Aastha Pal (Brand Marketer)

Digital Marketing Specialist

Bengaluru, Karnataka, India5 yrs 8 mos experience

Key Highlights

Proven track record in driving brand awareness.
Generated significant revenue growth through innovative campaigns.
Skilled in influencer collaborations and brand storytelling.

Stackforce AI infers this person is a Marketing Professional with expertise in Brand Management and Community Engagement.

Contact

aasthapal3@gmail.com LinkedIn

Skills

Core Skills

Marketing StrategyBrand MarketingBrand ManagementCustomer AcquisitionCommunity ManagementCreativity And Innovation

Other Skills

Acquisition IntegrationAdvertisingAnchorsBloggingBrand StrategyBusiness AnalysisC++Category ManagementContent StrategyContent WritingCopywritingCreative StrategyCreator EconomyCustomer Journey MappingCustomer Relationship Management (CRM)

About

Dynamic marketing professional with over 3 years of experience in social media management, content management, and organic marketing. Proven track record in driving brand awareness and engagement through innovative campaigns on platforms like YouTube, Instagram, and WhatsApp. Skilled in influencer collaborations, crafting compelling brand campaigns, and effective copywriting. Experienced in analyzing data and enhance customer engagement while collaborating with stakeholders, design teams, and video production teams to deliver impactful brand storytelling. Passionate about redefining experiences through creative storytelling and strategic partnerships.

Experience

Imumz

Associate Marketing Manager

Feb 2024 – Feb 2025 · 1 yr · Bengaluru, Karnataka, India · On-site

Managed brand marketing, copywriting, and influencer campaigns for this Shark Tank Brand, iMumz.
Headed copy and comms for monthly sales and events leading to a whopping growth of 48% in revenue.
Led social media management and video production efforts to engage target audience effectively.
Successfully coordinated stakeholder management to ensure brand consistency and growth.

User Generated ContentCreative StrategyAdvertisingEditingAnchorsVideo Production+10

Pratilipi

Founders Office & Brand Manager

Nov 2022 – Dec 2023 · 1 yr 1 mo · Bengaluru, Karnataka, India · On-site

Marketing AgenciesGrowth StrategiesCreator EconomyEditingAnchorsProject Management+6

Tagmango

Senior Acquisition Associate

Sep 2021 – Aug 2022 · 11 mos · Mumbai

Y Combinator funded Startup
1. Have onboarded 150+ creators on the platform.
2. Have generated revenue of around 10,00,000 per month, 1 crore overall
3. Have researched the massive creator economy, and exploded the Food and Art niches.
4. Have arranged creator led meetups and events, leading to a spike in the ecosystem.
5. Have trained members on the art of acquisition and conversation.
6. Have managed 150+ creators, and helped them make sustainable income resources.

Marketing AgenciesStrategic ConsultingAcquisition IntegrationEvent ManagementCustomer Relationship Management (CRM)Creativity and Innovation+6