Riya Gupta (.

Founder

New Delhi, Delhi, India6 yrs 8 mos experience

Most Likely To Switch

Key Highlights

Founder of a health-focused snack brand.
Expert in brand management and marketing strategies.
Proven track record in launching innovative products.

Stackforce AI infers this person is a Food & Beverage and Consumer Goods marketing expert with entrepreneurial experience.

Contact

Skills

Core Skills

Brand ManagementEntrepreneurshipMarketing StrategyBrand DevelopmentMarketing

Other Skills

Analytical SkillsBrand AwarenessBrand StrategyBrandingBranding & IdentityBusiness DevelopmentCommunicationContent DevelopmentCooperativeCreative Problem SolvingFlexibleGrowth StrategiesManagementMedia StrategyMotivational Speaking

About

A corporate person turned entrepreneur of a new young brand- Upsnac, with the aim to Upgrade snacks for better health of people because 'HEALTH IS WEALTH'. We have launched the World's first range of Peanut Butter with a unique blend of ingredients. On a mission to build a global upgraded snacking brand! Check us out on www.upsnac.com

Experience

Upsnac_india

Founder & CEO

Apr 2024 – Present · 1 yr 11 mos · New Delhi, Delhi, India · On-site

#MoreThanASnack- It’s Upsnac🥜 👍India’s first and the best 🌱100% Original 💪🏼High Protein ✨Gluten-free ✌🏼Unique flavours
At Upsnac, we upgrade snacks for better health of people without compromising on taste because 'HEALTH IS WEALTH'. Upsnac is a life hack for millions of people who love snacking. Packed into a powerhouse of nutrition, made with protein-rich, gluten-free, and delicious flavors, we bring you a fantastical journey for your taste buds, sure to surprise and delight.
WHY DO WE DO WHAT WE DO
To help you upgrade your snacks, deliciously! Just like it is important to upgrade our phones, software, and skills, we all must upgrade what we put in our stomachs to live healthier and happier life.
We will enrich both your health and life by providing you with healthier, tastier and guilt-free snacking choices. Experience the bold combinations you love with a satisfying twist. We want to be a part of your wellness journey and help you upgrade your lifestyle.
We believe living life in balance doesn’t have to be a juggling act.
With simple, clean ingredients and unique delicious flavors, we believe that you deserve more. Get your protein fix from your snacks that you can eat anytime, anywhere!

ManagementMarketingBrand ManagementBusiness DevelopmentMedia StrategyBrand Development+6

Sirona hygiene

Brand Manager

Jun 2020 – Feb 2023 · 2 yrs 8 mos · New Delhi, Delhi, India

Brand Manager at Sirona- A women's hygiene brand committed to solving feminine issues from Puberty to Menopause. Responsibilities include- Growing the brand with the power of marketing and PR. Developed and executed new strategies to stand apart and gain market share.

ManagementBrand ManagementMedia StrategyCommunicationTeamworkBranding+6

Mamaearth

Brand Executive

Aug 2018 – May 2020 · 1 yr 9 mos · Gurugram, Haryana, India

Core team member in building the new baby - The Derma Co, a skincare brand backed by science.
Working from scratch involved learning a lot of things in the process from pre-launch to launch to building it further. From product development to packaging to marketing to sales, it was an enriching wholesome experience.
Expertise revolved around branding and marketing which involves the positioning of the brand and communication. Thinking out-of-the-box ideas to spread the idea of who we are and what to do to stand out in this world of competition.

MarketingAnalytical SkillsSocial MediaCommunicationBranding & IdentityTeamwork+5