Shivtosh Kumar

Co-Founder

Bengaluru, Karnataka, India13 yrs experience

Most Likely To SwitchHighly Stable

Key Highlights

Over 11 years of experience in Product Management.
Successfully launched multiple high-engagement media products.
Expert in business analytics and user engagement strategies.

Stackforce AI infers this person is a Product Management expert in the Media industry with strong analytical skills.

Contact

shivtosh@sugarfit.com LinkedIn

Skills

Core Skills

Product ManagementUser EngagementBusiness Analytics

Other Skills

A/B TestingBusiness StrategyCC++Cost Effectiveness ModelingData AnalysisDigital MarketingEnglishGoogle AnalyticsHTMLJavaMarket AnalysisMarketing StrategyMicrosoft ExcelMicrosoft Office

About

11+ years of experience in Product Management, Product Growth and Business Analytics. Strong professional with a PGDM focused in Marketing & Operations from MDI, Gurgaon and BE in I.T from IIEST, Shibpur

Experience

13 yrs

Total Experience

2 yrs 7 mos

Average Tenure

4 yrs 11 mos

Current Experience

Sugar.fit

Building Sugarfit

Jul 2021 – Present · 4 yrs 11 mos · Bengaluru, Karnataka, India

Cure.fit

All thing Product

Jun 2019 – Jul 2021 · 2 yrs 1 mo · Bengaluru Area, India

Dailyhunt (versé innovation pvt ltd)

Product Manager

Nov 2016 – May 2019 · 2 yrs 6 mos · Bengaluru, Karnataka, India

Product owner of “Newzly”- News in 60 words – an android app
o Ideated, Conceptualized and productionalized a new short news app – “Newzly” .
o Delivered 100K+ daily active users and 1M+ Monthly active users
Conceptualized and led the implementation of creating video platform and driving user engagement
o Build immersive video format from scratch suited for mobile consumption
o Defined and drove Related videos project, linking contextual videos to most-read news
articles to provide a seamless, news-to-video user experience and successfully scaled it to ~25 M video plays a month
o Crossed milestone of Billion+ video plays a month in Mar,19
Conceptualized the cricket product and Implemented IPL (Indian Premier League 2019)
o Build IPL destination from scratch with elements like Scorecard, Teams, Fixtures, Match Stats, Results, News & Videos
o Dailyhunt is now a go to destination for IPL. Through acquisition, product management and segmented targeting, delivered a growth of 300% increment Daily Active users on IPL
Strategized and implemented New user Onboarding plan to reduce on boarding churn:
o Reduced new user on boarding churn by 2% by simplifying the user onboarding process

Product ManagementUser EngagementUser OnboardingVideo Platform DevelopmentMobile App Development

Ebay inc

Senior Product Analyst

Mar 2015 – Oct 2016 · 1 yr 7 mos · Bengaluru Area, India

Developed eBay - StubHub buyer propensity model by analyzing the buying pattern of customers
A/B test Analysis for UK Unified & PDO: using Click stream data from Hadoop and Omniture
Devised comprehensive business strategy to boost StubHub Germany sales
Analyzed the Business Impact of implementing BuyerFx Vs. Advisory Currency

Business AnalyticsA/B TestingData AnalysisBusiness Strategy

Boehringer ingelheim

Summer Internship

Apr 2014 – May 2014 · 1 mo · Mumbai Area, India

Developed a pan-India ‘Cost Effectiveness Model’ for ‘Pradaxa vis-à-vis Warfarin and Aspirin’ drugs using Markov Chain Analysis
Evaluated the Market Potential of a low priced ‘MiCardis’ for an India launch and predicted its Market Share for the first 2 years using ARIMA Modelling
Forecasted Primary Sales for ‘Telmisartan Plain’ and its combination with ‘HCT and Amlodipine’ drugs for the next Sixty Months
Evaluated the medical insurance landscape in India and ways for BI to partner in this space to increase market access

Cost Effectiveness ModelingMarket AnalysisSales Forecasting