Akassh Agrawaal

Digital Marketing Specialist

Pune, Maharashtra, India9 yrs experience

Key Highlights

Over 9.5 years in Marketing & Communications.
Expert in managing internal and external campaigns.
Strong vendor negotiation and stakeholder management skills.

Stackforce AI infers this person is a Marketing and Communications professional with expertise in Government and Corporate sectors.

Contact

agrawaalakassh@gmail.com LinkedIn

Skills

Core Skills

Internal & External CommunicationsCorporate CommunicationsCommunications ManagementCommunications StrategyMarketing ManagementCorporate CommunicationMarketing CommunicationMarket Analysis

Other Skills

Adobe PhotoshopBrand AwarenessBrand CommunicationBrand ManagementBrand PromotionBrand StrategyBranding & IdentityBusiness StrategyCampaign ManagementCampaignsCollateral ManagementCommunicationCommunications PlanningContent CreationCopywriting

About

An ambitious professional with over 9.5 years of experience in the Marketing & Communications field. Background has involved running national level internal & external campaigns, executing a number of large, medium as well as small level events & exhibitions, content writing, briefing creative agencies & developing marketing collaterals & business promotion material, organizing & monitoring ATL & BTL activities, managing digital channels (Website, Intranet, FB, Twitter & LinkedIn Accounts), taking care of internal & external communications, developing strong relationships & negotiating with a wide set of vendors & agencies and supporting the sales teams for all kinds of marketing & promotional activities.

Experience

Gallagher

Lead Internal Communications Specialist

Feb 2025 – Present · 1 yr 1 mo · Pune, Maharashtra, India · Hybrid

Brand ManagementInternal & External CommunicationsMarketingCorporate CommunicationsDigital Marketing Communications

Wipro

Deputy Manager - Communications

Oct 2023 – Nov 2024 · 1 yr 1 mo · Gurugram, Haryana, India · Hybrid

Responsible for drafting, creating, designing, monitoring, streamlining & managing end-to-end communication for Wipro Onyx A/C (Comprising clients like Blackstone Finance, Blackstone Technology & Innovations, and Revantage)

Communications Management

Ministry of agriculture & farmers welfare, government of india

State Marketing & Communication Officer – Rajasthan (Contractual)

Jun 2021 – Sep 2023 · 2 yrs 3 mos · Jaipur, Rajasthan, India · On-site

Responsible for supporting the government in framing & implementing internal as well as external communication strategies for creating awareness on PMFBY (Pradhan Mantri Fasal Bima Yojna) as the State IEC (Information, Education & Communication) Liaison Officer for the state of Rajasthan.

Communications Strategy

Apollo munich health insurance company ltd.

Assistant Manager - Marketing

May 2018 – Sep 2018 · 4 mos · Gurugram, Haryana, India · On-site

One point contact for AMHI-BANCA channel & relationship and responsible for the planning & execution of all the marketing & communication related activities and initiatives related to the nationalized as well as rural/small finance banking partners & agents like Axis, HDFC, Dena, IOB, DGGB, Anand Rathi, etc.

Marketing Management

Lanxess

Officer - Corporate Communication

Jul 2016 – Apr 2018 · 1 yr 9 mos · Mumbai, Maharashtra · On-site

Core member of the communications team in the head office of LANXESS India Pvt. Ltd. Handling all the activities involving & related to digital, site, internal as well as market communication.
Went to LANXESS HO (Germany) twice for workshops on the same.

Corporate Communication

L&t finance

Senior Executive - Marketing & Communication

Jan 2014 – Jul 2016 · 2 yrs 6 mos · Mumbai, Maharashtra · On-site

Part of the central marketing team of the retail platform. Coordinated for all the MarCom related projects from initiation to implementation and created work flow structure for integrating the processes. Set up review mechanism & modified the marketing channels as per market requirements.

Marketing Communication

Mahindra construction equipment

Summer Intern

May 2013 – Jun 2013 · 1 mo · Rajasthan, India

Conducted primary as well as secondary market research in domestic market; to identify the competitors, products, strengths and weaknesses so as to assess the company’s business position in the market & to improve the product in terms of technology & services.
Project Title: Market Mapping & Channel Development in Mahindra & Mahindra Ltd. (Backhoe Loader Division)