R

RAHUL SARASWAT

Digital Marketing Specialist

Noida, Uttar Pradesh, India14 yrs 11 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • 15+ years of experience in Digital Marketing.
  • Expert in SEO strategies and Google algorithms.
  • Proven track record in managing large-scale SEO projects.
Stackforce AI infers this person is a Digital Marketing Expert specializing in SEO and ORM for E-commerce and Education sectors.

Contact

Skills

Core Skills

Search Engine Optimization (seo)Digital MarketingOnline Reputation Management (orm)

Other Skills

E-commerce SEOOff-Page SEOWordPressOrganic SearchOn-Page OptimizationInternational SEOGlobal SEOYoast SEO PluginSEO CopywritingSEO AuditsSEOmozContent MarketingTeam ManagementSEOSocial Media Management

About

• Having 15+ years of experience in SEO / ORM / SMO / SEM / Digital Marketing • Excellent understanding of Google algorithms such as Core updates, AI overview results, helpful content update, Page experience, Link Spam, Panda, Penguin, In-depth articles, Spam updates, Rank brain, E-A-T & YMYL etc… • Extensive experience in SEO friendly product development from scratch to get traffic from Google & other search engines • Extensive experience in optimizing the CTRs, Avg. Time on Page, Pages/Session & minimize the Bounce Rates. • Extensive experience in handling large sites having 10M+ pages & 50-70M monthly traffic. • Extensive experience in handling technical SEO issues & SEO automation • Extensive experience in On page SEO using Title, Description, H1, H2, H3 tags, content on pages, interlinking and Keyword Placement on web pages according to Google guidelines • Extensive experience in optimizing the websites’ speed with Tech team’s help & solve the problems related to Core Web Vitals (LCP, CLS, FID, INP) & Mobile First Index algorithm • Extensive experience in Schema implementation on all page types • Perform Competitive analysis and make Strategic Recommendation for new products • Extensive Experience in ORM of a brand • Extensive Experience App SEO (ASO), Rank improvement for app keywords • Keyword research using Google AdWords, Keyword magic tool, Insight Search, Keyword.io and Msn AdCenter • Google Webmaster, Data/looker studio report & Analytics Report generation • Extensive Experience on Similarweb, SEOMOZ, SEMRUSH, AHREF, Screaming Frog tools • Google Analytics & AdWords certified. • Hands on YouTube Videos SEO , Google PPC and Facebook Display & Post Boost Ads • Develop robots file, canonical tags and custom 404-error page as per requirement of site • Extensive experience in Website Traffic Estimation and Site Positioning report • Good Understanding over the business generated websites and projects • Develop and execute all on page and off page activities of the assigned projects • Managing SEO team of 8-12 people by trained & guided them as per as the need

Experience

14 yrs 11 mos
Total Experience
3 yrs 10 mos
Average Tenure
8 yrs 5 mos
Current Experience

Shiksha.com

AVP Digital Marketing (SEO, SMO, ASO, ORM) at Shiksha.com

Jan 2018Present · 8 yrs 5 mos · New Delhi Area, India

  • ★ Responsible for SEO/Organic Traffic for Shiksha.com & studyabroad.Shiksha.com
  • ★ Planning and execution of SEO specific products
  • ★ Product development
  • ★ Planning and execution of content marketing.
  • ★ Develop and execute all on page and off page SEO activities of Shiksha.com .
  • ★ Brand Development
  • ★ Team Management
  • ★ Hire, train, and supervise the work performance of employees in required SEO & content marketing division.
  • ★ Research, analyze and monitor market trends and competitive environment.
  • ★ Track the performance of keywords, landing pages and other marketing campaigns.
Search Engine Optimization (SEO)E-commerce SEOOff-Page SEOWordPressOrganic SearchOn-Page Optimization+7

Infoedge india ltd.,

AVP Digital Marketing (SEO, SMO, ASO, ORM)

Jan 2018Present · 8 yrs 5 mos · India · On-site

Koovs.com

Sr. Manager Organic Growth SEO ASO ORM

May 2017Dec 2017 · 7 mos · Gurugram, Haryana, India

  • ★ Responsible for All SEO/Organic Traffic for Stalkbuylove.com
  • ★ ORM Management for Koovs.com
  • ★ Planning and execution of content marketing.
  • ★ Develop and execute all on page and off page SEO activities of Koovs.com .
  • ★ Brand Development
  • ★ Team Management
  • ★ Video Marketing
  • ★ Hire, train, and supervise the work performance of employees in required SEO & content marketing division.
  • ★ Research, analyze and monitor market trends and competitive environment.
  • ★ Track the performance of keywords, landing pages and other marketing campaigns.

Vas data services pvt ltd

SEO Product Manager

Mar 2014Apr 2017 · 3 yrs 1 mo · Gurgaon, India

  • ★ Responsible for All SEO / Organic Traffic for Yepme.com & m.yepme.com
  • ★ Planning and execution of content marketing.
  • ★ Develop and execute all on page and off page SEO activities of Yepme.com & m.yepme.com .
  • ★ Brand Development
  • ★ Team Management
  • ★ Video Marketing
  • ★ ORM for YepMe.com.
  • ★ Hire, train, and supervise the work performance of employees in required SEO & content marketing division.
  • ★ Research, analyze and monitor market trends and competitive environment.
  • ★ Track the performance of keywords, landing pages and other marketing campaigns.

Jabong

Sr. S.E.O Engineer (Online Marketing)

Apr 2013Mar 2014 · 11 mos · Gurgaon, India

  • ★ Develop and execute all on page and off page activities of JabongWorld.com .
  • ★ Manage, monitor and engage in social media, internet communities.
  • ★ Provide regular reports on the activities carried by team members.
  • ★ Perform competitive analysis and make strategic recommendation.
  • ★ Brand Development
  • ★ Strategic Consulting, including business plan & sales strategy development.
  • ★ Team Management
  • ★ ORM for JabongWorld.com & Jabong.com
  • ★ Marketing Strategy
  • ★ Responsible for all the activities, work, attitude and behavior of SEO and SMO

Utsav fashion

Sr. SEO Engineer

May 2011Apr 2013 · 1 yr 11 mos · Delhi

  • http://www.utsavfashion.com
  • http://www.utsavfashion.in
  • Develop and execute all On page and Off page activities of the assigned projects.
  • Manage, monitor and engage in social media, internet communities.
  • Own social media, online communities, blogs, message boards, email discussion groups to generate exposure, brand building and sales.
  • Provide regular reports on the activities carried by team mates.
  • Perform competitive analysis and make strategic recommendation.
  • Responsible for all the activities, work, attitude and behavior of SEO and SMO.

Compact technologies india

PHP Developer

Sep 2010May 2011 · 8 mos

  • http://www.couponpedia.in
  • http://www.offerpedia.in
  • http://www.lyricspari.com
  • http://www.gadgetics.com
  • http://www.time2jobs.com
  • http://www.fundaplus.com
  • http://www.mybigfashion.com
  • http://www.mylivegames.com
  • http://www.livetvfun.com
  • http://www.cciagra.net
  • http://www.salmanmusiclover.blogspot.com
  • Develop and execute all onpage and offpage activities of the assigned projects.
  • Manage, monitor and engage in social media, internet communities.
  • Link building and traffic generation.
  • Link exchange
  • Social bookmarking
  • Directory submission
  • Article and press release sumission

Education

Dr. A.P.J. Abdul Kalam Technical University

B.tech — Computer Science

Jan 2006Jan 2010

MD Jain Inter College

Inter — PCM

Jan 2004Jan 2006

Radha ballabh Inter college, Agra (U

2004 — Science

Jan 2003Jan 2004

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