Syed Fahad Hashmi

Digital Marketing Specialist

Pune, Maharashtra, India1 yr 7 mos experience

Key Highlights

Expert in marketing automation with Marketo and Salesforce.
Proven track record in data compliance and governance.
Skilled in optimizing marketing campaigns for better engagement.

Stackforce AI infers this person is a MarTech specialist with a strong focus on marketing automation and data management.

Contact

fahadhashmi215@gmail.com LinkedIn

Skills

Core Skills

Marketing AutomationCrmData Management

Other Skills

MarketoSalesforceSalesforce LightningData CleaningAudience SegmentationData GovernanceEvent ManagementData Integration6senseZoomInfo SalesOSHubSpot Marketing HubData MigrationA/BHTML EmailsHTML Scripting

About

I’m a results-oriented MarTech consultant with proven expertise in designing, executing, and optimizing high-impact marketing automation programs in Marketo Engage and Salesforce (SFDC). I specialize in creating scalable campaigns, streamlining processes, and ensuring data integrity to drive measurable business outcomes. With a strong background in Field Marketing alignment, database management, and audience segmentation, I help organizations maximize their marketing technology investment. My work has led to improved conversion rates, higher audience engagement, and cleaner, more actionable data. 🔹 Expertise includes: -End-to-end program management in Marketo & SFDC -Lead scoring, segmentation, and personalization strategies -Data cleaning, governance, and compliance (GDPR, CCPA) -Campaign reporting & performance analytics Passionate about turning complex marketing operations into seamless, efficient systems, I thrive on solving challenges that boost both marketing efficiency and sales alignment. 📩 Let’s connect if you’re interested in scaling marketing operations, improving campaign performance, and driving growth through technology.

Experience

1 yr 7 mos

Total Experience

1 yr 3 mos

Average Tenure

4 mos

Current Experience

Tru performance inc

Marketing Automation Specialist

Jan 2026 – Present · 4 mos · Pune District, Maharashtra, India · On-site

MarketoSalesforceMarketing AutomationCRM

Rightwave

Associate Consultant

Aug 2024 – Nov 2025 · 1 yr 3 mos · Noida, Uttar Pradesh, India · Hybrid

Collaborating with Field Marketing to align regional efforts with Marketo-driven campaigns and ensure seamless execution across EMEA and NAM regions.
Designing and executing effective Marketo programs and assets to boost brand awareness, audience engagement, and lead generation.
Building end-to-end programs in Marketo and Salesforce (SFDC), maintaining standardized campaign structures, accurate campaign member statuses, and consistent reporting metrics.
Cleaning, standardizing, and importing data from various sources, including event lists from tradeshows and seminars, while ensuring data accuracy and compliance.
Creating highly targeted audience segments in compliance with privacy regulations (GDPR, CCPA) and touch governance policies.
Ensuring tight integration between Field Marketing activities and Marketo strategies to maximize campaign effectiveness and support business growth.
Developing scalable program templates, tokenized assets, and nurture streams to streamline campaign setup and reduce turnaround time.
Managing webinar and event programs end-to-end, including registration, reminders, follow-ups, and integration with platforms like Zoom, ON24, and GoToWebinar.
Troubleshooting Marketo-SFDC sync issues, campaign membership errors, and data mismatches to ensure accurate reporting for stakeholders.
Creating and maintaining Marketo reports, dashboards, and campaign performance analyses to guide data-driven decision-making.
Implementing lead scoring, segmentation, and personalization strategies to improve engagement and conversion rates.
Collaborating cross-functionally with Sales, Product Marketing, and Demand Generation teams to align messaging and campaign goals.
Conducting regular database health checks to improve email deliverability, system performance, and overall marketing efficiency.