Apr 2024 – Present · 2 yrs 2 mos

Jan 2024 – Feb 2024 · 1 mo

Sep 2023 – Dec 2023 · 3 mos · Hyderabad, Telangana, India · On-site

Oct 2020 – Sep 2023 · 2 yrs 11 mos · Bengaluru, Karnataka, India

• Lead generation strategy including SEM, SEO, Paid social media advertising
• Led Account based marketing strategies, implemented Automation tools - Hubspot, 6sense, Outreach etc
• Setup inside sales process hired SDRs, defined and monitored KPIs
• Implemented targeted Email, Cold calling and lead nurturing campaigns to improve the overall sales conversions in both India and the US.
• Handled sales conversations (Product demos, trials and implementations) for major customers both in India and the US.
• Developed and executed extensive GTM strategies, sales enablement, competitor analysis and ICPs
• Built a comprehensive product roadmap, defined PRDs based on the insights from Sales conversations resulting in multiple product enhancements
• Developed Strategic partnerships and alliances to improve market reach
• Assisted in the series B round of Fund raise, end to end from major investors and managed investor relations.
• Collaborated with the CEO and executive team to develop and execute strategic initiatives

Nov 2019 – Jul 2020 · 8 mos · Bengaluru, Karnataka, India

• Organisation level strategy to improve functional performance & internal processes
• End to end implementation of the sustainability Product; GTM and Product strategy.
• Development of KPIs and dashboards - Pricing, Catalog spread, Event availability for volunteering
• Data driven insights to improve vertical performance
• Pre sales demos on product
• Configuring the platform based on user's data and requirements.
• Improving user experience perspective of the product
• Client relationship management; Cross sell and Up sell of the offerings

Jun 2018 – Nov 2019 · 1 yr 5 mos · Noida, Uttar Pradesh, India

• Account based and deal based marketing activities
• Generated good number of Marketing qualified leads
• Cross sell and Up sell of Products and Services.
• Relationship Management for Life insurance and Annuities accounts in the US Geography
• Implementation of suite of Platform (LifePRO), Analytics and BPO services.
• Worked extensively on Salesforce and Hubspot CRM
• NPS survey and analysis using different statistical methods.
• Strategy to reduce Churn
• Organisation level Gap analysis across the L&A insurance value chain
• Competitor analysis, Social listening and Proactive proposals

May 2017 – May 2018 · 1 yr · Amaravati

• Business development (OEMs, Assembly plants and EVs)
• Account Management - Marquee and SMB clients
• C level executive relationship
• Scaling up PoCs to full time investments
• Development of Agtech and Fintech ecosystem - Startups, Accelerator, VC support, Curriculum
• Market research to assess competitiveness of the state
• Data driven insights to accelerateproduction
• Lead generation through roadshows, Industry forums
• City branding activity for Visakhapatnam and Tirupati
• Agency Management for campaigns to promote state to the investors
• Real estate inventory management for electronics companies.
• PMO management and development of department level KPIs and dashboards
• International Business relationship with Australian and Nordic consulates.

Apr 2016 – Jun 2016 · 2 mos · Greater Delhi Area

• Conducted an “independent market research” across 120 stores in 15 hubs, South Delhi;
• Proposed a deal with Lenovo and “Growth model for sales” which increased the device sales by 50% in 2 weeks