrated end-to-end shoot logistics, aligning production with marketing objectives.
Devised and implemented data-driven strategies to elevate social media engagement.

Social Media StrategyClient RelationsSocial Media Marketing

Sugariy's

Founder

Mar 2023 – Jul 2024 · 1 yr 4 mos · Kanpur, Uttar Pradesh, India · On-site

Fuelled by a passion for entrepreneurship, I proudly launched Sugariy's, my home bakery. This venture allows me to specialize in creating delightful treats like brownies and cheesecakes. A unique addition to my extracurricular endeavours, Sugariy's also provides valuable insights into time management and business operations, enriching my skill set. In the initial 10 months post-launch, I have successfully cultivated a niche customer base, boasting an impressive 85% retention rate. I eagerly anticipate the positive impact and continued success.

Business InitiativesProblem SolvingSocial Media Strategy

Cupshup

2 roles

Client Servicing Executive

Promoted

Jan 2022 – Sep 2022 · 8 mos

Serving as the key liaison between the agency and clients.
Maintaining strong relationship with the clients and ensuring successful execution of advertising campaigns.
Receiving and interpreting of client briefs.
Coordinating with various departments within the agency (creative, media, production) to develop creative proposals, present to the client and thereafter ensure smooth execution of advertising campaigns.
Monitoring of campaign performance and analysing it to provide the clients with insights and recommendations for optimization.
Addressing concerns and issues promptly and coordinating with internal teams to find solutions and maintain client satisfaction.
Managing the client budget, engaging in contract negotiations and making the best use of client budget ensuring mutually beneficial terms and facilitating renewals when necessary.

Client RelationsMarketing Campaign ManagementInterpersonal Relationships