Akshay Chakrapani

Digital Marketing Specialist

Bengaluru, Karnataka, India5 yrs 8 mos experience

Highly Stable

Key Highlights

Expert in creating SEO-optimized content.
Proficient in developing content strategies.
Skilled in analyzing content performance metrics.

Stackforce AI infers this person is a SaaS content specialist with strong technical writing and content strategy skills.

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Skills

Core Skills

Technical WritingContent StrategyContent Writing

Other Skills

CopywritingCreative WritingEmail MarketingLinkedInProduct DescriptionsSEO optimizationSocial Media MarketingWeb Content Writingcontent performance analysisinfographic creationkeyword researchlead generationon-page optimizationsocial media management

About

What creates a good content? 🤔 Any guesses! The content writer is behind generating a good concept that's value-driven. Hey, I'm Akshay Chakrapani, a content writer. I write engaging content which is insightful yet unique for my readers. My Content Writing skills include: ✅ Website Content ✅ Social Media Content ✅ Article Writing ✅ Technical Writing My Content Writing Process includes: 👉🏻 Quality-driven research with references and citations. 👉🏻 Structured content with 100% readability and accurate grammar. 👉🏻 SEO content writing with priority given to primary and secondary keywords. 👉🏻 Adherence to content guidelines. 👉🏻 Preparation of content strategy. 👉🏻 Designing a social media calendar. Connect with me for more engaging content!

Experience

Itcart

Technical Content Writer

Mar 2025 – Oct 2025 · 7 mos · Bengaluru, Karnataka, India · On-site

My Roles and Responsibilities include the following:
1. Research blog ideas:
(a) Utilize SEO optimization tools like Semrush to identify trending topics and gaps in the market.
(b) Analyze competitors' content to derive insights and inspiration for creating high-quality, engaging
blog posts that resonate with the target audience.
2. Conduct keyword research:
(a) Perform in-depth keyword analysis for each blog topic to ensure alignment with user intent, search
volume, and competition levels.
(b) Identify long-tail keywords that can drive organic traffic and enhance the overall SEO strategy and
facilitating better discoverability for the company's content.
3. Create a social media calendar and content strategy:
(a) Develop a comprehensive social media calendar that outlines key dates, themes, and promotional
strategies for SaaS products throughout the year.
(b) Establish a cohesive content strategy that includes a mix of educational posts, promotional
content, and user engagement initiatives designed to build brand awareness and foster
community interaction.
4. Write social media captions and Google ad copy:
(a) Craft compelling social media captions that capture attention, encourage engagement, and reflect
the brand's voice and personality.
(b) Develop a persuasive Google Ad copy that effectively communicates the value proposition of the
SaaS products, driving clicks and conversions through targeted messaging.
5. Analyze content performance:
(a) Utilize Google Search Console and other analytics tools to track and evaluate the performance of
content across various platforms.
(b) Monitor key performance indicators (KPIs) such as organic traffic, bounce rates, and conversion
rates, providing actionable insights to optimize future content strategies and improve overall
performance.

SEO optimizationkeyword researchcontent strategysocial media managementcontent performance analysisTechnical Writing+1

Xoxoday (by giift)

Content Writer

Jun 2023 – Nov 2024 · 1 yr 5 mos · Bengaluru, Karnataka, India · On-site

My expertise in Xoxoday includes writing long-form content for SaaS products - Plum, Empuls, and Compass.
During my tenure, I worked on gift-related blogs, festive blogs, BOFU blogs, landing pages, and glossaries.
1. Conducted thorough keyword research for blogs and glossaries.
2. Checked content performance via Google Search Console, received good impressions and clicks for blogs.
3. Generated quality leads from my published blogs and glossaries.
4. Worked on on-page optimization and ensured the content ranks on Google.
5. Created infographics for articles before publishing.
6. Utilised various content writing tools including CoSchedule, Headline Studio, SEMrush, WordStream, and Grammarly,

keyword researchcontent performance analysison-page optimizationinfographic creationContent Writing