Sameer Qayoom — CEO

﷽‎ The art of Product management. Product Manager with experience building consumer and enterprise products. Specialisation in food tech, Ed tech, SaaS, Cloud solutions. Passionate about problem solving, building product strategy to clearly define the roadmap and business critical outcomes. Combining data driven insights with intuition & product sense to build customer centric products that solve real world problems Key Skills: Customer centricity, Product Strategy, Agile Product management, Design Thinking, Cross team collaboration, the art of getting things done.. I'm also an entrepreneur with multiple startup initiatives in the areas of Sports and Education I was born in the Gulf and did schooling in England. I graduated in Computer Science from BITS Pilani, and have done programs from INSEAD and MIT. I am a BITSAA 30 Under 30 winner, demonstrating my leadership, management, social-impact and entrepreneurial skills. Recipient of the One Microsoft Award for demonstrating cross-team collaboration, efficient planning and execution, diversity and inclusion, and being an enabler for teams to perform better. In line with my passion for football, I'm a FIFA Match Commissioner and Youth football coordinator, working on AIFF initiatives. At Microsoft I was member of the Sports vertical, with focus on Digital Transformation for sports bodies. I was also part of the venture LoneStar Kashmir FC, the first football team from J&K to participate in India's I-League. In 2013, I successfully founded the inaugural edition of the Kashmir Football Festival, unique for having matches under floodlights for first time in Kashmir (www.kashmirfootballfestival.com). My work on football was featured on YourStory & Hindustan Times. I volunteered with the Red Cross and organized events in Srinagar for the under-privileged as part of the initiative 'Children of Heaven'

Stackforce AI infers this person is a Product Management expert in Food Tech and Ed Tech sectors.

Location: Riyadh, Saudi Arabia

Experience: 14 yrs 6 mos

Skills

Product Management
Product Strategy

Career Highlights

Awarded BITSAA 30 Under 30 for leadership.
Recipient of One Microsoft Award for collaboration and execution.
Founded Kashmir Football Festival, first floodlit tournament.

Work Experience

HungerStation | هنقرستيشن

Director of Product Management (11 mos)

Group Product Manager (1 yr 11 mos)

Lead Product Manager (2 yrs 3 mos)

Delivery Hero

Director of Product Management (11 mos)

upGrad

Associate Director Product Management (1 yr 2 mos)

Player Cloud

Founder (1 yr)

Fitness 360 Srinagar

Founder (0 mo)

The Princeton Review

Franchise Partner (0 mo)

All India Football Federation

Match Commissioner | FIFA Youth Football Development (1 yr)

Microsoft

Product Manager - 2 (2 yrs 9 mos)

LoneStar Kashmir FC

Manager, Strategy & Operations (9 mos)

Wipro Digital (AMI Tech)

Manager - Delivery + Analytics (1 yr 4 mos)

Lead Software Engineer (1 yr 6 mos)

TheFootballLink Sports Private Limited

Founder | Kashmir Football Festival 2013 (5 mos)

Grail Insights

Business Research Analyst (11 mos)

Unisys

Software Engineer (5 mos)

Vodafone

Intern (0 mo)

Education

Global Strategy at INSEAD

Leading Organizations & Change at MIT Sloan Executive Education

Product Management with upGrad at Duke University

Bachelor of Engineering (B.E.) at Birla Institute of Technology and Science, Pilani

at Shakespeare Primary School

Class 12th at Tyndale Biscoe School

Class 10th at Burn Hall School

Sameer Qayoom

CEO

Riyadh, Saudi Arabia14 yrs 6 mos experience

Highly Stable

Key Highlights

Awarded BITSAA 30 Under 30 for leadership.
Recipient of One Microsoft Award for collaboration and execution.
Founded Kashmir Football Festival, first floodlit tournament.

Stackforce AI infers this person is a Product Management expert in Food Tech and Ed Tech sectors.

Contact

Skills

Core Skills

Product ManagementProduct Strategy

Other Skills

.NET.NET FrameworkAgile & Waterfall MethodologiesAgile Project ManagementAnalytical SkillsBusiness AnalysisBusiness StrategyCC#C++CommunicationCore JavaCustomer JourneysData AnalysisDatabases

About

Experience

14 yrs 6 mos

Total Experience

1 yr 6 mos

Average Tenure

11 mos

Current Experience

Hungerstation | هنقرستيشن

3 roles

Director of Product Management

Promoted

Jul 2025 – Present · 11 mos

Group Product Manager

Jul 2023 – Jun 2025 · 1 yr 11 mos

Owning key company ABCs and KPIs including- Seamless orders %, Fail rate, contact rate, customer NPS and CSAT, Automation %, Delivery Cost per order (CPO), Customer Retention & reorder rate, Rider retention
drove a 40% reduction in fail rate, best in class among the DH group
order fulfillment flow (checkout, order tracking, post delivery issues, refunds, compensation, customer experience, strategic initiatives like rider tipping, order stacking, order modification, scheduled + priority delivery)
vendor product - catalog & integrations
Fraud ecosystem (vendor, rider, customer) - Using AI & ML for fraud detection
Robot Delivery: Pilot in NEOM city for innovative last mile delivery using robots

product market fitProduct StrategyGo-to-Market StrategyProduct DesignProduct ManagementBusiness Strategy

Lead Product Manager

Apr 2021 – Jul 2023 · 2 yrs 3 mos

Core Ordering Experience product team for consumer at HS, part of Delivery Hero that operates in food tech globally across 50+ countries
Product Strategy to drive the next phase of Growth
Product Discovery & Design thinking led approach to build delightful customer experiences
I lead Post order experience - Order tracking, maps, ETAs, customer communication, post delivery issues, refunds, working closely with customer care and Customer experience teams to build smart automations to reduce contact rate and fail rate, and leading key strategic cross-functional projects
Driving alignment across local and global teams (Engineering, Design, Analytics, Growth) to deliver strategic goals
Work closely with Rider Logistics (Rider app), Customer Care, Customer Experience teams
Tech innovation: AI / ML to build smart automations

Delivery hero

Director of Product Management

Jul 2025 – Present · 11 mos · Dubai, United Arab Emirates

Upgrad

Associate Director Product Management

Feb 2020 – Apr 2021 · 1 yr 2 mos · APAC & MEA

AD for Product Management - heading overall Learning Experience and Product Growth (User + Revenue), Customer Retention and Engagement; New program initiatives in International markets MEA, APAC and US - Core User & Market Research, Go to Market Strategies and Product Market Fit ; Responsible for driving high NPS and CSAT
In one year, I helped land some great numbers that reflect the immense customer satisfaction for the flagship PM program: CSAT of 94 % which is the highest ever across all programs till date, and the 6 month post program NPS had the highest improvement (-26 to +22)

Player cloud

Founder

Jan 2019 – Jan 2020 · 1 yr · Building PlayerCloud

Democratize Sports for all - Essentially a player database and talent scouting platform, we will use predictive analytics & machine learning to forecast the growth of a player over the next 'N ' years.
Note: this initiative was put on hold due to operational challenges in go to market; plan to pivot and relaunch this in international markets soon.

Fitness 360 srinagar

Founder

Aug 2018 – Aug 2018 · 0 mo

State of the art gym and sports fitness center in uptown Srinagar, with a football theme

The princeton review

Franchise Partner

Jun 2018 – Jun 2018 · 0 mo

Set up the very first center of The Princeton Review in Srinagar, for access to top quality international exam test prep.

All india football federation

Match Commissioner | FIFA Youth Football Development

Aug 2017 – Aug 2018 · 1 yr · Asia

Match Commissioner is a FIFA role for development and promotion of professional football.
I am also an AIFF - Youth League Coordinator for the FIFA led initiative on youth football development called FIFA Baby Leagues.
Working with a couple of top local schools in Srinagar for youth football initiatives as part of the FIFA programme.
Looking forward to sustainable academy programs, and building a talent scouting platform backed by technology to revolutionize the way scouting is done.

Microsoft

Product Manager - 2

Mar 2016 – Dec 2018 · 2 yrs 9 mos · MEA APAC & US

Product Manager in Microsoft’s Enterprise Services business & Global Sports Consulting.
Delivered a Microsoft Azure Cloud Migration project which saved $1M annually
Digital Transformation - Enterprise Services Experience (ESXP) –a digital experience platform with a single sign on to users (Azure CDN (multi-tenant)), Azure AAD
One Profile product – a SAAS skill & profiling platform enabling resource management, workforce planning and technical readiness; to be connected with LinkedIn soon
Evangelize with cross domain product teams to onboard to ESXP platform, Improved user base by 30% in a year; One Profile users crossed 50k from Sales, EPG, CSS teams.
Product A/B testing, Customer feedback, product early-adoption strategies, customer onboarding
Key features: Feedback, Notifications, Page Tour, Flighting
Information Security and Risk Management – analysis for apps, Threat Modelling
Tech Stack: Angular JS/SPA, Azure SQL, Document DB, Data Factory, Azure App Insights
Microsoft Sports Platform
MS Sports Domain team, HQ at Spain, focus on Sports Analytics, Stadia solutions
FIFA, Real Madrid, NFL Clubs
Evangelize with sports bodies to use Team Performance & Player (TPP) platform
Microsoft Awards: One Microsoft Award

Lonestar kashmir fc

Manager, Strategy & Operations

Mar 2015 – Dec 2015 · 9 mos · Jammu And Kashmir, India

Was Manger, Strategy and Operations for LoneStar Kashmir FC, J&K's first professional football team, which featured in the I-League in 2015
I looked after Operations & Strategy, strategic partnerships, tie-ups with academies of European clubs, club marketing and promotions, merchandising, fan store plus co-ordinating local team events and tournaments.

Wipro digital (ami tech)

2 roles

Manager - Delivery + Analytics

Nov 2014 – Mar 2016 · 1 yr 4 mos

Promoted in Nov 14 to Manager, looking after Delivery, Sales & Analytics.
Consulting & Analysis-Discussions with client and Power Finance Corporation to devise strategies to enhance power efficiency in the state, in this SIM based smart meter project.
Sales & Marketing: Giving client demos of new products, organizing marketing initiatives in key customer areas; negotiating pricing and terms of sale, working with customer to ensure smooth delivery.
Writing effective user stories to convert business requirements into technical features, Agile Scrum delivery
Key Skills: Project Management, Client Engagement, Business Process Management, Requirement Analysis, Pre-Sales, Project Financials - Budgeting & Costing, Team Management.
Managing the Meter Data Acquisition System (MDAS) application which integrates data from the Automatic Meter Readers installed across the state with the Data Center.
Work on Oracle MDM and CCB (Master Data Management, Customer Care & Billing).
Oracle Service Oriented Architectures (SOA), Webcenter, BI Publisher.
Technologies used: SQL, Oracle, Java, JavaScript, Xml, Ajax, Apache Tomcat, Unix, Database Administration, Microsoft Office Suite.

Lead Software Engineer

Apr 2013 – Oct 2014 · 1 yr 6 mos

Managing the Meter Data Acquisition System (MDAS) application which integrates data from the Automatic Meter Readers installed across the state with the Data Center.
Database monitoring, storage, data retrieval, adding new features required by the client to the MDAS application for better data monitoring and security.
Work closely with GIS, Meter Data Management, Customer Care & Billing teams.
Working on APIs for data conversion from raw to xml format; SAX/DOM parsers.
Technologies used: SQL, Oracle, Java, JavaScript, Xml, Ajax, Apache Tomcat.

Thefootballlink sports private limited

Founder | Kashmir Football Festival 2013

Dec 2012 – May 2013 · 5 mos · New Delhi/ Srinagar

This tournament was a showpiece event in J&K with matches being played under flood lights for the very first time in the state's history. With about 200 teams and over 1500 players across all age groups and categories, this was the largest football event ever organized in J&K.
Media Highlights:
I) YourStory.com - http://yourstory.com/2014/07/sports-entrepreneurs/
II) Hindustan Times - http://www.hindustantimes.com/India-news/Srinagar/First-floodlit-football-tourney-illuminates-weary-Kashmir/Article1-1063869.aspx
III) http://www.greaterkashmir.com/news/2013/May/21/matches-played-under-lights-34.asp

Grail insights

Business Research Analyst

Jan 2012 – Dec 2012 · 11 mos · Noida

Worked on a range of projects some of which included
developing an application using VB for a medical company in USA,
giving strategic insights to a client in Africa for best practices in expanding business in the region, SWOT analysis to counter initiatives taken by competitors
project on banking and finance with a top global bank to give insights into possible policy changes in various nations
writing a white paper on Cloud Computing - SaaS, PaaS, IaaS

Unisys

Software Engineer

Jul 2011 – Dec 2011 · 5 mos · Bangalore

Worked for the European Union for developing a database over the dot net framework using C# and SQL, aimed at keeping track of crime committed across the EU nations.