Vijesh Ramachandran Nair

CEO

Bengaluru, Karnataka, India13 yrs 7 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • 12+ years in Marketing & Operations across Telecom & E-Commerce.
  • Expert in scaling operations for startups across India.
  • Strong track record in P&L and revenue management.
Stackforce AI infers this person is a seasoned professional in E-Commerce and Telecom operations management.

Contact

Skills

Core Skills

Operations ManagementP&l ManagementBusiness StrategyBusiness DevelopmentMarket ExpansionPartnership DevelopmentDelivery ManagementMarket LeadershipCustomer AcquisitionProject ManagementGrowth StrategySupplier ManagementChannel ManagementSales ManagementCustomer Relationship Management

Other Skills

Account ManagementAdvertisingAdvertising strategyAnalyticsBrand ManagementBusiness AnalysisBusiness PlanningBusiness Process ImprovementCompetitive AnalysisConstructive FeedbackConsumer BehaviourCost AccountingCreative StrategyDelivery Partner SupportDigital Marketing

About

* 12+ years of experience in Marketing & Operations domain predominantly with Telecom & E-Commerce Sector. Out of which 11+ Years is in association with startups to scale up their Operations & Business development in different nodes of India. Huge fan of complex problems and always look forward to ironing out the complexity. Hence, the love for StartUps ! Keen follower of Agri - Auto - Tech industry. * Specialties: Operations Management, P&L Management, Product Marketing,New Product/Process/Business Development.

Experience

13 yrs 7 mos
Total Experience
2 yrs 8 mos
Average Tenure
6 yrs 11 mos
Current Experience

Swiggy

6 roles

Director - Supply Operations & Revenue Planning

Promoted

Oct 2024Present · 1 yr 8 mos

  • ⏺Responsible for End - End ownership on Supply & Revenue Planning for 600+ Cities of Emerging India.
  • ⏺Responsible for further expanding Swiggy’s presence across the nation while unlocking growth levers for city units to scale up further.
  • ⏺ Responsible to ensure Contribution Margin scale up intact while growth levers are unlocked to ensure business sustainability.
  • ⏺ Key activity streams comes under my purview : Monthly Supply & Revenue Plan, Merchandise & Event specific Discount/Campaign interventions, Conversion Improvement through Supply Inputs, Supply lead New Growth Projects, P&L Management.
Operations ManagementP&L ManagementSupply PlanningRevenue Planning

Cluster Business Head - South

Feb 2023Oct 2024 · 1 yr 8 mos

  • ⏺Responsible for End - End ownership of all Business units operating in the Southern States of India. (Kerala, Karnataka & Tamilnadu)
Business Process ImprovementNew Business DevelopmentBusiness PlanningBusiness StrategyTeam LeadershipBusiness Development

Business Unit Head : Kerala & Karnataka

Promoted

Jul 2022Feb 2023 · 7 mos

  • ⏺Responsible for End - End ownership of all verticals operating in the state of Kerala & Karnataka.
  • ⏺Responsible for further expanding Swiggy’s presence to all across Kerala & Karnataka from current presence in all towns in Kerala and 35 Cities in Karnataka.
  • ⏺Currently leading the market in all active locations with average GMV over ~18 Million on daily basis.
  • ⏺All 4 verticals are active in key cities, Namely Genie, Food, Meat & Instamart with expansion on roll based on market adoption.
Market ExpansionBusiness DevelopmentRevenue Management

Business Unit Head : Kerala

Jan 2022Jul 2022 · 6 mos

  • ⏺Responsible for End - End ownership of all verticals operating in the state of Kerala.
  • ⏺Expanded Swiggy’s presence to all across kerala, currently active in 12 out of 14 districts in Kerala and pursuit is in to cover all.
  • ⏺Currently leading the market in all active locations with average GMV over ~2 Million on daily basis.
  • ⏺All 4 verticals are active in key cities, Namely Genie, Food, Meat & Instamart with expansion on roll based on market adoption.
  • ⏺Instrumental to make first city to go live 24/7, Kochi. Customers can avail Swiggy’s services round the clock anytime in Kochi now!
  • ⏺Responsible for making Kerala the first market wherein parity in terms of outlet visibility is way ahead than any other competitor.
  • ⏺Successfully able to initiate many partnerships with Government - Non Government institutions across Kerala to further enhance the convenience for customers. Example : Partnership with KEPCO.
Market ExpansionRevenue ManagementPartnership Development

Regional Operations Centre Head : South

May 2020Jan 2022 · 1 yr 8 mos

  • ⏺Responsible for driving delivery partner support system for South India (Karnataka, TamilNadu & Kerala)
  • ⏺Responsible for ensuring all Dx impacting operational metrics like Issue resolution, DE Happiness index, DE governance Actioning are at optimum level as per business requirements.
  • ⏺Responsible for engaging the product interventions for betterment of Delivery operational excellence.
  • ⏺Key Role to ensure all DX related market inputs reach the leadership and strategy team to formulate business conducive plans.
Operational Metrics ManagementDelivery Partner SupportProduct InterventionsOperations ManagementDelivery Management

Operations Head : Kerala

Jun 2019Apr 2020 · 10 mos

  • ⏺Responsible for driving operations in all active kerala cities.
  • ⏺Responsible for ensuring all Customer impacting operational metrics like SLA, Bad order%, Serviceability, IGCC at top notch level.
  • ⏺Responsible for engaging the product interventions for betterment of operational excellence.
  • ⏺Key Role to ensure market leadership been gained in all active cities in Kerala. Swiggy is currently hovering around +60% Market share.
  • ⏺Spearheaded the expansion to 16 More cities taking the brand presence in all districts of kerala.
Operational ExcellenceMarket LeadershipOperations Management

Jio

Customer Lifecycle & Value Management | State Support - Kerala

Feb 2017Jun 2019 · 2 yrs 4 mos · Cochin Area, India

  • ⏺Responsible for driving Acquisition through different micro segments within the HNI/Platinum segment for the state.
  • ⏺Responsible for aligning distribution in line with high Value Customer/High value projects.
  • ⏺Responsible for engaging Jio Centre Teams in up-selling and retention activities for revenue maximization and brand presence.
  • ⏺Key Role to ensure all projects & initiatives resulted in customer loyalty and advocacy.
  • ⏺Spearheading specialised projects like PRM, iPhoneX India Launch, JioGST etc to ensure all brand goals are achieved and customer satisfaction is ensured.
Customer AcquisitionRevenue MaximizationProject Management

Ola (ani technologies pvt. ltd)

City Head - Kochi | Trivandrum | Kozhikode

Feb 2015Feb 2017 · 2 yrs · Cochin Area, India

  • ⏺Growth Strategy - Plan and build short-term and long-term supply for the city in conjunction with the business head. Responsible for supply growth in the city across products and categories.
  • ⏺Supplier Management - Ensure long term and profitable relationships with business partners and supply retention through effective reward and recognition programs.
  • ⏺Building a pro-vendor brand - Retain Ola as the preferred choice amongst operators and driver partners by ensuring a win-win for every stakeholder. Identify newer and innovative ways to engage partners continuously.
  • ⏺Competitive Understanding - Keep a close watch on the competitive landscape of the city. Seize opportunities to adapt pricing, talent and business model.
  • ⏺Building an A- Team - Responsible for hiring and managing a team that will consistently achieve / exceed growth targets.
  • ⏺Forecasting - Manage and own metrics that objectively monitor the supply side of business. Balance inventory growth with demand to ensure optimization.
  • ⏺Cross-functional approach - Directly coordinate with all support functions including product, marketing and analytics.
Growth StrategySupplier ManagementCompetitive Analysis

Airtel

2 roles

Zonal Manager - South Kerala

Dec 2013Feb 2015 · 1 yr 2 mos

  • ⏺Taking care of entire Kerala south to ensure Airtel Money service.
  • ⏺Preparing for the territory improvements based on data and Review files.
  • ⏺Channel Management through the Distributors from the assigned areas.
  • ⏺Sketch and guiding the channel managers,
  • ⏺Target making and sharing as per the potential of the team and territory.
  • ⏺Recruitment and decision on above the executives
  • ⏺Controlling and lead the activities for market blasts.
  • ⏺Mentoring and motivate Sales Team. (Including 16 area managers and 4 direct executives).
  • ⏺Ensure the product, schemes, posters etc. in the market on time.
  • ⏺Lead to conducts demos and implementing marketing promotions.
  • ⏺Generating the sale of value added services & product.
  • ⏺Rendering regular training, executing review, appreciation and rewards.
  • ⏺Focus on revenue, acquisitions etc.
  • ⏺Ensure all the executives are active, and achieve their targets set by the company.
  • ⏺Beat wise and retailer wise plan to grow market as per company concern.
  • ⏺Products, stock and schemes are reached in all the corner of the market.
  • Highlights:
  • ️⃣Best Zonal Manager for Distribution expansion in entire circle in 4th quarter 2013-14.
  • ️⃣Consistent growth of 10% month on Month for Final Quarter 2013-14.
  • ️⃣Was part in creating history by reaching the benchmark 1 crore Airtel Money turnover/ Month.
  • ️⃣The highest % of Airtel Money penetration in the entire Zone.
  • ️⃣Tie up with Techno Park and prominent colleges in capital city which resulted in highest growth in circle.
  • ️⃣Successfully added all distributors in Airtel money system within 2 months & actively uplifted their performance.
Channel ManagementSales Team MentoringMarket PromotionsSales Management

Assistant Manager - Market Operations

Apr 2013Nov 2013 · 7 mos

  • ⏺Attaining the management set AOP and growth on sales YOY for Postpaid business.
  • ⏺Furnishing the sales support to the distribution channel.
  • ⏺Sustaining the customer prospects, competitor databases and implementing marketing promotions.
  • ⏺Establishing mutual relationship with Distributors, Retailers & B2B Clients.
  • ⏺Mentoring the Channel Sales Team including 1 DSA Model & 2 PTR Partners.
  • ⏺Rendering regular training, executing review, appreciation and rewards.
  • ⏺Drive on MNP, Data & High Value Products.
  • ⏺Retailer participation, and ensure distribution on the right track set MOP
  • Highlights:
  • ️⃣Awarded as the Key contributor for success of Airtel “My Plan “by Karnataka Circle COO in Q-3, 2013-14.
  • ️⃣Cluster top performance team in March to Macau competition.
  • ️⃣Effectively implemented Field Incentives, Retailer Incentives & improve efficiency of field executives.
  • ️⃣Was responsible for the New Pilot Project “PTR” & successfully implemented it within 3 months.
  • ️⃣Efficiently coordinated the service camps and road shows & taken ahead the First DSA Model in ROK to hit the Benchmark of 600+ Acquisitions.
Sales SupportCustomer Relationship ManagementSales Management

Wadhawan holdings pvt ltd

Trainee Manager - Summer Intern

Apr 2012Jun 2012 · 2 mos · Bengaluru Area, India

  • Internship for 8 Weeks to work on Various Operational & Marketing Aspects on Store Basis.

Nokia

Concept Developer

Aug 2008Mar 2009 · 7 mos · Bengaluru Area, India

  • ⏺Attaining the management set AOP and growth on sales YOY.
  • ⏺Mentoring and motivating the direct Sales Team within the permit zone.
  • ⏺Sustaining the customer prospects, competitor databases and implementing marketing promotions.
  • ⏺Establishing mutual relationship with residential and SME Clients.
  • ⏺Generating the sale of value added services & product.
  • Highlights:
  • ️⃣Awarded as the best performer for the month of October 2008.

Education

SVKM's Narsee Monjee Institute of Management Studies (NMIMS)

Master of Business Administration (M.B.A.)

Jan 2011Jan 2013

T JOHN GROUP OF INSTITUTIONS

Bachelor Of Business Management.

Jan 2007Jan 2010

Glasgow Caledonian University

Associate's degree — Mechanical Engineering

Jan 2006Jan 2007

Kendriya Vidyalaya

High School Education

Jan 2004Jan 2006

The Army Public School

Primary School Education

Jan 1994Jan 2004

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