Shubhangee Anand — CEO

As Brand Head at Nail Rituals, I lead the strategic vision and operational excellence of one of India’s fastest-growing premium quality nail and beauty service brands. My role encompasses: ✨ Strategic Leadership Driving overall brand positioning, marketing, and growth strategy across all studios. Expanding market presence through innovative campaigns and partnerships. 💼 Business Operations Overseeing daily operations across multiple high-footfall locations in Delhi NCR Ensuring standard operating procedures (SOPs) are implemented and consistently maintained. 📈 Sales & Marketing Leading sales-driven initiatives to maximize revenue and customer acquisition. Managing SEO, digital marketing, influencer collaborations, and Google Ads campaigns with a focus on ROI. 🤝 Team Development Recruiting, training, and mentoring managers and technicians to align with brand standards. Driving performance through clear KPIs, evaluation systems, and incentive structures. 🎯 Key Achievements: Expanded Nail Rituals to its 10th branch, enhancing the brand’s Premium Quality service presence in NCR. Introduced loyalty programs, memberships, and referral initiatives that boosted client retention and sales. Spearheaded Nail Rituals Academy, securing IAO certification for international recognition in Nail Art & Eyelash Extension training.

Stackforce AI infers this person is a Brand Management and Marketing expert in the Beauty and Wellness industry.

Location: New Delhi, Delhi, India

Experience: 6 yrs 10 mos