Ritavash Hazra

Business Development Executive

Bengaluru, Karnataka, India7 yrs 6 mos experience
AI EnabledAI ML Practitioner

Key Highlights

  • Reduced manhours by 70% for Fortune 500 clients.
  • Developed sales excellence solutions increasing efficiency by 30%.
  • Published strategic research on India Post's operational challenges.
Stackforce AI infers this person is a Business Analyst with expertise in Strategy and Market Research.

Contact

Skills

Core Skills

Market ResearchManagement ConsultingSales ExcellenceBusiness AnalyticsData AnalyticsBusiness StrategyStrategic Management

Other Skills

AccountabilityAdvertisingAnalyticsApplication DevelopmentBuilding Business PartnershipsBusiness AnalysisBusiness DevelopmentBusiness FrameworksBusiness OperationsBusiness Relationship ManagementBusiness Requirement DocumentsC (Programming Language)Confidence BuildingCorporate RelationsData Analysis

About

I am a graduate engineering student from Jadavpur University from the batch of 2021. During my academic term, I developed a passion for Strategy & Consulting and I worked on a strategic research publication for IIM-Kozhikode about the current loss-making PSU India-Post, which is published in Case Center. During my undergrad, I have been actively involved in research projects in key business areas - Strategy , Marketing, Digital Marketing, Advertising, Public and Government Sector, Luxury fashion brands. In the process, I have worked on “Marketing and Online Selling Strategies of Luxury Fashion Brands(Gucci, Prada, Chanel, LV, etc) in India” from XLRIJamshedpur and another on “Digital Marketing Strategies implemented by Brands and their impact on the Purchase Decisions” from IIM-Calcutta. Also, I started up with the objective of providing Website Design, Application Development and Graphic Design & Advertising services, ran successfully 6 months with 3 clients. Recently, I have worked as an independent consultant (Market Research, Strategy) for 2 startups. Post my undergrad , I have worked at ZS for US Healthcare Clients, in the Incentive Compensation domain. I have prepared Business Requirement Documents, SOP, Brochures, Models, Deck for a Fortune 500 Client. In the process I have reduced 70% manhours, increased accuracy, efficiency by VBA. I have generated Key Insights, Strategic Decisions that helped top Stakeholders to drive sales of a top Fortune 500 client. Currently, I am working closely with MD at SSIL, assisting Ops Excellence across functions, BU to drive business worth 600Cr+. In the process, I have developed & analysed MIS Dashboards, VBA Models to present Key Business Drivers, KPIs and Identified gaps in Products, Defined Process across teams-Accounts, IT, Ops, Category Heads. I have also implemented Sales Force Excellence across industries through Incentive Schemes, Sales Forecasting, Financial Models. Outside of academia, my interests include playing and exploring new activities & sports, traveling, reading, and following up on brands. I am always interested in investing in people, building meaningful relations, and leveraging from them. I believe in building things, taking initiatives, respecting my peers; and most importantly, chasing my dreams. I look forward to new experiences, challenging myself, adding value to the organization, and always giving back to the society. I work for through my dedication and commitment.

Experience

7 yrs 6 mos
Total Experience
1 yr 9 mos
Average Tenure
1 yr 10 mos
Current Experience

Novo nordisk

Associate Business Analyst

Aug 2024Present · 1 yr 10 mos

Shyam steel industries limited

Business Analyst (Director’s Office)

Dec 2022Jul 2024 · 1 yr 7 mos

  • Devising end to end sales excellence solutions including incentive compensation, accounts receivables
  • strategy, MIS analytics & Reporting and Sales tech
  • ● Delivered sales analytics solutions analyzing sales by demographics, time periods, and buyer-brand
  • segments; created a customer churn analysis model to improve retention and drive customer winbacks
  • ● Spearheaded Sales Forecasting for field sales force of 150+; Created Field Analytics Model on Visit,
  • Attendance, Activities & Beat Alignment which elevated Sales Force Excellence by 30%
  • ● Devised credit recovery strategies for bad debt using call planning, implemented collection SOPs
  • ● Optimized Reverse Logistics for a category, saving INR 1M+; achieved accounts receivable reduction of
  • 15% improving working capital; provided executive insights and MIS reporting
  • ● Created Credit Assessment model using 10 input parameters, reducing credit defaults rate by 20%
  • ● Defined & articulated CRM & App requirements to streamline operations and drive growth
  • ● Improved payments tracking by launching a host to host payment process in collaboration with HDFC bank
  • ● Revamped data pre-processing, resolving data quality issues across functions and improving accuracy
  • ● Executed GTM Strategy for a new product, leading to significant market penetration
Salesforce ExcellenceEnterprise Reporting SolutionsSales ExcellenceBusiness AnalyticsPerformance DashboardsIncentive Compensation+2

Zs

Business Operations Associate

Jul 2021Nov 2022 · 1 yr 4 mos

  • I have prepared Business Requirement Documents, SOP, Brochures, Models, Deck for Fortune 500 Clients. In the process I have reduced 70% manhours, increased accuracy, efficiency by VBA. I have generated Key Insights, Strategic Decisions that helped top Stakeholders to drive sales of a $1Bn+ client.
Data AnalyticsSalesforce ExcellenceTeamworkIncentivesMicrosoft ExcelProject Management+7

Ddriven

Business Analyst

Jun 2020Jul 2020 · 1 mo

TeamworkProblem Solving

Consult & strategy

Independent Consultant

May 2020Present · 6 yrs 1 mo

  • I started up with the objective of providing Website Design, Application Development and Graphic Design & Advertising services, ran successfully 6 months with 3 clients in 2020.
  • Recently, I have worked as an independent consultant on limited capacity (Market Research, Strategy,Operations) for 2 startups.
Market ResearchManagement Consulting

Indian institute of management, kozhikode

Project Assistant

Oct 2019May 2021 · 1 yr 7 mos

  • Published a case on India Post regarding their history, offerings (all over India and abroad), reason for loss over the years, comparison with other private couriers(DHL, Bluedart, DTDC)
  • Studied other Mails like UK’s Royal Mail, Bangkok Post on changes they made in their system and how they are operating currently
  • Aim is to understand the actual reasons for this loss and propose possible solutions to overcome this situation and predict effect of Privatization comparing other Post(Royal Mail, Germany, Netherlend etc).
  • Study includes strategic management, business frameworks(Porter’s Five Forces, SWOT), analyzing different data related to India Post’s YoY revenue, deficit, pricing of products(Post-Card, Stamp, etc), banking services using Excel, Tableau.
TeamworkProblem Solving

Xlri jamshedpur

Research Intern(Remote)

May 2019Jul 2019 · 2 mos

  • Studied Premium Luxury Fashion Brand’s (Gucci, Prada, Louis Vuitton, Armani, etc.) history, current business approach, online selling, behavior on social media by visiting different brick mortar stores
  • Deep dive into possible future of luxury products in India in online platforms and e-commerce websites and Indian customer’s adoption of this
  • Compared websites (Net a Porter) selling luxury products and their personalized offerings to consumers
TeamworkProblem Solving

E-cell, jadavpur university

2 roles

Core Team Member

Sep 2018May 2021 · 2 yrs 8 mos

TeamworkEntrepreneurship

Marketing Team Member

Aug 2018May 2021 · 2 yrs 9 mos

Teamwork

Education

Jadavpur University

Bachelor of Engineering - BE — Engineering

Jan 2017Jan 2021

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