Vamsi Karuturi

UX Designer

Chicago, Illinois, United States1 yr 7 mos experience
AI Enabled

Key Highlights

  • Increased revenue by 15% through AI-driven design.
  • Architected scalable design systems with 85% adoption.
  • Led redesigns that improved user satisfaction by 22%.
Stackforce AI infers this person is a Senior UX Designer specializing in eCommerce and EdTech with a strong focus on AI integration.

Contact

Skills

Core Skills

User Experience DesignAi IntegrationDesign SystemsNetwork AdministrationGraphic Design

Other Skills

AI-Driven StrategyBusiness ImpactConversion VelocityRevenue StrategyDesign OperationsCross-Functional CollaborationFigmaCompliance EcosystemTrust & Safety InitiativeEnterprise EdTech SolutionsIn-Car ExperienceMulti-Domain DeliveryProduct RevitalizationEnterprise-Scale DesignOperational Efficiency

About

I’m a Senior UX Designer who turns "complicated" into "intuitive." Whether I’m helping drivers make safer decisions or helping users navigate massive datasets, my goal is the same: clarity. I thrive on solving ambiguous problems that push the technical and creative limits of UX. Leveraging scalable design systems and Generative AI, I supercharge collaboration to reduce dev handoff time, championing accessible (WCAG) solutions that help teams ship better and faster. 🛠 Design Systems: Architecting libraries that scale (Traction, Rocket). 🤖 GenAI Integration: Using AI to speed up collaboration and rapid prototyping. 🤝 Mentorship: Turning interns into powerhouse designers. 🏗️ Architectural Thinking: Approaching design with the structural rigor of engineering to manage complex dependencies. Collaboration is key! 💫

Experience

1 yr 7 mos
Total Experience
9 mos
Average Tenure
--
Current Experience

Discount tire

2 roles

Senior UX Designer

Promoted

Oct 2023Present · 2 yrs 7 mos · Scottsdale, Arizona, United States

  • AI-Driven Strategy: Partnered with executive leadership to define and deploy an AI-powered guided selling experience. Aligned the design vision with strategic business directives to modernize the path-to-purchase.
  • Business Impact: Successfully exceeded revenue projections, driving a 15% increase in units sold by delivering highly personalized product recommendations.
  • Conversion Velocity: Optimized the decision-making funnel, utilizing AI insights to reduce customer time-to-decision by 30%, significantly accelerating the checkout flow.
AI-Driven StrategyBusiness ImpactConversion VelocityUser Experience DesignAI Integration

UX Designer II

Jun 2022Oct 2023 · 1 yr 4 mos · Scottsdale, Arizona, United States

  • Revenue Strategy: Directed data-driven UX optimizations and high-velocity A/B testing initiatives, delivering $100K–$9M in incremental revenue growth across key conversion funnels.
  • Design Operations: Architected a tokenized design system in Figma, establishing a scalable visual language that achieved 85% adoption. Streamlined design-to-dev handoff and enforced consistency across multiple product verticals to reduce developer timelines by 40%.
  • Partnered with 5 cross-functional teams to design and deliver customer-facing experiences, internal tools for store associate interfaces, ensuring a seamless and cohesive user experience.
Revenue StrategyDesign OperationsCross-Functional CollaborationUser Experience DesignDesign Systems

Amazon

UX Designer III

Sep 2022Dec 2022 · 3 mos · Tempe, Arizona, United States · Remote

  • Compliance Ecosystem: Directed the end-to-end redesign of regulatory management tools, optimizing the interface for scale and clarity. Successfully mitigated critical account risks by 30%, safeguarding the integrity of the marketplace.
  • Trust & Safety Initiative: Led a data-driven redesign of the Account Health dashboard, resulting in a 22% uplift in NPS. Converted passive monitoring into proactive user guidance, fostering long-term seller success.
Compliance EcosystemTrust & Safety InitiativeUser Experience Design

Edplus at arizona state university

UX Designer

Dec 2021May 2022 · 5 mos · Scottsdale, Arizona, United States

  • Enterprise EdTech Solutions: Delivered mission-critical learning platforms for high-compliance stakeholders (US Navy, US Air Force, ASU Online). Managed the UX lifecycle for products serving a user base of over 50,000+ learners and personnel.
  • Design Operations: Engineered the Rocket Design System, establishing a standardized component library that reduced design-to-dev handoff time by ~30% and accelerated feature delivery across cross-functional squads.
Enterprise EdTech SolutionsDesign OperationsUser Experience Design

Arizona state university

Graduate Teaching Assistant

Oct 2020Nov 2021 · 1 yr 1 mo · Tempe, Arizona, United States

  • Grader for Graphic Information Technology depatment.
  • Tutor/aide at Device and Usability Testing Lab (DULL).

Tata technologies

UX/UI Designer

Dec 2019Aug 2020 · 8 mos

  • • In-Car Experience: Designed the end-to-end HMI for Mitsubishi’s global fleet. Aligned designs with universal driver safety guidelines, achieving a 20% reduction in driver distraction metrics through streamlined interaction flows.
In-Car ExperienceUser Experience Design

Divami design labs

UX Designer

Aug 2019Nov 2019 · 3 mos · Hyderabad Area, India

  • Multi-Domain Delivery: Delivered end-to-end interaction design for 3 diverse client engagements (SaaS, GovTech, Startup), ensuring product scalability and adherence to varied industry regulations.
  • Product Revitalization: Spearheaded the full-cycle redesign of a core data-collection platform (Survey Tool). Simplified complex data entry flows, resulting in a 40% increase in survey completion rates and a 25% reduction in user drop-off.
  • Design Operations: Re-engineered internal design-to-development workflows, implementing agile handoff protocols that accelerated project delivery timelines by 30% and minimized QA cycles.
Multi-Domain DeliveryProduct RevitalizationUser Experience Design

Mfable creative lab

UX/UI Designer

Feb 2019Jun 2019 · 4 mos · Pune Area, India

  • Enterprise-Scale Design: Designed and shipped 7 applications for global automotive giants (Kia, Honda, JLR). Optimized user flows for both in-car and mobile use cases, increasing user satisfaction by 25%.
  • Operational Efficiency: Streamlined the communication pipeline between clients and internal dev teams. Reduced requirement gathering time by 40% through the implementation of standardized workshops and strategic planning frameworks.
  • Platform Versatility: Successfully adapted complex UI patterns for restrictive environments (Android Auto, Apple CarPlay), maintaining high usability scores while adhering to strict automotive safety guidelines.
Enterprise-Scale DesignOperational EfficiencyUser Experience Design

Ovh energy - oando licensee

Network & IT Admin

May 2016Jun 2016 · 1 mo · Lagos · On-site

  • Infrastructure Management: Managed the end-to-end lifecycle of server infrastructure and IT assets, ensuring 99.9% system uptime through proactive maintenance and monitoring.
  • Process Automation: Engineered automated troubleshooting scripts and maintenance protocols, reducing manual intervention time by 80% and significantly accelerating incident response rates.
Infrastructure ManagementProcess AutomationNetwork Administration

The mit post

Graphic Designer

Jul 2015Feb 2016 · 7 mos · Manipal, India · On-site

  • Designed magazine cover and article pages. Published in bi-annual magazines for the university.
Graphic Design

Education

Arizona State University

Masters — User Experience

Jan 2020Jan 2022

Manipal Academy of Higher Education

Bachelor of Technology - BTech — Computer Science

Jan 2014Jan 2019

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