Jul 2024 – Oct 2025 · 1 yr 3 mos · Bengaluru, Karnataka, India · Remote

Jan 2024 – May 2025 · 1 yr 4 mos · Amsterdam, North Holland, Netherlands · Remote

Jan 2024 – May 2025 · 1 yr 4 mos · Germany · Remote

Jul 2022 – May 2025 · 2 yrs 10 mos · Chicago, Illinois, United States · Remote

• Expanding market reach in European, APAC, and South American regions through targeted initiatives
• Securing top Google search rankings through a comprehensive multi-domain strategy
• Leading high-impact organic user acquisition efforts, achieving triple-digit growth in signups and premium users
• Innovating and executing confidential SEO initiatives to enhance online visibility and brand presence
• Establishing and nurturing key partnerships with industry leaders and influencers
• Ensuring confidentiality and compliance in all strategic initiatives and business dealings
• Continuously driving innovation and excellence in a senior executive capacity at QuillBot
• Demonstrating strong leadership, vision, and decision-making skills
• Fostering a high-performance culture by strategically scaling and leading a team of professionals

Sep 2020 – Jul 2022 · 1 yr 10 mos · Bengaluru, Karnataka, India · Remote

• Specialized in Organic User Acquisition, focusing on Search Engine Optimization, Influencer Marketing, Affiliate Marketing, Referral Marketing, Community Building, Brand Communication, App Store Optimization, Outreach Marketing, Content Tie-Ups & Alliances during my tenure.
• Built and scaled acquisition channels to increase organic signups, depositors, and revenue.
• Established campus communities across Tier I, II, & III colleges in India to tap into the student community.
• Collaborated with the Influencer community on YouTube & Instagram to create content and improve brand discovery of GetMega using the Influencer's distribution network.
• Created referral programs and pushed them via the product to establish referral marketing as a key acquisition channel.
• Published GetMega & related apps on Google Play Store to acquire users, implementing various ASO methods to improve ranking and downloads on these apps.
• Collaborated with Tech, Product, Brand, Analytics, and Design teams to achieve various Growth objectives.
• Managed a team of 25+ members to scale acquisition & revenue.

May 2020 – Sep 2020 · 4 mos

• Identified needs, created offerings, built teams, marketed capabilities, built skills, and harvested learnings during my tenure.
• Coached and guided manager-level staff to manage a suite of projects and develop multiple domain skills across the manager-level staff.
• Attracted, retained, and grew expert digital marketing consultants.
• Ensured career development and addressed people management needs of the team.
• Was responsible for revenue and gross profit targets for the SEO department.
• Was responsible for all phases of the pre-sales, practice development, and delivery processes.
• Created a sales pipeline to reach annual sales targets and quotas by leveraging client relationships.
• Prepared organic search growth models, lead models, and sales proposals for complex projects.
• Handled client discovery through a consultative approach resulting in client needs assessment.
• Staffed projects with team members and communicated information to teams.
• Regularly reviewed productivity and made staffing adjustments as needed.
• Conducted regular staff meetings and annual performance evaluations for the administrative team.
• Collaborated with digital marketers across the organization to create a strategy for high organic search growth that assisted clients in meeting their business goals.
• Ensured high client satisfaction scores and net promoter scores for the department and organization.
• Evaluated and improved IPRS (Internal Project Review Score) for the SEO department.
• Managed a team of 18 members.

May 2018 – May 2020 · 2 yrs

• Coordinated internal resources and third parties/vendors for the flawless execution of projects.
• Ensured that all projects were delivered on time, within scope, and within budget.
• Assisted in defining project scope and objectives, involving all relevant stakeholders, and ensuring technical feasibility.
• Ensured resource availability and allocation.
• Developed a detailed project plan to monitor and track progress.
• Managed changes to the project scope, project schedule, and project costs using appropriate verification techniques.
• Measured project performance using appropriate tools and techniques.
• Managed the relationship with the client and all stakeholders.
• Performed risk management to minimize project risks using A/B testing.
• Consulted clients on various SEO techniques.
• Effectively communicated and worked with team members including a Project Assistant, Writers, and Link builders.
• Demonstrated expertise in core SEO on-page and off-page activities.
• Managed a team of 9 members.

Jul 2017 – Apr 2018 · 9 mos

• Conducted in-depth evaluations of clients' websites to identify areas for optimization and improvement.
• Implemented On-Page Optimization techniques, including Meta Tags optimization, Image Optimization, and Internal Linking strategies.
• Executed Off-Page Optimization strategies, such as Article and Blog submissions, PR Distribution, Infographic creation, and Social Sharing initiatives.
• Conducted PR and Blogger Outreach campaigns to enhance online visibility and brand exposure.
• Monitored, tracked, and reported keyword rankings and campaign progress to clients, ensuring transparency and accountability.
• Interacted with clients to address inquiries and provide support regarding SEO-related queries.
• Ensured timely delivery of projects while meeting the quality expectations set by clients.
• Managed internal project management responsibilities, including:
• Oversight of a team of SEO specialists, providing guidance, direction, and support to ensure project success.
• Conducted training sessions and contributed to product development initiatives to enhance team expertise and capabilities.
• Focused on team-building activities and pursued opportunities for business development to expand service offerings and client base.

Dec 2016 – Jul 2017 · 7 mos · Mumbai Area, India

• My responsibilities involved handling Social Media Management, Content Marketing, Managing Video Production for Social Media, PR & Blogger's outreach, Maximizing App Reach and Installs.
• I also worked closely with the tech team to leverage app analytics for improving retention and user engagement as well as the Content team to strategize and execute Social Media content.
• As a result of my team's efforts, tlkn® got featured in GSMArena, NDTV, Mumbai Mirror and Digit to name a few.In addition to this, our app installs have surged 5x (3,675 to 18,833) from December 2016 to May 2017.
• I also played a key role in the pre-launch activities for tlkn®'s maiden Video campaign
• tlknstories which is currently underway with a stable production team that was formed by me under a fairly small budget.

Jun 2016 – Nov 2016 · 5 mos · Mumbai Area, India

• Worked in the field of Business growth, tie-ups, franchise exploration, offline as well as online management.
• Managed all social media portals including Facebook, Twitter, Linked In, Pint-rest, Instagram for lead generation, monitoring and prospect engagement.
• Executed monthly planning to do different engagement based campaign in terms of Lead Generation and Client Retention.

Feb 2016 – May 2016 · 3 mos · Mumbai Area, India

• Worked on many business tools like Hover, Zoom info, Sales force to establish initial conversation with potential clients for the company in Procurement Sector in European countries like Netherlands, Ireland, United Kingdom and neighbouring countries.
• Extensive research based work to explore potential growth opportunities in terms of Business Development and client

Jul 2015 – Apr 2016 · 9 mos · Mumbai Area, India

• Developed an Interface development for the Controller Department for the Airport Authority Of India(AAI), Mumbai Branch, Western Region using VC++ to display status of the Airbus under the respective Region.

Sep 2014 – Oct 2014 · 1 mo · Mumbai Area, India

• As a Campus Ambassador, I was the face of the festival in my college & city and an integral part of The Rendezvous team also had helped publicize the campaigns and events.