Rachel Serwetz, MBA, PCC

Co-Founder

New York City, New York, United States7 yrs 1 mo experience
AI Enabled

Key Highlights

  • Founded WOKEN to empower career exploration.
  • Coached hundreds in career transitions.
  • Expert in AI-driven leadership development.
Stackforce AI infers this person is a Career Development and AI Integration Specialist.

Contact

Skills

Core Skills

Ai Learning StrategyLeadership DevelopmentCareer Development CoachingCareer Path PlanningCareer CounselingCoachingResearchRecruiting

Other Skills

Career StrategistJob SearchPersonal BrandingCareer ManagementResume WritingJob CoachingWritingHuman ResourcesPerformance ManagementOperations ManagementIndustrializationManagementMicrosoft OfficeMicrosoft ExcelMicrosoft Word

About

I began my career at Goldman Sachs in Operations and Bridgewater Associates in Human Resources, where I first became interested in how organizations support people’s careers and leadership development. I later trained as a coach through New York University and became certified through the International Coach Federation (ICF PCC), while also completing my Technology MBA at NYU Stern and working in HR Research at Aon Hewitt. Over the past several years, I’ve coached hundreds of professionals navigating career exploration and career transitions, and founded WOKEN, a career development platform designed to help individuals clarify and pursue their ideal career path. I have also served as a career coach with organizations including Columbia University, Flatiron School/WeWork, and Project Activate, and served as an Adjunct Professor of Entrepreneurship at Binghamton University. Today, I work as an AI Learning Strategist & AI Agent Lead at Pinnacle, where I design and refine an AI coach that supports leaders in their day-to-day work. I’m focused on how coaching, leadership development, and AI can come together to help people make better decisions as they navigate their careers.

Experience

7 yrs 1 mo
Total Experience
2 yrs 3 mos
Average Tenure
4 mos
Current Experience

Pinnacle - ai coaching

AI Learning Strategist / AI Agent Lead

Feb 2026Present · 4 mos · Remote

AI Learning StrategyLeadership Development

Project activate, flatiron school, wework, columbia university, slate advisors

Career Coach & Resume Writer

Oct 2019Jun 2023 · 3 yrs 8 mos · Remote

Career CounselingCareer Development CoachingResume WritingJob CoachingCoaching

Binghamton university school of management

Adjunct Professor of Entrepreneurship

Aug 2019Jul 2022 · 2 yrs 11 mos

Aon

Research Associate, Talent, Rewards & Performance

Feb 2018May 2018 · 3 mos · New York, New York

ResearchWritingHuman Resources

Woken, confidently identify which career path you will love.

Founder, CEO, Career Coach: Career Exploration, Job Search, Career Advancement

Nov 2017Present · 8 yrs 7 mos

  • WOKEN is a web-based platform guiding professionals to clarify their ideal career path, by navigating through our novel, step-by-step process of learning and reflection. From there, we help professionals to intentionally decide on upskilling opportunities, improve their personal branding materials, and pursue an efficient, strategic job search to land a role you’ll thrive in.
  • Learn more: www.iamwoken.com
  • Free career coaching call: https://www.iamwoken.com/book-a-call-page
Career CounselingCareer Development CoachingCareer Path PlanningCareer StrategistJob SearchPersonal Branding+1

Bridgewater associates

Recruiting & Performance Management, Investment Associate Program

Jun 2016May 2017 · 11 mos · Westport, Connecticut

Performance ManagementRecruiting

Goldman sachs

Operations Analyst

Jul 2013Jun 2016 · 2 yrs 11 mos

Education

NYU Stern School of Business

Master of Business Administration - MBA — Technology

Jan 2018Jan 2019

NYU School of Professional Studies

Advanced Diploma in Coaching — Organizational and Individual Coaching

Jan 2017Jan 2017

Binghamton University

Bachelor of Science; College of Community and Public Affairs

Jan 2009Jan 2013

Universidad de Sevilla

Humanities & Spanish Language Program

Jan 2012Jan 2012

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