Totrakool K. — CEO

From Algorithms to Impact: Transforming Business with AI-Driven Innovation 💡 With over 15 years of experience spanning data science, finance, and strategic leadership, I specialize in harnessing AI and analytics to transform businesses and drive growth focusing on the strategic integration of AI and business optimization. My journey from quantitative analysis to executive roles in finance and data science has equipped me with a unique blend of technical expertise and business acumen. I'm passionate about leveraging AI, machine learning, and advanced analytics to solve complex business challenges and uncover growth opportunities. Key areas of expertise: • Strategic AI implementation and business optimization • Data-driven decision making and performance management • Financial strategy and analytics • Python programming and data science • Cross-functional leadership and team development Beyond my professional role, I enjoy the weekend coding projects and writing about technology and well-being. These activities allow me to explore new ideas and think deeply about emerging issues and solutions. 🖥️✍️ My passion lies in using technology to create a better world. I believe society should prioritize peace and prosperity as the norm, not the exception. My goal is to contribute to this vision by leveraging AI and data science to solve real-world problems and improve lives. 🌍🕊️ I'm committed to sharing insights on AI's transformative potential in business and society, striving to bridge the gap between technology and human-centric solutions. Let's connect if you're interested in: • Discussing AI's role in driving business innovation • Exploring the ethical implications of emerging technologies • Collaborating on projects that aim to create positive societal impact • Exchanging ideas on balancing technological advancement with human values Together, we can work towards a future where technology serves humanity's best interests. Reach out - I'm always eager to engage in meaningful conversations and potential collaborations! 🤝🚀

Stackforce AI infers this person is a Data Science and AI expert with a strong focus on business transformation.

Location: Bangkok, Bangkok City, Thailand

Experience: 17 yrs

Skills

Ai & Data Strategy
Team Capability Development
Financial Strategy
Data Management
Procurement Analytics
Data Governance
Data Analytics
Business Analytics
Data Science
Customer Insights
Product Operations
Data Visualization
Team Leadership
Operational Analysis
Data Analysis

Career Highlights

Over 15 years of experience in AI and data science.
Expert in strategic AI implementation and business optimization.
Passionate about leveraging technology for societal impact.

Work Experience

Thai Beverage PLC

Senior Special Project Expert, Information Technology Office (2 yrs 2 mos)

Deputy Managing Director - Finance & Accounting, Thai Beverage Logistics (3 yrs 4 mos)

Assistant Managing Director, Pan International (Thailand) Co., Ltd. (5 yrs 9 mos)

Deputy Managing Director, Thai Beverage Logistics (3 yrs 7 mos)

DTAC

VP - Head of Customer Insights (1 yr 1 mo)

VP - Data Scientist (10 mos)

CX-Analytics (Asia)

Director (2 yrs 10 mos)

SNL Financial

Quantitative Analysis Manager (7 mos)

Senior Analyst (2 yrs)

Analyst (7 mos)

Education

Ph.D. at University of Virginia

Master of Science (M.S.) at University of Oklahoma

Bachelor's degree at University of Science and Arts of Oklahoma

Totrakool K.

CEO

Bangkok, Bangkok City, Thailand17 yrs experience

Most Likely To SwitchAI ML Practitioner

Key Highlights

Over 15 years of experience in AI and data science.
Expert in strategic AI implementation and business optimization.
Passionate about leveraging technology for societal impact.

Stackforce AI infers this person is a Data Science and AI expert with a strong focus on business transformation.

Contact

Skills

Core Skills

Ai & Data StrategyTeam Capability DevelopmentFinancial StrategyData ManagementProcurement AnalyticsData GovernanceData AnalyticsBusiness AnalyticsData ScienceCustomer InsightsProduct OperationsData VisualizationTeam LeadershipOperational AnalysisData AnalysisReporting

Other Skills

Python (Programming Language)Claude APIOpenAI APIMicrosoft ExcelIT ManagementPredictive ModelingData MartsGenerative AIRetrieval-Augmented GenerationData IntegrationData ModelingAnthropic ClaudeLarge Language Models (LLM)Big Data AnalyticsAI Engineering

About

Experience

17 yrs

Total Experience

4 yrs 3 mos

Average Tenure

9 yrs 1 mo

Current Experience

Thai beverage plc

4 roles

Senior Special Project Expert, Information Technology Office

Promoted

Mar 2024 – Present · 2 yrs 2 mos

Oversee AI and Data capability development, leading teams across Data Engineering, Data Science, AI Engineering, Data Analytics, and Visualization to implement cutting-edge AI-driven solutions that drive business value. My role focuses on building technical expertise, optimizing workflows, and scaling AI adoption across the organization.
Key Responsibilities:
🔹 Team Capability Development – Structuring reskilling and upskilling programs to strengthen expertise in AI, MLOps, Data Engineering, and Advanced Analytics.
🔹 AI & Data Strategy – Leading the strategic integration of AI into business operations, ensuring alignment with enterprise objectives.
🔹 AI-Powered Solutions – Driving AI initiatives in cybersecurity, sales intelligence, operational analytics, and automation.
🔹 Scalable AI & Data Infrastructure – Enhancing data pipelines, AI deployment frameworks, and analytics platforms for efficiency and impact.
🔹 Cross-Team Collaboration – Bridging the gap between AI, data, and business units to maximize adoption and ROI.
I work closely with executives, engineers, data scientists, and analysts to ensure AI is not just an innovation—but a transformative force embedded in operations, decision-making, and business growth.

Python (Programming Language)Claude APIOpenAI APIMicrosoft ExcelIT ManagementPredictive Modeling+10

Deputy Managing Director - Finance & Accounting, Thai Beverage Logistics

Nov 2020 – Mar 2024 · 3 yrs 4 mos

Python (Programming Language)Presentation SkillsNatural Language Processing (NLP)Microsoft ExcelBusiness Intelligence ToolsMicrosoft Office+14

Assistant Managing Director, Pan International (Thailand) Co., Ltd.

Jun 2018 – Mar 2024 · 5 yrs 9 mos

Responsible for managing strategic sourcing of raw material and analytics activities related to procurement.

Python (Programming Language)Presentation SkillsNatural Language Processing (NLP)Microsoft ExcelBusiness Intelligence ToolsMicrosoft Office+14

Deputy Managing Director, Thai Beverage Logistics

Apr 2017 – Nov 2020 · 3 yrs 7 mos

Responsible for enterprise wide governance and utilization of information as an asset via data processing, analytics and data science framework.
Lead and strategize data analytics activities to ensures that the business in its various units understands its own health, finds growth levers, and identifies opportunities for optimization and cost saving.

Python (Programming Language)Presentation SkillsNatural Language Processing (NLP)Microsoft ExcelBusiness Intelligence ToolsMicrosoft Office+15

Dtac

2 roles

VP - Head of Customer Insights

Feb 2016 – Mar 2017 · 1 yr 1 mo

Lead and develop business analytics and data science teams responsible for performance management reporting and insights as well as creating predictive models and algorithms for contextual marketing which leverage real-time data stream.

Python (Programming Language)EnglishPresentation SkillsData ScienceNatural Language Processing (NLP)Microsoft Excel+17

VP - Data Scientist

Apr 2015 – Feb 2016 · 10 mos

Design and implement data-driven analysis involving large datasets and real-time data to provide insights for product offer recommendations.
Develop algorithms and programs which integrate real-time data to build a better customer experience and capture opportunity to increase revenue from growing data demand with relevant offers that align with customer usage patterns.

Python (Programming Language)EnglishPresentation SkillsData ScienceNatural Language Processing (NLP)Microsoft Excel+17

Cx-analytics (asia)

Director

Jun 2012 – Apr 2015 · 2 yrs 10 mos · Bangkok Metropolitan Area, Thailand

Manage a team of analysts and developers to support product operations and developments for clients in Asia, Europe and United States. Serve as a primary point of contact for clients and lead the execution and delivery of analysis to support business users. Support the design and the development of data visualization.

Python (Programming Language)Presentation SkillsMicrosoft ExcelBusiness Intelligence ToolsMicrosoft OfficeData Marts+8

Snl financial

3 roles

Quantitative Analysis Manager

Promoted

Sep 2011 – Apr 2012 · 7 mos · Charlottesville, Virginia Area

Manage a team of nine analysts responsible for providing and improving information and knowledge to gain insight and decision-making capabilities that can help the management uncover opportunities, increase efficiency and reach the enterprise’s goals.

Microsoft ExcelBusiness Intelligence ToolsMicrosoft OfficeData MartsData IntegrationData Modeling+4

Senior Analyst

Promoted

Sep 2009 – Sep 2011 · 2 yrs · Charlottesville, Virginia Area

Manage and maintain day-to-day operation as well as oversee the design / development of OLAP cube. Work closely with DBA, software developers and end-users and translate functional requirements into technical design and specifications.
Manage Reporting & Usage analysis team. Support internal teams by performing timely value added data and statistical analysis. Provide actionable reports via data visualization and data mining.
Function as an OLAP cube expert. Lead/initiate OLAP Cube projects.

Microsoft ExcelBusiness Intelligence ToolsMicrosoft OfficeData MartsData IntegrationData Modeling+2

Analyst

Feb 2009 – Sep 2009 · 7 mos · Charlottesville, Virginia Area

Perform timely value added analysis and reporting. Lead / initiate special projects. Provide relevant data and/or analysis to support monthly reviews and ad hoc requests on usage, revenues, customers, product, etc. Function as an OLAP cube expert responsible for analyzing usage and related data.

Microsoft ExcelBusiness Intelligence ToolsMicrosoft OfficeData IntegrationData ModelingData Analysis+1