Bitta Manan

Digital Marketing Specialist

Bengaluru, Karnataka, India8 yrs 2 mos experience
Most Likely To Switch

Key Highlights

  • Expert in content and PR strategy for Fortune 500 brands.
  • Skilled in blending traditional content with AI and automation.
  • Proven track record in optimizing product catalogues at scale.
Stackforce AI infers this person is a Content and PR Specialist with a focus on AI-driven strategies in the eCommerce sector.

Contact

Skills

Core Skills

Product MarketingMedia StrategyCatalog DevelopmentContent StrategyContent DevelopmentContent Writing

Other Skills

Analytical SkillsArticle WritingBlog writingCatalog CreationCatalog ManagementCatalogue ProductionCopy EditingCustomer CommunicationCustomer Service ManagementGoogle AnalyticsGoogle DocsGoogle TrendsMicrosoft ExcelMicrosoft OfficeMicrosoft PowerPoint

About

✨ About Me: Specialised in content and PR strategy with over six years of experience, I have transformed complex messaging into clear, engaging narratives and managed press releases for Fortune 500 brands, as well as optimised product catalogues at scale. At Cision – PR Newswire, I help global clients craft distribution strategies that reach the right audience, with factual and visible results. Previously at Reliance Retail and Walmart Global Tech, I led catalogue content initiatives that drive workflow automation and content quality through data analysis. Now, I'm moving toward the future: blending traditional content expertise with AI, automation, and digital PR strategy. I believe in lifelong learning, compassionate leadership, and creating content that informs, connects, and converts. 🔍 Let’s connect if you're interested in: • AI-powered content workflows • Press release audits and optimisation • Product content consulting for ecommerce • Building your personal brand or startup media presence 📫 DM me to chat or collaborate!

Experience

8 yrs 2 mos
Total Experience
1 yr 2 mos
Average Tenure
2 yrs 1 mo
Current Experience

Cision

Customer Content Specialist @ PRNewswire

Mar 2024Present · 2 yrs 1 mo · Bengaluru, Karnataka, India · Remote

Product MarketingMedia StrategyPress ReleasesCustomer CommunicationCustomer Service ManagementPress Release Optimization

Reliance retail

Asst. Manager - Catalog Specialist

May 2022Apr 2024 · 1 yr 11 mos · Hyderabad, Telangana, India

Product MarketingProduct CatalogCatalog DevelopmentCustomer CommunicationCustomer Service ManagementProduct Data Management (PDM)+1

Walmart labs india

Catalog Analyst

Jun 2020May 2022 · 1 yr 11 mos · Bengaluru, Karnataka, India

Catalog CreationProduct MarketingCatalog DevelopmentCustomer CommunicationWorkflow ManagementCustomer Service Management+3

Myapps solutions pvt ltd

Creative Content Writer

Dec 2019Jun 2020 · 6 mos · Bengaluru, Karnataka, India

  • Now I create words that resonate in the digital world especially the new technologies of Industry 4.0
Product MarketingContent writingProofreadingBlog writingCustomer CommunicationSearch Engine Optimization (SEO)+3

Prime focus technologies

Creative Writer

Nov 2018Dec 2019 · 1 yr 1 mo · Greater Bengaluru Area

  • Creative content writer and editor with an experience of delivering creative contents to persuasive copy concepts for Hotstar, also a knowledge of writing BOT conversation for overseas clients.
Content writingProofreadingCustomer CommunicationContent Developmentcontent EditingContent Writing

Bridged.co

Freelance Writer

Aug 2018Feb 2019 · 6 mos · Greater Bengaluru Area

  • Various projects on BOT conversation writing for overseas clients.
Content writingProofreadingCustomer CommunicationContent Developmentcontent EditingContent Writing

Ayushveda informatics india pvt ltd

Content Writer

Jan 2018Jul 2018 · 6 mos · Chandigarh, Chandigarh, India

  • Content writing on various natural health benefits, Article writing for the same, Editing, Proofreading,
  • Data collecting, Email conversation & Online researching
Content writingProofreadingContent Developmentcontent EditingContent Writing

Education

edX

Writing — General

Jan 2018Jan 2018

Indira Gandhi National Open University

Bachelor of Arts - BA

Jan 2013Jan 2016

Jadavpur University

Bachelor of Engineering - BE — Metallurgical Engineering

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