Jordan Simas

Product Manager

Toronto, Ontario, Canada10 yrs 9 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Increased user activation by 20% through onboarding improvements.
Led successful product launches and marketing strategies.
Authored over 50 high-performing articles in e-commerce.

Stackforce AI infers this person is a SaaS and E-commerce Growth Marketing Specialist with strong Product Management skills.

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Skills

Core Skills

Product ManagementGrowth StrategyMarketing StrategyContent MarketingGrowth Marketing

Other Skills

BloggingCommunity BuildingContent CreationContent StrategyCopy EditingCopywritingCustomer ResearchDigital MarketingEditingEmail MarketingInternal Tool DevelopmentMarketing CommunicationsOnline AdvertisingProduct DesignProduct Positioning

Experience

Openphone

2 roles

Senior Product Manager, Growth

Promoted

Dec 2022 – Present · 3 yrs 3 mos

Led identity verification, activity detection, and bad actor containment to dramatically cut abuse
Rebuilt onboarding around milestones (Aha, Setup, Habit) to improve activation by 20%
Launched 7-day trials for Business tier, exposing more customers to AI features to drive upgrades
Rolled out Command.AI to enable internal teams to launch no-code tours/announcements
Overhauled number porting UX with carrier-specific steps and simplified flows, lowering rejections
Built the fastest A2P10DLC registration flow in the industry—cut weeks-long wait times to 24 hours

Product ManagementGrowth StrategyUser Experience Design

Senior Product Marketing Manager

Jun 2021 – Dec 2022 · 1 yr 6 mos

First full-time marketing hire—owned all launches (blog, social, emails) until the team scaled
Overhauled homepage using insights from self-led customer research, increasing signups by 10%
Owned company All-Hands to reinforce differentiation and influence roadmap decisions
Led Series B announcement, including Jobs-to-be-Done video interviews with 10+ real customers

Marketing StrategyContent CreationCustomer ResearchContent Marketing

Tunnelbear

2 roles

Product Manager

Feb 2020 – Jun 2021 · 1 yr 4 mos

Created a post-connection rating system to gather speed, blocking, and reliability metrics
Diagnosed a longstanding iOS disconnection issue, reducing reliability complaints by 40%
Maintained a steady flow of releases during peak covid and the shift to full-time WFH

Product ManagementUser Experience

Growth Marketing Manager

Dec 2018 – Feb 2020 · 1 yr 2 mos

Ran JTBD research to shape growth direction for both B2C and B2B products
Designed and launched a lead-gen tool for RememBear, TunnelBear’s password manager
Overhauled positioning, onboarding, and GTM for TunnelBear for Teams and doubled signups

Growth MarketingProduct Positioning

Shopify

2 roles

Growth Marketing Manager

Promoted

Apr 2017 – Dec 2018 · 1 yr 8 mos

Built Shopify’s first onboarding funnel for dropshippers, driving thousands of new merchant signups
As part of that funnel, grew an engaging, invite-only Facebook community to 23,000 members
Overhauled email onboarding and increased open/click rates and setup task completion by 10-40%
Launched and scaled Shopify’s Flipboard presence, reaching six-figure monthly traffic

Marketing StrategyCommunity BuildingGrowth Marketing

Content Marketer

May 2015 – Mar 2017 · 1 yr 10 mos

Wrote 50+ high-performing blog articles across e-commerce, SEO, and entrepreneurship
Grew Shopify’s podcast and led new audio-driven acquisition experiments
Ghostwrote articles that topped the charts on The Next Web, Entrepreneur, and other outlets

Content MarketingSEO