Jan 2025 – Aug 2025 · 7 mos · Riga, Latvia · Remote

• Built a new Agentic AI feature for detecting Fraud & Money Laundering patterns and automatically flagging transactions.
• Used AI to detect irresponsible gaming and disable users for 24 hours.
• Embeded AI on top of KYC module to scan and cross-check documents against databases, flag discrepancies, and validate player identities within seconds
• Managed a cross-functional team of 15+ professionals, enhancing collaboration between engineering and marketing.
• Led the SEO strategy, achieving #1 ranking for 17 high-volume keywords and driving 65,000+ monthly website visits.
• Conducted over 30 workshops, directly influencing $2+ million in revenue through major deal wins.

Jul 2021 – Jan 2025 · 3 yrs 6 mos · Bengaluru, Karnataka, India · Remote

Jul 2021 – Nov 2021 · 4 mos · Mumbai, Maharashtra, India

Jun 2021 – Sep 2021 · 3 mos · Gurugram, Haryana, India

Jun 2021 – Aug 2021 · 2 mos · Mumbai, Maharashtra, India

Jun 2021 – Jul 2021 · 1 mo · Bengaluru, Karnataka, India

May 2021 – Nov 2021 · 6 mos · Bengaluru, Karnataka, India

Feb 2021 – Oct 2021 · 8 mos · Bengaluru, Karnataka, India

• >> Pricing Strategy
• >> New Client Aquisition
• >> Growth Hacking

Jan 2021 – Apr 2021 · 3 mos · Bengaluru, Karnataka, India

Nov 2020 – Nov 2020 · 0 mo · Bengaluru, Karnataka, India

Oct 2020 – Nov 2020 · 1 mo · Gurugram, Haryana, India

• >> Comprehensive competitor and market research

Jul 2020 – Present · 5 yrs 11 mos · India · Remote

• ELI or Entrepreneur's Live Interviews is a podcast where we invite founders to share their journey and inspire young Indians into entrepreneurship.
• Website: https://www.eli-podcast.com/
• YouTube: https://www.youtube.com/channel/UCPRRZ1PXrOtx6H5HhSS5hJQ
• Spotify: https://open.spotify.com/show/2KOFjG1ZSEWMK64KsbUXAx
• Apple Podcast: https://podcasts.apple.com/us/podcast/entrepreneur-lounge-of-india-eli/id1536367388

Jul 2020 – Jun 2021 · 11 mos · Hyderabad, Telangana, India · Remote

• Streamlined the CRM efforts for 3 business verticals.
• Helped sales team with collaterals such as PPTs, Brochures, Catalogs, E-books, and Infographics.
• Implemented chatbot for multiple business lines.
• Worked with CS team to streamline the support desk.
• Worked with the HR team to implement HRMS.
• Recruited resources for Sales Ops and Marketing roles.
• Trained sales reps on tools and technologies.

Jun 2020 – Present · 6 yrs · India · Remote

Sep 2019 – Jun 2021 · 1 yr 9 mos · Gurugram, Haryana, India

• Morph.ai was a DIY WhatsApp Chatbot Platform targeting markets with a high density of WhatsApp users.
• Led the PLG Initiatives for Morph.ai.
• Owned the features such as Signup journey, free trial experience, sandbox, and chat widgets. Was responsible for growing the signed-up user base of the platform at 20% MoM
• PLG: Implemented principles of Product-Led-Growth, and
• Shortened Time-to-Value (Aha moment) to 3 minutes
• Created the Self-Serve platform along with product team
• Created a smooth user journey on the platform
• Generated virality through growth hacks
• Implemented a transparent pricing model through a base plan and pricing calculator (Mailchimp-like)
• Growth hacks: Used low budget high impact tricks such as
• Bot Resume: Created a CV for our WhatsApp bot and applied for job openings where our bot can replace a human agent in roles of customer support.
• LinkedIn tagging: Created use-case bots for Insurance, Hotel Booking, Online Medicine Delivery, Education, etc. Floated the bot on LinkedIn & tagged companies.
• Cold emails: Harvested emails of funded startup founders and mailed them our product deck & demonstration.
• Click to WhatsApp widget: Created a lead magnet that gave 500+ MQLs with zero cost of acquisition.
• Launch: On ProductHunt, we ranked 3rd Product of the day for Oct 10, 2019, with 203 upvotes and 23 comments
• Ranked the website on the featured snippet of Google for high intent Keywords such as WhatsApp Chatbot.
• Content: Wrote and published blogs on the website.
• Signups: Started lead generation engine from scratch, and reached a volume of 1200 trial signups per month at its peak, and a total of 6000+ leads in 1 year. Worked on SEO & CRO to get 500+ leads/month. Managed and optimized Search Ads on Google to get 600+ leads/month.
• Collaterals: Created Pitch Deck, Beginners' Guide, Brochure, Demo Videos, etc.

Jan 2018 – Sep 2019 · 1 yr 8 mos · Bengaluru, Karnataka, India

• VETport is a SaaS-based hospital management suite, targeting veterinary clinics in English-speaking countries. The TAM was 150K veterinarians, and 50K+ clinics across the US, UK, Aus, NZ, Ind, and other countries.
• Led the product growth efforts for the flagship product of the company – VETport. Built and managed a team of 5 people (Backend Developer, Content Writer, Graphic, Analyst, Email Marketer, and UI Developer).
• Owned the website, signup experience, and dashboard of the platform. Reduced the time-to-value journey from 24 hours to 1 minute by simplifying signup journey.
• Generated 80-100 B2B free trial signups every month.
• Metrics: Avg. ticket size was $2000/year, average customer life: 5 years, CLV: $15000, Lead to Conversion Rate: 11%, CPL: $28
• Started Content Marketing engine involving blogs, SEO, Email Campaigns, and Social Media. Maintained presence on 1st page of google consistently for relevant keywords.
• Kick-started weekly newsletter email campaigns. Had executed 50+ email campaigns to a mailing list of 15,000 doctors at an open rate of 13% and a click rate of 8%.
• Created collaterals for all product lines of the company.
• Enabled the Sales & CS team with integrated tools & suites.

Nov 2017 – Jan 2018 · 2 mos · Noida Area, India

Apr 2017 – Nov 2017 · 7 mos · Noida Area, India

Aug 2015 – Feb 2017 · 1 yr 6 mos · Bhubaneswar

May 2014 – Jun 2015 · 1 yr 1 mo · Bhubaneswar, Odisha, India · On-site