Stefan Broda

Co-Founder

Berlin, Berlin, Germany21 yrs 3 mos experience
Highly Stable

Key Highlights

  • Recognized as a top immigrant entrepreneur in Silicon Valley.
  • Founder of a health tech startup focused on HIV testing.
  • Extensive experience in program management and agile methodologies.
Stackforce AI infers this person is a SaaS Program Management expert with a strong background in Agile and DevOps.

Contact

Skills

Core Skills

Program ManagementScope ManagementLeadership

Other Skills

Business Model InnovationIncident ManagementStrategy ExecutionReportingResource PlanningStrategyAdvanced ExcelOracle Database DevelopmentSales EnablementSAP SRMPHPOracle SQLITILSAP XISAP BW

About

Business Insider calls him one of the 13 most badass immigrant entrepreneurs in the Silicon Valley. That description stems most likely from his latest startup BeforeWeDo which empowers Americans to test for HIV/STDs at home. The startup is experiencing promising traction and support, having won Startup Weekend in San Francisco, been featured at SF Pride and now won the 14th Founder Showcase. Stefan's previous professional experience includes SAP consulting at IBM in China and co-founding BizSphere, an enterprise software startup in the area of sales enablement. In those years, he has established himself in a space that overlaps engineering and business, therefore organizing development, multi project management, 2nd and 3rd level support, requirement engineering, Q&A, sales support and partner management. Well-travelled, fluent in German, English, Spanish and moderate in Chinese (Mandarin), Stefan has always worked in multi-national / multicultural teams that were distributed around the globe. Specialties: Project Management, Startup Entrepreneurship, Agile Development, Support Management (ITIL), Oracle Database Development, Partner Management, Advanced Excel, Software Quality Assurance, JIRA, Confluence, SQL, Spanish, Chinese (Mandarin)

Experience

21 yrs 3 mos
Total Experience
2 yrs 7 mos
Average Tenure
--
Current Experience

Atlassian

9 roles

Relocation

Promoted

Jun 2025Present · 1 yr

  • Left Atlassian after 11 amazing years with the company. Now focusing on enjoying life, spending time with my family (babysitting my niece), travel and learning (esp. AI technologies)

Principal Program Manager

Oct 2023Jun 2025 · 1 yr 8 mos

  • Switched back to individual contributor and led highly complex, cross company programs such as:
  • Confluence AI launch readiness - ensuring legal / privacy, technical and marketing readiness of Atlassian's Artificial Intelligence feature and product launch for Confluence.
  • Building new capabilities for major Enterprise Customers to enable them to implement walled garden and automated site orchestration in our cloud
Program ManagementScope ManagementBusiness Model InnovationIncident Management

Group Program Manager, Agile & DevOps (Interim)

Promoted

Nov 2022Oct 2023 · 11 mos

  • The Agile & DevOps leadership team is on a mission to unleash the potential of software teams, leading them to Agile Mastery. We are responsible for bringing the Agile & DevOps strategy to life and running the business of some of Atlassian’s flagship products - Jira Software, Bitbucket & Statuspage, in the Cloud. For an interim assignment, I lead a team of awesome Program Managers running complex, cross org strategic programs, bringing focussed execution, turning vision into shipped value for our customers, whilst unleashing the potential of our own awesome teams.
LeadershipStrategy ExecutionReportingResource PlanningProgram ManagementStrategy

Group Program Manager, Open Toolchain

Mar 2022Nov 2022 · 8 mos

  • Group Program Manager of Atlassian's DevOps Open Toolchain department which is comprised of the product teams of Bitbucket Cloud, Compass, Statuspage and the Open DevOps solution.

Senior Program Management Team Lead

Apr 2021Apr 2022 · 1 yr

Program Manager

Aug 2016Apr 2021 · 4 yrs 8 mos

  • Joined an internal Big Bet billing system project, covering program management for 5 teams in the United States. Main focus lies on driving clarity in communications across the program with respect to quality, scope, risk, dependencies, and timelines.
  • At Atlassian, we program managers take the role of a doctor who helps teams with regular health monitors and follow up plays to dive deeper into certain areas of team health and performance. We also aim to provide a multiplier effect of good practices from other teams in the organization and outside.
  • Being mainly a Sydney based team, I'm also developing a program guild in San Francisco, contributing towards our playbook (see https://www.atlassian.com/team-playbook), and increasing influence to adopt these practices in San Francisco.

Enablement Technologies Manager

Oct 2015Jul 2016 · 9 mos

  • While Atlassian has no Sales department, we do have teams that work directly with customers and partners. For these departments, I was responsible for:
  • Program Management: Building and maintaining a delivery framework through which various sales related groups can issue their process, program and system requirements to 8 different delivery teams.
  • Product Management: Analyzing business requirements in detail and preparing solutions either as process implementation with manual work or initiating system implementation / changes in Salesforce, the order system, our support system or our partner portal.
  • System Ownership and development: Configuration and customization of the partner portal which is based on JIRA and Confluence. Built integrations with Salesforce and Coupa.
  • Managed the Deal Desk function which is responsible for large Enterprise Deals, ELAs and program operations.

Partner Program Manager

Aug 2014Oct 2015 · 1 yr 2 mos

  • Responsible for:
  • • Experts Program charter & governance
  • • Partner framework, entitlements and discount tiers
  • management & ongoing development of the Experts Program
  • • Managing the program budget
  • • Improving program systems and processes for higher scaleability and quality

Interim Partner Program Manager

Apr 2014Aug 2014 · 4 mos

  • Interim replacement of Partner Program Management role with focus on campaigns, events and sales enablement.
  • Organized and managed multiple technical training workshops for partners.
  • Co-organized corporate partner events (Experts Day) in Berlin and multiple product road show events in Asia and Europe.
  • Managed budget and tracked spending
  • Created Quarterly sales campaigns
  • Updated Partner Management team with monthly sales funnel
  • Marketed the Partner Program through Social Media and the Atlassian website

Startup leadership program

Program Leader (Volunteer)

Apr 2013Mar 2015 · 1 yr 11 mos · San Francisco Chapter

  • The Startup Leadership Program (SLP) is a highly selective, world-class training program and network for outstanding founders, leaders and innovators who are or want to be startup CEOs, and be connected to a global network. SLP Fellows are in their early-20s to mid-30s and have founded over 100 breakthrough startups.
  • Chosen as a fellow in 2012. Selected as a Program Leader for the 2013 chapter in San Francisco.

Beforewedo

Founder

Nov 2012Feb 2014 · 1 yr 3 mos · BeforeWeDo.com

  • BeforeWeDo empowers sexually active individuals to active singles understand and manage their sexual health. Through its applications, it delivers personalized, location and time-sensitive health information to its users and makes it incredibly convient to follow up with screening. Its first commercial offering HIVTestSubscription.com caters to men who have sex with men and delivers HIV home test kits directly their home in regular time intervals.
  • The company has been founded in January 2013 and is undergoing the Founders Institute and Startup Leadership incubation programs.

Culinaria

Founder

Jun 2012Aug 2012 · 2 mos · Berlin, Germany

  • Startup to develop an interactive and social Point of Sale Systems for restaurants.
  • Initial Market Analysis
  • Planned a development path based on lean startup methodology
  • First experiment and MVP design
  • Developed the MVP using JQuery Mobile and deployed it in a local restaurant in Berlin. Very early deployment of first experiments after days of Implementation.
  • Metrics / Feedback analysis and feedback into
  • Managed backlog and finances
  • Eventually discontinuation of the project due to different vision/objectives amongst the founders.

Atlassian

Enterprise Marketing Consultant

Nov 2011Nov 2012 · 1 yr · San Francisco, USA

  • Consulted Atlassian by supporting their enterprise strategy in a total of three projects:
  • JIRA Migration Cookbook from IBM ClearQuest (Q1, 2012) describing strategies to start an internal migration project from IBM ClearQuest to JIRA including business, technical and process considerations.
  • Failover Guide for JIRA (Q2, 2012) to discuss various implementation strategies to increase availability of JIRA systems.
  • Enteprise Guide Creation (Q3, 2012) to cover the topics of sizing, Scaling, reporting, Virtualizing and Federating JIRA.

Bizsphere ag

2 roles

Alliance Manager, Support Manager

Mar 2010Sep 2011 · 1 yr 6 mos

  • Alliance Manager: Identified, acquired and negotiated partnership agreements with individuals and companies in Europe and the United States. Wrote standard partnership model and contracts.
  • Development/Consulting: Concept, design and development of usage metrics and inventory reports.
  • Sales Support: Prepared and presented functional and technical topics at sales meetings.
  • Collaborated with new CEO on strategy. Designed and implemented new HR structure and governance.
  • People responsibilities: 1 full time employee for project assistance and QA.
  • Technical skills: Oracle PL/SQL, Atlassian JIRA and Confluence, Pentaho BI and Jasper iReport.

Co-Founder, Project Manager, Support and Quality Assurance

Jan 2007Mar 2010 · 3 yrs 2 mos

  • Part of project engagement team, led estimation process wrote Statements of Work / Terms&Conditions.
  • Managed multiple concurrent internal and external projects based on agile methodology. Provided Single Point of Contact for clients while serving as the Scrum Master internally. * Project sizes ranged from 30,000 - 1,200,000 USD , all delivered successfully. Outstanding achievement includes the development and delivery of the first BizSphere version in time for the client’s global sales conference.
  • Built a QA and support team and implemented ITIL compliant processes. Successfully exceeded support SLAs in a productive environment of over 20,000 users.
  • Product Development: Wrote close to 200 requirements based on internal innovation and new client requests, managed backlog for productive BizSphere and prototype stage MySphere (life portal)
  • Consulting: Assisted clients to build and optimize information taxonomies for marketing and sales content. Assisted customers to design and implement a content governance.
  • Built system to handle development, PM, bug tracking, requirement engineering and support.
  • People responsibilities: Managed a QA team of two full-time testers and one intern.
  • Technical skills: Atlassian JIRA and Confluence, MS Excel, Requirement Engineering, Wireframing.

Ibm

2 roles

SAP SRM Consultant (Advanced)

Mar 2005Dec 2007 · 2 yrs 9 mos · Shanghai, China

  • Joined the SAP EBP Support project and performed incident investigation and application monitoring.
  • Transferred knowledge from the German to the Chinese team.
  • Initiated and implemented processes and tools to improve quality in customer communication.
  • People responsibilities: Built and coached a team of 12 interns out of ~50 candidates.
  • Technical skills: Functional consulting in SAP SRM 4.0; SAP XI and BW monitoring; MS Excel

Thesis internship and supplement

Sep 2004Feb 2005 · 5 mos · Shanghai, China

  • Assisted on international project engagement for package software (e.g. SAP) support services and built German-capable resource pool
  • Joined a crisis team, took over and turned around around a red-flag SAP EBP support project.
  • Bachelor Thesis: “Intercultural Challenges of Knowledge Management Implementation in China”

Fiducia management consultants

Consulting Internship

Mar 2003Jul 2003 · 4 mos · Shanghai, China

  • Prepared market entry/expansion strategies with focus on the automotive supply market and conducted an industry park analysis in the Yangtze River Delta
  • Initiated internal management change in the area of Knowledge Management
  • Gained profound knowledge about the Chinese business environment.
  • Improved my intercultural sensitivity and Chinese language skills

Sun microsystems

Summer Internship

Aug 2002Sep 2002 · 1 mo

  • • Facilitated collaboration among the Jini Developer Community by creating an overview about content and activity of all Jini projects and bringing together projects which worked on similar developments

Freiburg university hospital

Civil Servant / Network Administrator / Software developer

Jun 2000May 2001 · 11 mos · Shanghai, China

  • Performed my mandatory civil service (alternative to military service) at the IT department of the Freiburg University Hospital.
  • Worked in a team of four members to administrate the hospital's computer network
  • Developed an helpdesk application to handle service requests to our departments which greatly improved our service quality

Web4eye.com

Founder / Entrepreneur

May 2000Feb 2003 · 2 yrs 9 mos

  • Founded a webdesign company in High School with a friend. Started with developing static webpages but quickly expanded our service portfolio to Flash and web application development (PHP/MySQL).
  • • Developed part of the room booking system for the black forest tourism industry

Education

University of applied Sciences, Furtwangen

BBA — International Business Management

Oct 2001Feb 2005

Friedrich Gymnasium, Freiburg

Abitur — Major in Mathematics and Physics

Jan 1992Jan 2000

Stackforce found 100+ more professionals with Program Management & Scope Management

Explore similar profiles based on matching skills and experience