Sandeep Gulati🎯 — Product Manager
Strategic Growth Architect | Driving £100M+ Marketing Outcomes with Precision & Performance Turning media into profit machines for the world’s most ambitious brands. 🚀 About Me As a Director-level Marketing Leader with 15+ years of experience, I specialise in designing high-performance media strategies and data-led campaigns that accelerate business growth. I've scaled go-to-market initiatives across EMEA and North America, leading full-funnel transformation for global brands in DTC, retail, tech, and CPG. Impact Highlights 📊 Drove 150% ROAS increase in 12 months using advanced media mix modelling 🌍 Orchestrated multi-market GTM strategy generating £40M+ in incremental revenue 📣 Scaled media investment from £5M to £22M/year while cutting CPA by 30% YoY 💼 Oversaw £100M+ in cumulative media spend across 5+ sectors with KPI outperformance 🔁 Led a digital transformation delivering a 4X lift in conversion through creative iteration 🛠️ Core Strengths → Performance Marketing Excellence: Paid social, search, programmatic, AI-powered automation → Growth Strategy: Aligning omnichannel plans with commercial objectives and revenue targets → Executional Rigor: Forecasting, budget control, P&L accountability, cross-functional integration → Leadership & Influence: Inhouse & Agency orchestration, stakeholder buy-in, and mentoring high-performance teams 🧠 How I Think About Growth → Growth = velocity × repeatability → Media should compound like capital → Insight trumps volume. Better beats more. → AI isn’t optional, it’s a performance multiplier 🔍 Specialist Focus Areas → AI-enhanced campaign testing → GTM strategy across Europe & North America → Full-funnel media design with creative experimentation → Automation to accelerate reporting & reinvestment cycles Let’s connect if you’re driving ambitious growth, launching at scale, or shifting from brand-first to performance-smart.
Stackforce AI infers this person is a MarTech expert with a focus on performance marketing and growth strategies.
Location: London, England, United Kingdom
Experience: 14 yrs
Career Highlights
- Drove 150% ROAS increase in 12 months.
- Orchestrated multi-market GTM strategy generating £40M+ revenue.
- Scaled media investment while cutting CPA by 30% YoY.
Work Experience
OMD EMEA
Media Planning Director - BDF Nivea EMEA (2 yrs)
PHD
Global Data, Performance & Planning Director - Uber EMEA (6 mos)
Incubeta
Global Media Planning and Strategy Director (6 mos)
Global Data, Performance & Planning Director (1 yr 5 mos)
Wavemaker
Global Data, Performance & Planning Director (Huawei) (5 mos)
Aion Bank
Global Data, Performance & Planning Director (1 yr 3 mos)
CPIC
Global Data, Performance & Planning Director (2 yrs)
Samsung Electronics
Digital & Performance Marketing Manager, Head of SEO (UK) (1 yr 1 mo)
iProspect
Technology, Tools, Data & Automation Lead (7 mos)
Global Owned Media Account Director (1 yr 6 mos)
SEO Performance Account Director (5 mos)
Oban Multilingual
Digital & Performance Marketing Director (1 yr 10 mos)
Make It Cheaper LTD & UK Power LTD
Head of Digital & Performance Marketing (9 mos)
Generator Hostels
SEO & SEM Performance Manager (2 mos)
Ladbrokes
Search Engine Marketer (1 yr 5 mos)
ABC Media LTD
Senior Search, Content and Social Marketer (1 yr 7 mos)
Online/Outdoor Media Contractor (2 yrs)
O2 UK
Network Services/Graduate Trainee (3 yrs 11 mos)
Education
M.Sc at Leeds Beckett University
Diploma at University of Warwick
Post Graduate Diploma at Optima International
Post Graduate Diploma at IIS Infotect Ltd
Bachelors at Delhi University
