S K Prasad Iyer

Co-Founder

Bengaluru, Karnataka, India17 yrs 2 mos experience

Key Highlights

  • Transformed brand searches from zero to 350,000 monthly.
  • Built and led high-performing marketing teams.
  • Expert in driving growth through innovative strategies.
Stackforce AI infers this person is a Growth Marketing Expert with extensive experience in Fintech and EdTech sectors.

Contact

Skills

Core Skills

Growth StrategiesDigital MarketingMarketing StrategyPerformance MarketingTeam LeadershipProduct MarketingSocial Media MarketingContent MarketingMarketing CommunicationsBrand ManagementProduct Management

Other Skills

Adobe AcrobatAdobe Creative SuiteAdvertisingBlog DevelopmentBloggingBrand CommunicationBusiness DevelopmentCompetitive AnalysisDigital MediaDreamweaverEmail MarketingExcelGo-to-Market StrategyHTMLIllustrator

About

My job often involves taking things from zero to huge numbers, like turning zero brand searches into 350,000 a month. But honestly, I see myself less as an executor and more as someone who helps teams find their own way to create incredible progress. Looking for the sparks within people and igniting them for moonshot results is what gets me out of bed. Always open to connecting with founders, product and marketing leaders to exchange ideas and discuss growth challenges.

Experience

17 yrs 2 mos
Total Experience
1 yr 8 mos
Average Tenure
--
Current Experience

Korture

Founder & Chief Researcher

May 2025Present · 1 yr 1 mo · Bengaluru, Karnataka, India · Remote

Finnable

Vice President Marketing

May 2023Jun 2025 · 2 yrs 1 mo · India · On-site

  • Finnable is helping young salaried professionals in India get a sizeable personal loan & solve real financial problems.
  • Building owned growth channels to drive profitable business.
Growth StrategiesGo-to-Market StrategyDigital MarketingMarket ResearchSocial Media MarketingSEO+2

Leap

AVP Marketing

May 2022May 2023 · 1 yr · Bengaluru, Karnataka, India · On-site

  • Founded in 2019, Leap which owns LeapScholar, LeapFinance, GeeBee Education and Yocket is South Asia’s largest study abroad platform with products & services in overseas education.
  • Managed $3 million annual marketing budget with a 40+ member team delivering brand marketing, social media growth, performance growth & organic traffic.
Marketing StrategySocial Media MarketingPerformance MarketingOrganic Traffic

Frontrow

Head of Growth

Apr 2021May 2022 · 1 yr 1 mo · Bangalore Urban, Karnataka, India · Hybrid

  • FrontRow is a place to learn & hone your skills is the pursuit of your passion. It provides online courses in the field of music, singing, dance, writing, rap and more.
  • Set-up the growth engine using celebrity's brand assets & built a 18-member strong growth team delivering KPIs across social media, performance and marketing creatives.
Growth StrategiesMarketing CommunicationsTeam Leadership

Oyo vacation homes

AVP, Marketing

Dec 2019Mar 2021 · 1 yr 3 mos · Zurich, Switzerland · Remote

  • OYO acquired Leisure Group in Europe to scale its vacation homes business across Europe & USA.
  • Scaled digital marketing campaigns using brand-led content for acquiring homeowners in 15 countries across Europe & USA. Managed two creative agencies and three marketers delivering content and performance marketing.
Digital MarketingContent MarketingPerformance Marketing

Zestmoney

Head of Marketing

Nov 2016Dec 2019 · 3 yrs 1 mo · Greater Bengaluru Area · On-site

  • ZestMoney is India's largest digital consumer lending fintech company providing checkout financing to leading e-commerce companies.
  • Setup & scaled product led growth engines to deliver both B2B and B2C business goals with a 12 member team delivering KPIs across product marketing, product & marketing design, performance marketing, influencer marketing, vendor marketing, social media marketing, BTL marketing, affiliate marketing and online reputation management.
Product MarketingSocial Media MarketingInfluencer Marketing

Headout

Lead - Digital Marketing

Aug 2015Nov 2016 · 1 yr 3 mos · Bengaluru, Karnataka, India · On-site

  • Headout helps consumers book the best tours, activities and attractions across USA, Europe & Asia at unbeatable prices.
  • Scaled repeat transactions & developed a 15 member marketing team delivering growth across SEM & Content Marketing.
Digital MarketingContent MarketingSEM

Cloudmagic inc. and webyog inc.

Head - Digital Marketing

Dec 2014Aug 2015 · 8 mos · Bengaluru, Karnataka, India · On-site

  • CloudMagic, now Newton, is an award winning email app for iOS, Android MAC & Windows. Webyob is the maker of database management tools like MONyog & SQLyog.
  • Trained two product marketers to deliver MQLs for the SAAS tools as well as paid subscribers for the email app.
Digital MarketingMarketing Communications

Vserv

Sr. Digital Marketing Manager

Sep 2012Dec 2014 · 2 yrs 3 mos · Mumbai Metropolitan Region · On-site

  • Vserv is India's leading mobile marketing platform delivering managed paid campaigns across Meta, Google, OTT & other ad platforms.
  • Created & managed the new Vserv brand and repositioning it from a mobile ad network to a smart data driven mobile marketing platform.
Brand ManagementMarketing Strategy

Rbs global banking & markets

Sr. Executive, GA - Strategic Marketing

Oct 2010Sep 2012 · 1 yr 11 mos · Mumbai Metropolitan Region · On-site

  • RBS is a global leader in the structuring and trading of innovative, rules-based indices under the “RBS Custom Indices” brand.
  • Designed & developed marketing communications like factsheets, report, brochures & pitch-book for 100+ indices.
Marketing Communications

The alchemists ark pvt. ltd.

2 roles

Associate Product Manager

Dec 2009Oct 2010 · 10 mos · Pune/Pimpri-Chinchwad Area

  • Energizer in Motion is a Facebook kind of a platform made available on web and via mobile for 2000+ client’s employees to interact. I helped designed the information architecture & creating product specifications.
Product ManagementMarketing Strategy

Sr. Product Marketing Manager for MoneyWorks4me.com

Mar 2008Oct 2010 · 2 yrs 7 mos · Pune/Pimpri-Chinchwad Area

  • The Alchemists Ark is a management consultant specializing in sales training. MoneyWorks4me.com, incubated at TAA, helps retail stock investors analyse Indian stocks based on their fundamentals.
  • Setup the MoneyWorks4me.com brand & scaled product + content led growth with a team of 3 analysts. Designed the sales training & engagement platform for Castrol in India.
Marketing StrategyProduct Management

Quantum market research

Summer Intern

Jun 2007Jul 2007 · 1 mo · Bengaluru, Karnataka, India

  • During the summer internship of 2 months worked on qualitative market research projects.

Education

Savitribai Phule Pune University

MBA — Marketing & Finance

Jan 2006Jan 2008

Fergusson College

B.Sc — Physics & Photography

Jan 2001Jan 2004

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