Shantam Khetan

Product Manager

Seattle, Washington, United States9 yrs 1 mo experience
Highly StableAI Enabled

Key Highlights

  • Achieved 20X YoY user growth in Bing Shopping.
  • Mentored over 1,000 aspiring Product Managers.
  • Represented Microsoft in national hackathons.
Stackforce AI infers this person is a Product Manager in E-commerce with a strong focus on user experience and growth strategies.

Contact

Skills

Core Skills

Product ManagementAi PrototypingUser Experience (ux)

Other Skills

CC (Programming Language)C++CommunicationComparison ShoppingCrisis CommunicationsCrisis ManagementCustomer ExperienceData StructuresDesign ThinkingGitHub CopilotHypothesis TestingKey Performance IndicatorsLeadershipManagement

About

As a Product Manager at Microsoft AI, I sit at the intersection of platform strategy and user experience. I don't just build features; I scale ecosystems. My background spans both backend shopping platforms and frontend consumer experiences, allowing me to translate complex tech stacks into seamless user journeys. Core Highlights: 1. Scale: Led Bing Shopping features across 50+ countries and 5+ time zones, achieving 20X YoY user growth. 2. Strategy: Hold an MBA from FMS Delhi, combining technical intuition with market strategy. 3. Recognition: Represented Microsoft in the DPIIT National Hackathon (Govt. of India). Beyond the code, I am deeply invested in community impact. I have mentored 1,000+ PM aspirants and, as a Google Local Guide, my photography has garnered 54 Million+ views, helping millions navigate the physical world just as I help them navigate the digital one. I am always open to discussing Generative AI, Product Growth, or the best spots for photography. Let's connect!

Experience

9 yrs 1 mo
Total Experience
2 yrs
Average Tenure
1 yr 6 mos
Current Experience

Microsoft ai

Product Manager 2

Dec 2024Present · 1 yr 6 mos · Seattle, WA · On-site

  • 1/ Driving end-to-end product strategy and experience for Bing Shopping (Bing.com/Shop), including the Shopping Results on Bing SERP, Homepage, Cashback Stores, Cashback Accounts, Results Page, and Product Details Page (PDP).
  • 2/ Redefining Shopping Home Pages (Bing.com/shop) by hyper-personalizing shopping feed using LLMs for millions of users.
  • 3/ Orchestrated Cashback Hub (www.bing.com/deals), a one stop shop for Cashback deals on 40k+ merchants
  • Drove 50% of traffic during holiday sale through promotional emails
  • 4/ Affiliate Monetization Service
  • Achieved 3x growth in revenue for the business (FY25)
  • Responsible for partnering with external companies for affiliate inventory, and collaborating with internal stakeholders (Ops, Engineering, partner teams) for monetizing clicks across Bing, MSN, Edge and Outlook.
ProtoypingAI prototypingStrategic RoadmapsGitHub CopilotPrompt WritingProduct Road Mapping+2

Microsoft

3 roles

Product Manager 2

Promoted

Sep 2022Dec 2024 · 2 yrs 3 mos · Hyderabad, Telangana, India

  • Responsible for 'shopping answers' shown on Bing SERP WW.
  • Ideated and orchestrated the launch of 'Buying Guide Answer' to solve shopping research needs of shoppers. Drove 100k+ engaged DAU within 4 months of launch.
  • To make it easy for users to narrow down while shopping, ideated and launched 'Under the search box' filters for broad shopping queries.
  • Shipped Shopping experience on Bing SERP in 50+ countries partnering with teams from multiple timezones.
  • Achieved 20X user growth YoY
Comparison ShoppingProduct ManagementShoppingOnline RetailMarket ResearchResearch+8

Product Manager

May 2021Aug 2022 · 1 yr 3 mos · Hyderabad, Telangana, India

  • 1/ Building products to help shoppers save time and money.
  • 2/ Represented Microsoft in ONDC Grand Hackathon organized by DPIIT under Ministry of Commerce by Government of India.
  • 3/ Successfully partnered with x+ companies for data partnerships to build a rich shopping experience for shoppers on Microsoft Shopping canvases.
  • 4/ Onboarded the team on a leading crowdsourcing platform and evangelized its use cases to reduce data judgement time by >95% and saving cost by >90%.
Market ResearchWireframing

Program Management Intern

Apr 2020May 2020 · 1 mo · Hyderabad, Telangana

Syssoc - systems and operations society, fms delhi

Executive Member

Mar 2020Mar 2021 · 1 yr · Delhi, India

Entrepreneurskillhub

Co-Founder

Aug 2018Mar 2021 · 2 yrs 7 mos · Bangalore

  • Generated 600K+ impressions on Google SERP with multiple common keywords at Rank 1
  • Registered domain on GoDaddy.com; applied for Google AdSense to generate revenue though Google ads
  • Hired 2 content writers; prepared media content calendar, allocated content topics & proof-read articles
  • Handled social media accounts for website on 4 platforms; increased followers with influencer marketing
  • Received approval for Google AdSense application by posting 55+ quality articles on entrepreneurship
  • Organized 5 Fluid Art workshops in Jaipur with 50+ enrollments; generated revenue of more than ₹50,000
  • Ran ads on Instagram with 1000+ impressions for each workshop to generate 100+ leads; 20% conversion

Akamai technologies

Software Engineer

Jul 2017Mar 2019 · 1 yr 8 mos · Bengaluru Area, India

  • Developed test plans and test cases for 8 features in Media Division; reduced 40% manual working hours
  • Replicated real-time network conditions on 10 features; evaluated COGS using 5 network/disc parameters
  • Performed monthly regression tests of 5 products for 250+ test cases to verify the sanity of build changes
  • Awarded a trophy for mentoring 25+ school girls for a career in coding; selected amongst 500+ applicants
  • Showcased performance test tool ‘Perftest’ among 2000 employees in annual Akamai Global Event, India
  • Optimized 1000+ lines of metadata & reduced redundant feature permutations; 600+ to 450 permutations

Cisco

Software Engineer Internship

Jan 2017Jun 2017 · 5 mos

  • Worked on a project named "SSL Hardware offload"
  • Built 20+ APIs to test network functions in collaboration with 5 depts. like Designing, Dev & testing, QA
  • Deployed 30+ modules of code on production post performing Mutually exclusive & collectively exhaustive testing

Education

Faculty of Management Studies - University of Delhi

Master of Business Administration - MBA

Visvesvaraya Technological University

Bachelor of Engineering (BE) — Computer Science

Modern School

Science

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