Devang Raiyani

Co-Founder

Mumbai, Maharashtra, India18 yrs 5 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Cofounder of innovative retail technology startup.
  • Led strategy for major brands at Indigo Consulting.
  • Designed gamified platforms to enhance user engagement.
Stackforce AI infers this person is a MarTech and Retail Tech expert with a strong focus on strategic marketing.

Contact

Skills

Other Skills

Integrated MarketingBrand ManagementAdvertisingShopper MarketingBrand ArchitectureMarketing StrategyFMCGDigital MediaOnline AdvertisingMarketing ResearchStart-upsEntrepreneurshipCRMMarketingStrategy

About

Cofounder at JuiceLabs AI.

Experience

Juicelabs ai

Co-Founder

Jun 2024Present · 1 yr 10 mos

Humanx

Director

Jan 2018Present · 8 yrs 3 mos

Indigo consulting

Head of Strategy

Aug 2016Aug 2018 · 2 yrs

  • Leading strategy for Leo Burnett's digital offering - Indigo Consulting and shaping key wins like Spotify, Google, Garnier among several other key accounts for Publicis Groupe.

Advocacy

Head - Product Strategy

Nov 2014Jul 2016 · 1 yr 8 mos · Mumbai Area, India

  • Responsible for designing a Gamfied Referral & Advocacy platform, converting current users into a fans and advocates.

Grey group

AVP Planning

Sep 2013Oct 2014 · 1 yr 1 mo

  • Planning lead for key accounts in Bombay.

Bates chi&partners

Sr. Planning Director

Nov 2010Jul 2013 · 2 yrs 8 mos

  • Started as a strategy planner for the retail practice and worked with the leadership team to re-orient it towards an upstream insights and strategy led Shopper Marketing practice.

Saatchi & saatchi x

Client Servicing Director

Sep 2010Nov 2010 · 2 mos

Ogilvy & mather

Management Supervisor

Dec 2008Sep 2010 · 1 yr 9 mos

  • Worked with the country head to help build Ogilvy’s Shopper Marketing practice from the ground up.Designed path to purchase journeys, explored mobile couponing models and designed shopper strategies for brands like Coca-Cola, Unilever among others.

Blink media pvt. ltd

Co-founder, Product Manager

Apr 2007Nov 2008 · 1 yr 7 mos · Mumbai Area, India

  • Co-founded Blink Media which designed a smart shopping cart - an intelligent screen on a shopping cart which delivered coupons and content based on shoppers profile and location in-store. This was contextual advertising seven seconds before the buying decision.
  • Responsible for defining the product strategy and UX efforts, apart from fundraising and partnerships with retailers and brands. While the 2008 market crash obliterated fundraising hopes, Blink Media eventually sold the IP to another venture targeting US markets.
  • Media Coverage:
  • Economic Times
  • http://articles.economictimes.indiatimes.com/2008-08-23/news/28454383_1_shopping-cart-customer-funding
  • WATShow
  • http://www.watshow.com/2008/09/03/interview-with-the-blink-media-team-on-how-they-plan-to-change-the-way-we-shop/
  • Mint
  • http://www.livemint.com/Money/dBqqAD9VCQO9vhpVJoFG6K/Motley-bunch-shines-at-India8217s-most-watched-startup-e.html

Yellow

Project Director

Jan 2007Jan 2007 · 0 mo · Mumbai Area, India

  • Short stint at Yellow - a creative agency working with leading FMCG brands on Brand Design & Strategy.

Education

SIMSR

PG

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