Sachin Kaushik

Product Manager

Noida, Uttar Pradesh, India16 yrs 3 mos experience

Highly Stable

Key Highlights

15+ years of digital marketing expertise.
Proven track record in driving traffic and conversions.
Strong leadership in marketing technology solutions.

Stackforce AI infers this person is a Digital Marketing Expert with a focus on Salesforce Marketing Cloud and SEO strategies.

Contact

Skills

Core Skills

Salesforce Marketing CloudPersonalizationCampaign ManagementMarketing AutomationSeoSemEmail MarketingSocial MediaTechnical SeoContent Marketing

Other Skills

API DevelopmentAdsenseAffiliate MarketingArchitectureArticle MarketingArticle SubmissionAttention to DetailAutomation StudioBlog MarketingBloggingBusiness AnalysisBusiness ReviewsContent WritingConversion OptimizationCustomer Data

About

15+ years of experience delivering impactful digital marketing strategies and technology solutions for global brands across multiple industries. Expertise in Salesforce Marketing Cloud (SFMC) – including personalization, AMP script, SQL, Automation Studio, Web Studio, and Interaction Studio – to create scalable, data-driven marketing ecosystems. Proven track record in SEO, Social Media Optimization (SMO), Paid Advertising (SEM/Google Ads), and Web Analytics, driving measurable improvements in traffic, leads, and conversions. Strong background in Technical SEO, campaign automation, and cross-channel marketing strategies, integrating personalization and dynamic content to enhance customer experiences. Adept at designing and launching multi-channel campaigns, landing pages, and audience segmentation while ensuring compliance, localization, and timely delivery. A proactive leader and skilled communicator with a passion for innovation, automation, and continuous learning to stay ahead of emerging marketing technologies.

Experience

16 yrs 3 mos

Total Experience

1 yr 10 mos

Average Tenure

1 yr 7 mos

Current Experience

Coforge

2 roles

Senior Technical Lead

Promoted

Aug 2025 – Present · 10 mos · Gurugram, Haryana, India · On-site

As a Salesforce Marketing Cloud Personalization (Interaction Studio) professional, I specialize in creating data-driven, real-time personalized experiences across web and server channels. My experience includes building and optimizing campaigns, developing dynamic templates, managing segmentation strategies, and leveraging Einstein Recipes for intelligent recommendations. I have worked on sitemap creation and updates, behavioral tracking, and event configurations to enhance user journeys and engagement. Collaborating closely with cross-functional teams, I ensure seamless integration between Marketing Cloud and Interaction Studio, delivering impactful personalization use cases backed by data insights, testing, and performance analysis.

Salesforce Marketing CloudPersonalizationSQLAutomation StudioCampaign Management

Technology Specialist

Nov 2024 – Present · 1 yr 7 mos · Gurugram, Haryana, India · On-site

Marketing Technology Architect specializing in Salesforce Marketing Cloud (SFMC), delivering scalable, personalized customer journeys across global markets. I design and launch data-driven email campaigns, landing pages, and automation flows while implementing real-time personalization with Interaction Studio. Skilled in audience segmentation, tokenization, and cross-functional collaboration, I ensure on-time campaign delivery with a focus on quality, localization, and operational excellence. Passionate about building marketing ecosystems that drive engagement and long-term growth.

Salesforce Marketing CloudPersonalizationSQLAutomation StudioMarketing Campaign Management

Capgemini

2 roles

Manager SFMC | Digital Marketing

Oct 2022 – Nov 2024 · 2 yrs 1 mo · Noida, Uttar Pradesh, India

SQLSalesforce Marketing CloudHTMLSEOSEMCampaign Management

Senior Consultant SFMC | Digital Marketing

Jun 2020 – Oct 2022 · 2 yrs 4 mos · Noida, Uttar Pradesh, India

Salesforce Marketing CloudAPI DevelopmentTechnical AuditsMarketing Automation

Digitally next

Sr. SEM Lead

Feb 2020 – Mar 2021 · 1 yr 1 mo · Delhi, India

SEO
SEM
SMM
Email Marketing
Strategy/Proposals

SEOSEMEmail MarketingSocial Media

Infinity health group, llc

Digital Marketing Manager

Aug 2018 – Feb 2020 · 1 yr 6 mos · Delhi, India · On-site

Increased organic traffic by 70% through targeted SEO initiatives, including keyword research, content optimization, and link building.
Boosted social media engagement by 80% with compelling content, strategic community management, and paid advertising campaigns.
Generated Qualified leads through effective email marketing strategies, including segmented campaigns, A/B testing, and automation.
Maintained a 15% click-through rate on paid search ads, ensuring efficient budget allocation and maximizing return on investment.
Proficient in: Google Analytics, SEMrush, Ahrefs, Hootsuite, Mailchimp, and various other digital marketing tools.

Google AnalyticsSEOSocial MediaEmail Marketing

Sovereign health group addiction, dual diagnosis & mental health

Social Media Manager

Nov 2016 – Jul 2018 · 1 yr 8 mos · Gurugram, Haryana, India

SEOSocial MediaPress Releases

Onlinetyari

Assistant Digital Marketing Manager

Aug 2016 – Feb 2018 · 1 yr 6 mos · Gurugram, Haryana, India

Worked on OnlinetTyari Website & App: Managed SEO & App Store Optimization Activities

SEOSocial MediaPress Releases

Askme.com

Software Development Engineer- Digital Marketing

Oct 2015 – Oct 2016 · 1 yr · Gurugram, Haryana, India · On-site

Technical SEO:
Managed technical SEO for AskMe.com, AskMeBazaar.com, and AskMeGrocery.com.
Implemented technical SEO strategies to improve website performance and search engine ranking.
Performed website audits and identified areas for improvement.
Fixed technical issues such as broken links, crawl errors, and mobile responsiveness.
Content Marketing:
Managed content outreach programs via blogs and press releases.
Created and managed a blog platform for internal and external communications.
Developed and executed content outreach programs and influencer marketing campaigns.
Social Media Marketing:
Developed and managed social media marketing strategy across LinkedIn, Twitter, Facebook, Google+, and other relevant platforms.
Created social media campaigns and calls-to-action to drive traffic and achieve business objectives.
Digital Advertising:
Managed Google Adwords and Facebook marketing campaigns.
Optimized campaigns for performance and return on investment.

SEOSocial MediaPress Releases

Ons interactive solutions pvt. ltd.

Sr. SEO Consultant

Jan 2012 – Oct 2015 · 3 yrs 9 mos · Noida, Uttar Pradesh, India

Managed relationship with internal SEO Experts/Linking Experts/Consultant team, co-coordinating team by encouraging and guiding them.
Work with Design and Code Teams to ensure Design and Coding maintains SEO Standards set forth delivering best possible ranking and traffic solution to Client’s web portal.
Working with trained and managed team of SEO consultants.
Campaign Management
Delivering results on Client SEO projects.
Client Reporting
Monitor all on-page and off-page activities of SEO campaigns.
Keeping track of all new and on-going projects.
Team Management
Task allocation amongst the team members.
Monitoring activities of team members.
Training and mentoring team members.
Responsible for ensuring timely and error free delivery of monthly client reports.
Act as a point of contact for Business Development team regarding inputs while sending proposals to prospective clients.

Technical SEOContent MarketingSocial Media Marketing

Wildnet technologies

Sr. SEO

Nov 2010 – Dec 2011 · 1 yr 1 mo · Noida

On-Page SEO Optimization - Website Review, Keyword analysis, Competitor analysis, Meta tag optimization, Rich snippet optimization, Heading tag optimization, Siloing, Optimizing website structure and architecture, URL Pattern suggestions, Optimization of static as well as dynamic websites, content analysis and optimization, redirection like 301,302 & 404, use of attributes like canonical and No follow when required, finding and fixing broken links. And all the On-Page white hat techniques to make the website rank better in major search engines for the targeted business keywords to bring potential traffic to the website.
Off-Page SEO Optimization - Article submission, Directory submissions, Classified submission, Reciprocal link exchange, Triangular link exchange, Link buying, Social bookmarking, Press release, Comment posting, Forum posting, Website ranking analysis & reports, Website traffic analysis & reports, Blogger & WordPress blog creation, optimization, posting & promotion, Complete analysis of website traffic and keyword performance using Google Analytics and Google webmasters, Study Google webmasters for errors in the website and removing the errors, website traffic review, XML sitemap creation and submission in webmaster tools, robots.txt file development according to requirement of website.

SEOSocial MediaPress Releases

Kalinga digital media pvt. ltd.

SEO Executive

Jan 2010 – Nov 2010 · 10 mos · Hauz Khas, New Delhi

On Page Optimization, Off Page Optimization, Site Analyst, Keywords Analyst, Directories Submission, Articles Submission, Social Bookmarking, Forum Postings, Press Release, One Way Link Building, Two Way Link Building.

Press Releases