SONA SHARMA

CEO

Mumbai, Maharashtra, India8 yrs 1 mo experience
Highly Stable

Key Highlights

  • Co-founded a successful natural cosmetics brand.
  • Achieved over 30,000 active customers with high retention.
  • Currently pursuing dual master's in luxury brand management.
Stackforce AI infers this person is a B2C beauty industry leader with strong product management and brand strategy expertise.

Contact

Skills

Core Skills

Product ManagementBrand Management

Other Skills

Account ManagementAdobe InDesignAdvertisingAnalytical SkillsAttention to DetailBeautyBrand DevelopmentBrand StrategyBusiness DevelopmentBusiness StrategyChange ManagementCommunicationCreative WritingCross-functional Team LeadershipCustomer Relationship Management (CRM)

About

With a background in information technology and business administration, I have developed a strong skill set in brand strategy, product development, online marketing, and interactive e-commerce. I am currently pursuing a dual master's degree in luxury brand management at Politecnico di Milano and SP Jain School of Global Management, where I am gaining insights and knowledge from leading experts and practitioners in the luxury industry. I am always eager to learn new things and explore new opportunities that challenge me and allow me to leverage my strengths and creativity. As the Co-Founder and CEO of Sonaturals, I lead a cross-functional team of 25 members to create and market a range of natural cosmetics products. With a passion for delivering value and quality to our customers, we have grown our product portfolio from 2 to over 40 products, and achieved a retention rate of over 85%. We have also secured partnerships with vendors across India and China, and established a loyal and engaged online community.

Experience

8 yrs 1 mo
Total Experience
3 yrs 2 mos
Average Tenure
1 yr 9 mos
Current Experience

Asian paints

Executive

Sep 2024Present · 1 yr 9 mos · Mumbai, Maharashtra, India · On-site

  • Nilaya Anthology

Career break

Career transition

Apr 2023Oct 2024 · 1 yr 6 mos · Milan, Lombardy, Italy

Sonaturals

Founder and CEO

Jan 2018Dec 2022 · 4 yrs 11 mos · Pune, Maharashtra, India

  • Recruited, mentored and led a cross functional team of designers, software developers and logistics personnel to bring to market a range of natural cosmetics products. Team of 25 members.
  • Built the product and company strategy, resulting in over 30,000 active customers with a retention rate of over 85%.
  • Grew the product range from 2 products (lipstick and Kajal) to over 8 products with 4-5 variants each.
  • Executed products and materials procurement deals with various vendors across India and China.
Product DevelopmentBrand StrategyTeam ManagementMarketing StrategyE-commerce OptimizationProduct Management+1

Education

POLIMI Graduate School of Management

MGLUXM — Luxury brand management

Mar 2023Present

Cardiff University / Prifysgol Caerdydd

Postgraduate Diploma

Jan 2016Jan 2017

North Maharashtra University

Bachelor of Engineering - BE — Information Technology

Jan 2012Jan 2016

SP Jain School of Global Management - Dubai, Mumbai, Singapore & Sydney

Master's degree — Luxury Brand Management

Mar 2023Mar 2024

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