Kritika J.

Digital Marketing Specialist

Gurugram, Haryana, India7 yrs 3 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Expert in demand generation and inbound marketing.
  • Successfully grew LinkedIn following from 12K to 83K+.
  • Skilled in AI-powered marketing strategies.
Stackforce AI infers this person is a B2B marketing specialist with a focus on demand generation and content strategy.

Contact

Skills

Core Skills

Content MarketingTeam LeadershipCampaign ManagementEmail MarketingContent StrategySocial Media Marketing

Other Skills

B2B MarketingBloggingCampaignsCase StudiesCommunicationContent DevelopmentCopywritingCorporate CommunicationsCritical ThinkingDemand GenerationDigital MarketingEditingGoogle AnalyticsInterpersonal SkillsKeyword Research

About

I am a seasoned demand generation specialist who helps brands build awareness, generate demand, and convert interest into revenue—using content, data, and AI to drive smarter marketing decisions. ✅Demand Generation & Inbound Marketing Skilled in building multi-channel campaigns that fuel pipeline growth across key B2B verticals—manufacturing, retail, fintech, legal services, and eCommerce. ✅AI-Powered & Data-Driven Strategy Leverage AI tools and performance analytics to optimize personalization, content performance, and marketing outcomes. ✅Content Leadership & Team Management Lead a team of 5 writers and Email marketing expert to build and scale content operations that support ABM, webinars, events, and full-funnel campaigns. ✅LinkedIn & Brand Growth Proven record of growing company LinkedIn following from 12K to 83K+ in 5 years with targeted content, thought leadership, and community engagement. ✅SEO & Keyword Strategy Lead SEO team to align content with high-intent, business-critical keywords that improve visibility and drive qualified traffic. ✅Email & ABM Campaigns Craft segmented nurture journeys and ABM strategies that support sales goals and boost engagement across buyer stages. I'm passionate about combining creativity with analytics to deliver marketing that moves the needle. Let's connect if you're building smarter B2B marketing.

Experience

Altudo

5 roles

Content Marketing Manager

Promoted

Apr 2024Present · 1 yr 11 mos

Content MarketingTeam LeadershipCommunication

Associate Manager

Oct 2022Mar 2024 · 1 yr 5 mos

Campaignsinbound marketPeople ManagementResolving IssuesContent MarketingEmail Marketing+5

Senior Associate- Content Marketing

Promoted

Nov 2021Oct 2022 · 11 mos

Case StudiesContent StrategyCritical ThinkingContent MarketingSocial Media MarketingSocial Media Optimization (SMO)+1

Associate- Content Marketing

Promoted

Apr 2021Oct 2021 · 6 mos

Content StrategyCritical ThinkingSocial Media MarketingCommunication

Content Writer

Jul 2020Apr 2021 · 9 mos

Infoedge india ltd.,

Senior Content Executive

Jul 2019Jul 2020 · 1 yr · Noida, Uttar Pradesh, India

  • In-depth research on the various colleges in India to write content for shiksha.com. Along with content writing, doing SEO optimisation of the pages to get them rank on the google SERP. Writing scripts for making videos around colleges.

Collegedunia

2 roles

Communication Manager

Promoted

Jan 2019Jun 2019 · 5 mos

Content Writer

Oct 2018Dec 2018 · 2 mos

Compare infobase limited

Content Writer

May 2018Sep 2018 · 4 mos

Education

London Business School

Brand Management

Jan 2022Jan 2023

Amity University, Greater Noida Campus

Master of Arts - MA — English Language and Literature/Letters

Jan 2016Jan 2018

Delhi University

Bachelor of Arts - BA — English Literature (British and Commonwealth)

Jan 2013Jan 2016

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