Jan 2023 – Jun 2024 · 1 yr 5 mos · Greater Pittsburgh Region · Remote

• Flatiron Health is a healthtech company dedicated to improving cancer treatment and advancing research. As the pioneer in real-world evidence for oncology, Flatiron provides technology and services to support patient care and make every patient story count. We partner with hundreds of cancer centers, 20+ top global developers of oncology therapeutics, and researchers and regulators around the world.
• Lead team of 25 product managers, owners, and strategists in support of 100+ software, artificial intelligence, and machine learning engineers. Partner with cross-functional leaders including product designers, data insights analysts, research oncologists, and quantitative scientists
• Revamped ideation, roadmapping, stakeholder management, budget management, goal setting, and capacity management processes
• Reorganized team to balance strategic and tactical product management practices, including revising career ladder and roles & responsibilities
• Redefined success from output to outcomes by aligning teams on market problems to solve and delivered value

Oct 2019 – Jan 2023 · 3 yrs 3 mos · Greater Pittsburgh Area

• Healthcare Technology leader in hospital operational command centers and patient flow logistics. TeleTracking’s mission is to ensure that no patient has to wait for the care they need.
• Lead 35+ member Product Team in support of 150+ software and data engineers. Reorganized team to balance focus across near-term priorities and long-term strategy. Created Product Owner, Product Design, and Project Management teams while redefining Product Management responsibilities.
• Established processes to minimize risk and ensure cross-functional collaboration for large new product development projects. Refined Agile Scrum framework to optimize the product roadmap for existing growth and legacy products.
• Led all product and project management activities to develop and commercialize a new data analytics platform, including minimum viable product (MVP) definition, early adopter management, and roadmapping.The solution delivers historical and real-time streaming analytics to improve operational performance for many of the largest health systems globally.
• Partnered with the United States Department of Health and Human Services to build a hospital data collection and analysis platform to allocate medical supplies, clinical talent, and funding during the COVID-19 global pandemic. The platform supports daily data collection for more than 7,500 hospitals and 1,500 non-hospital healthcare facilities.
• Responsible for the transition of legacy on-premises solution portfolio to modern SaaS platform, reimagining value propositions for existing and new markets

Oct 2018 – Oct 2019 · 1 yr · Greater Pittsburgh Area

Sep 2017 – Oct 2018 · 1 yr 1 mo · Greater Pittsburgh Area

• Legal Tech SaaS startup company that uses artificial intelligence and machine learning to review legal contracts and give advice in seconds.
• Marketing Strategy & Operations
• First marketing employee with responsibility to create strategies to generate leads, build brand and category awareness, and prioritize target market segments
• Exceeded lead generation targets while reducing cost per lead by 25%
• Owned demand generation activities including website development, marketing automation, sales collateral, webinars, seminars, trade shows, social media, public relations, paid search, blog, and podcast development
• Led strategic product marketing activities including product messaging, pricing, and content marketing strategies
• Obtained media coverage with 50+ articles in various regional newspapers and global legal, procurement, and higher education trade publications
• Created and executed social media strategy, increasing followers by 10% each month without sponsored promotion

Oct 2015 – Aug 2017 · 1 yr 10 mos · Greater Pittsburgh Area

• Industrial safety manufacturer of gas detection hardware, remote monitoring software, maintenance services, and IoT location devices. Industrial Scientific’s mission is to end death in the workplace by 2050.
• Owned a $125M+ industrial safety device product portfolio, including product roadmap management, new product development, product enhancements, and product obsolescence. Managed three Product Managers and supported 40+ software, electrical, mechanical, and firmware engineers.
• Led all Product Management activities from ideation through commercialization for a new portable gas detection platform. The platform introduced new-to-market remote monitoring capabilities using Bluetooth (BLE), NFC, Wi-Fi, cellular, and proprietary mesh radios. Solution expected to deliver 25% of company revenue and margin.
• Hosted hundreds of voice-of-customer interactions to identify unique and defendable value propositions for new and existing solutions
• Created marketing plans for multiple new product launches, including target market selection and positioning statements. Authored numerous thought leadership articles for leading industry publications to educate users and generate sales leads
• Designed and led a global sales training program for sales, customer service, and distribution partner teams. Introduced new sales tools to simplify the selling process, including online simulators, application notes, and case studies.
• Directed global beta test to validate the product exceeded quality standards and product requirements

Nov 2012 – Oct 2015 · 2 yrs 11 mos · Greater Pittsburgh Area

Mar 2012 – Nov 2012 · 8 mos

• Strategic Development
• Created and executed strategic plans to target multiple customer segments including Chemical, Food & Agriculture, Environmental Testing, Medical Device and Electronics
• Led market research efforts to identify market trends and opportunities for business development
• Marketing Communications
• Developed marketing campaigns to promote targeted value propositions through creation of new websites, brochures, and participation in trade shows

Jul 2010 – Mar 2012 · 1 yr 8 mos

• Product Management & Business Development
• Led strategic expansion of safety product portfolio to Europe, Asia, and Mexico by leveraging USA expertise and supplier relationships. Revenue increased 18% overall and 26% with key suppliers over two years
• Managed project to enter Costa Rican market with a new distribution center and sales office in Free Trade Zone. Successfully opened facility in nine months, generating $5M+ annually
• Established and maintained a global safety product portfolio by developing partnerships with leading brands. Determined appropriate product/supplier mix by coordinating with local product management & sales teams

Jul 2008 – Nov 2010 · 2 yrs 4 mos

• Two-year job rotation program for new MBA graduates
• Internal Marketing Lead – Corporate IT
• Promoted internal customer satisfaction by developing and implementing communications framework for Corporate IT organization. Framework focused on monthly performance reporting to management and routine end-user communications.
• Product Management Analyst – Safety Products Distribution Group
• Led development of model and methodology to analytically reposition $30M+ product category
• Developed strategy to expand instrument maintenance business nationwide without significant investment

May 2007 – Aug 2007 · 3 mos · Greater Pittsburgh Area

• Medical device manufacturer. Acquired by Bayer AG in 2006.
• Developed marketing strategy for new product category launch through analysis of market research, customer interviews, and consolidation of internal company knowledge. The strategy led to refined target customers for the sales team

Sep 2003 – Aug 2006 · 2 yrs 11 mos · Greater Pittsburgh Area

• Consultant with the CFO services team in the Strategy & Operations division
• Developed material cost modeling methodology for a $1B radiopharmaceutical manufacturer
• Designed and implemented new budgeting & planning process for $2B cosmetic manufacturer
• Created management reporting packages for $230B automotive manufacturer and $33B telecom provider