Naren Madan

Digital Marketing Specialist

Bengaluru, Karnataka, India11 yrs 3 mos experience

Most Likely To Switch

Key Highlights

Over 10 years of digital marketing experience.
Expert in content strategy and lead generation.
Proven track record in enhancing brand identity.

Stackforce AI infers this person is a Digital Marketing Specialist with a focus on SaaS and content-driven strategies.

Contact

Skills

Core Skills

Digital MarketingContent StrategyLead GenerationContent MarketingMarketing ManagementBusiness Strategy

Other Skills

BloggingContent DevelopmentCreative WritingEmail MarketingFinanceLeadershipManagementMarket AnalysisMarket ResearchMarketingMarketing StrategySEO CopywritingSocial MediaSocial Media MarketingWeb Content Writing

About

MBA graduate from Coventry University. Content creator and Digital marketer with 10.5 years of work experience across myriad cloud-based SaaS platforms ranging from accounting software to education management. Worked towards intertwined goals of lead generation and thought leadership in terms of content, lead magnets and branding strategy. Have also worked on end conversion campaigns aimed at moving prospects down the sales funnel through various content and digital touchpoints. Expertise and experience in various digital marketing methods and techniques such as organic content strategy, social media campaigns, branding campaigns, email outreach and PR/vendor placements.

Experience

Jumpfactor marketing

Senior Lead - Content & Digital Marketing

Mar 2024 – Present · 2 yrs · Toronto, Ontario, Canada · Remote

Content StrategyContent MarketingDigital MarketingSocial Media MarketingEmail MarketingBusiness Strategy+1

Trigent software inc

Senior Lead - Content & Digital Marketing

Jul 2023 – Mar 2024 · 8 mos · Bengaluru, Karnataka, India

Digital MarketingContent MarketingSocial Media MarketingLead GenerationMarketing Strategy

Cactus communications

Content and Digital Marketing Manager

Feb 2021 – Jul 2023 · 2 yrs 5 mos · Mumbai, Maharashtra, India

In my role as a content marketing manager at Kolabtree. I worked towards a holistic target of generating leads whilst simultaneously growing the company's brand imprint and identity amongst our audience. I used various content and digital touchpoints to achieve this, such as
Social media marketing
Blog and website content
Email nurture campaigns
Remarketing advert copies
PR placements and partnerships
Work - https://www.kolabtree.com/blog/author/naren-madan/
https://www.youtube.com/@kolabtree2168
https://www.instagram.com/kolabtree/?hl=en

Digital MarketingContent StrategyContent MarketingSocial Media MarketingMarketing Strategy

Coventry university

MBA Candidate

May 2019 – May 2021 · 2 yrs · London Area, United Kingdom · On-site

General MBA with a focus in financial, strategic and marketing disciplines.

FinanceMarketing ManagementBusiness StrategyMarketing

Simplilearn

Digital Marketing Specialist

Jun 2017 – Sep 2018 · 1 yr 3 mos · Bengaluru, Karnataka, India

https://www.simplilearn.com/authors/naren-madan
As part of the content and digital marketing team, my roles and responsibilities included
Planning and executing content campaigns for course launches and other product promotions, and provide content, email marketing and social media support for B2B and B2C marketing
Handling and briefing a team of external freelancers who regularly provide content material for organisational use
Preparing content for, and setting up, webinars hosted by our influencers on various educational topics
Curating and preparing blogs and articles on our website, including those aimed at lead generation as well as thought leadership and brand imprint

Vizury

Marketing Content Specialist

May 2016 – Jul 2017 · 1 yr 2 mos · Bangalore

Sample Work - 1. https://www.retaildive.com/ex/mobilecommercedaily/3-tips-for-sending-push-notifications-from-native-apps
2. https://www1.vizury.com/blog/catering-diminishing-consumer-attention-spans/
Researching and developing content and online marketing avenues for SEO and lead generation-themed blogs and articles for the company website
Developing Infographics, E-books and webinar content on an impromptu basis
Generate and execute drip mail campaigns aligned to B2B marketing themes
Curate content regularly for the website and help documentation

Zoho corporation

Content Writer

Feb 2013 – Mar 2015 · 2 yrs 1 mo · Tamil Nadu, India

Developed and maintained the help documentation and product knowledge base sections on the Zoho Books website
Created content for the suite’s new offering called Zoho Expense
Work with the UI/UX team on product messaging and contextual product help
Create frequent product feature presentations for knowledge sharing purposes