Sep 2024 – Mar 2025 · 6 mos · Remote

Oct 2023 – Aug 2024 · 10 mos · Gurugram, Haryana, India · On-site

• Strategic Leadership:
• Develop and execute design strategies aligned with the company's overall business goals.
• Lead all aspects of design execution across releases.
• Team Management:
• Manage a multi-disciplinary design team to execute user-centred designs.
• Lead, mentor and develop a high-performing design team, fostering a culture of excellence, collaboration and innovation.
• CEO Office:
• Working with the CEO to design product and business-driven strategies.
• Contribute to the initiative's strategic discussions around product definitions and roadmaps.
• Cross-Functional Collaboration:
• Collaborate with leaders across various departments to identify opportunities for product-driven improvements.
• Guiding design-driven decision-making at all levels of the organisation.
• Budget Management:
• Manage the Design and Social Media Marketing department's budget effectively.
• Allocating resources for projects and tools as needed.
• Project Management:
• Oversee the planning, execution, and delivery of the design projects.
• Ensuring design and other tasks are completed on time within the budget.
• Communication:
• Present complex UX analytical findings and insights to the non-technical stakeholders in a clear and actionable manner.
• Product Design Department:
• Develop and execute the UX Design, Research, and Prototyping roadmap.
• Owning and improving governance, documentation, efficient patterns use, design system adoption & growth, and digital design language utilisation.
• Setting Standards & Practices across the design and marketing team to ensure design consistency and scalability of the product.
• Setting User Experience (UX) goals, priorities and deliverables.

Oct 2023 – Jan 2024 · 3 mos · Gurugram, Haryana, India · On-site

Oct 2022 – Jun 2023 · 8 mos · Gurugram, Haryana, India · On-site

May 2022 – Present · 4 yrs 1 mo · Gurugram, Haryana, India

Mar 2022 – Oct 2022 · 7 mos · Gurugram, Haryana, India

• About Omah: Omah empowers people to find attractive holiday homes in sought-after locations and packages them with a management solution that removes the daily operational hassles.
• Responsibilities:
• Leading the design teams for Omah’s investment platform (visit: omah.io)
• Setting up and integrating our Campaign-tech infrastructure (primarily using Active Campaign).
• Benchmarking industry standards and best practices to continuously improve our offerings.
• Understanding and prioritising user problems, turning them into actionable via designs.
• Reviewing feature designs and communicating functionality to the development team.
• Running weekly design sprints to track and deploy features post-UAT.
• Leading the design decisions and flow for the product channel - OMAH. Designing interfaces, experiences, user flows and user stories from the ground level till the execution. Worked closely with PMs, frontend and SD teams.
• Since my joining,
• We have launched our beta and reached 3000+ members in a span of 4 months,
• Closed our pre-Seed round.
• Gone from a team of 3 to 20 spanning product, marketing and operations.

Nov 2021 – Mar 2022 · 4 mos · Gurugram, Haryana, India

• o Managed design system and worked along side with other stockholders to manage organisation’s digital presence.
• o Involved in the branding, launch and defining the new DLS to the team.

Apr 2021 – Jun 2021 · 2 mos · Gurugram, Haryana, India

• o Lead the design decisions and flow for the product channel - ASORT. Designed interface, experience, user flow and user stories from the ground level till the execution. Worked closely with PMs, frontend and SD teams.
• o Built a new user experience and interface for new segmentations on ASORT platform.
• o Was involved in the rebranding launch and have been defining the new design system along with my team.

Mar 2020 – Jan 2021 · 10 mos · Gurugram, Haryana, India

• o Introduced the new design system of the organisation
• o Responsible for the Re-branding and Re-designing of the Qdesq’s digital image.
• o Enhanced the experience of Qdesq’s whole internal LRM (Lead Relationship Management) system.
• o Designed and conceptualised Qdesq’s child products (Qdesq Flexi) and designed it’s experience and interface for iOS and android.
• o Re-branded Qdesq’s digital assets including website, CRM and child product EVA.

Jul 2019 – Mar 2020 · 8 mos · Gurugram, Haryana, India

• o Introduced new design system in the organisation.
• o Responsible for Re-designing and branding of Enpass Password manager.
• o Enhanced the user experience of the product with introducing new features like breach monitoring, 2FA (2 Factor authentication) supported website and compromised password method.
• o Redefined whole interface of product and website for the Enpass.

Dec 2018 – Jan 2019 · 1 mo · New Delhi Area, India

• o Handled design meetings with business team for the clients.
• o Refinement of websites for the clients like: Canon Edge, Hazoorilal Jewellery, Mohit Diamonds etc.
• o Successfully delivered digital campaign of Adani Group.
• o Performed UX Audit of the websites of Adani, Canon Edge. Selectcity walk etc.

Jun 2018 – Aug 2018 · 2 mos · Ghaziabad, Uttar Pradesh, India

• Software Testing Internship

Oct 2017 – Jan 2019 · 1 yr 3 mos

• In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group.