Swema Prakash

Business Development Executive

Jaipur, Rajasthan, India10 yrs 2 mos experience

Key Highlights

Expert in aligning sales, marketing, and product teams.
Proven track record in developing global marketing strategies.
Strong relationships with C-Level executives in Data & AI.

Stackforce AI infers this person is a Marketing and Business Strategy expert in the SaaS and Data & AI industries.

Contact

Skills

Core Skills

Marketing StrategyPublic RelationsBusiness StrategyDigital MarketingProject Management

Other Skills

Global marketing strategiesPR initiativesMarket analysisStrategic RelationshipsTailored ProgramsMarket InsightCross-Team AlignmentEvent CoordinationFeedback LoopCRM ManagementContent StrategyPerformance MetricsStakeholder UpdatesMarketing AutomationProduct Marketing

About

Seasoned professional dedicated to cultivating strategic relationships and designing tailored programs for C-Level executives has solidified our position as trusted advisors in the competitive Data & AI landscape. With a Bachelor of Technology in Electrical, Electronics, and Communications Engineering from The LNM Institute of Information Technology, my education has been the bedrock for my role in brand building and SaaS sales strategy. The ability to synchronize sales, marketing, and product teams is a testament to our collective success in aligning engagement strategies. Leading high-impact events and managing feedback loops with key stakeholders have been pivotal in understanding and adapting to rapidly evolving market needs. This hands-on experience has been instrumental in refining outreach strategies and enhancing customer success. My commitment to staying abreast of industry trends enables me to contribute meaningfully to our organization's growth, positioning us at the forefront of innovation in the Data & AI domain.

Experience

10 yrs 2 mos

Total Experience

10 mos

Average Tenure

8 mos

Current Experience

Puno

Business Growth and PR Lead

Sep 2025 – Present · 8 mos · Jaipur · On-site

Ohi

Marketing And Public Relations Specialist

Dec 2024 – Sep 2025 · 9 mos · Jaipur, Rajasthan, India

Developed and executed global marketing strategies to increase user base and product adoption for a social media app.
Managed PR initiatives to enhance brand visibility and reputation in the industry.
Analyzed market trends and competitor activities to identify opportunities for growth.

Global marketing strategiesPR initiativesMarket analysisMarketing StrategyPublic Relations

Softsensor.ai

2 roles

Senior Marketing & Business Strategist, Data & AI

May 2023 – Dec 2024 · 1 yr 7 mos · Basking Ridge, New Jersey, United States

Marketing & Business Strategy Manager

May 2022 – Nov 2023 · 1 yr 6 mos · Basking Ridge, New Jersey, United States

Strategic Relationships:
Cultivate lasting partnerships with C-Level executives by aligning our solutions with their business challenges.
Tailored Programs:
Design customized programs for top executives, solidifying our role as trusted advisors.
Market Insight:
Constantly update on global industry trends to refine C-suite outreach strategies.
Cross-Team Alignment:
Coordinate with sales, marketing, and product teams to align engagement strategies and improve future outreach.
Event Coordination:
Lead high-impact events for C-Level audiences, ensuring brand prominence and content relevance.
Feedback Loop:
Manage feedback mechanisms with C-Level contacts to understand evolving needs and refine solutions.
CRM Management:
Keep detailed CRM records for strategy refinement, ensuring all executive interactions are logged and analyzed.
Content Strategy:
Work with the content team to create materials that highlight our expertise and engage C-Level leaders.
Performance Metrics:
Regularly assess engagement effectiveness and make data-driven strategy adjustments.
Stakeholder Updates:
Keep internal teams informed on the status of C-Level engagements to ensure organizational alignment.

Strategic RelationshipsTailored ProgramsMarket InsightCross-Team AlignmentEvent CoordinationFeedback Loop+6

Puno, the adventure arena

Digital Marketing Manager

Feb 2021 – May 2022 · 1 yr 3 mos · Jaipur, Rajasthan, India

Creating compelling marketing campaigns that are aimed at delivering concise information about PUNO, to the right people at the right time in the right manner.

Marketing AutomationProduct MarketingProject ManagementAdvertisingPerformance MarketingCustomer Success+2

Global education board

Digital Marketing Manager

Oct 2020 – Feb 2021 · 4 mos · United States

Marketing AutomationProduct MarketingProject ManagementAdvertisingPerformance MarketingCustomer Success+2

Wirebrains

Head Of Marketing

Jun 2020 – Oct 2020 · 4 mos · Jaipur, Rajasthan, India

Marketing AutomationProduct MarketingProject ManagementAdvertisingPerformance MarketingCustomer Success+2

Hippo cabs - intercity cab service

Marketing Content Specialist

Dec 2019 – Jun 2020 · 6 mos · Jaipur Area, India

Marketing AutomationProduct MarketingProject ManagementAdvertisingPerformance MarketingCustomer Success+2

Nucleon iit jee

Marketing Operations Manager

Jun 2018 – Dec 2019 · 1 yr 6 mos · Kota Area, India

Summary:
Currently responsible for product planning and execution throughout the product lifecycle, including gathering and prioritizing product and customer requirements, defining the product vision, and working closely with the IT, sales, marketing, and support departments to ensure revenue and customer satisfaction goals are met.
KEY RESPONSIBILITIES & HIGHLIGHTS:
Effective leadership skills.
Planning, directing and coordinating various aspects of the business.
Proven ability to grow a business.
Able to work closely with the sales team to develop sales tools and training packages for key staff.
Developing and managing customer care programs for improved sales success.
Developing content for product and company collateral.
Ability to chase up new business opportunities.
Increasing brand awareness and bringing in new customers.
Maintaining relationships with key clients.
Excellent lead generation and development skills.
Responsible for proposing an overall budget, delivering monthly/yearly revenue forecasts.
Planning and developing the right marketing strategy to get the product noticed by the target
audience.
Supervising and directing employees in their day-to-day tasks.
Brief and train the sales force at monthly sales meetings to create product awareness and demand.
Set product pricing for new product releases to meet revenue and profitability goals.
Arranging successful product demonstrations for customers.
Market research and developing the core positioning and messaging for the product.
Consistent track record of successfully employing best business practices that improve efficiency
reduce operating costs whilst increasing productivity, all to tight time scales and within budget.
Making sure that operations run smoothly and according to company policy.
Demonstrated success in product launches and end-to-end execution of marketing strategies.