R

Rawan Kayat

Program Manager

Dubai, United Arab Emirates13 yrs 10 mos experience

Key Highlights

  • Expert in content development and media strategy.
  • Proven track record in managing digital communication tools.
  • Strong storytelling skills with international media experience.
Stackforce AI infers this person is a Communications and Content Strategy expert with a focus on Media and Public Relations.

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Skills

Core Skills

Content DevelopmentMedia StrategyDigital CommunicationEvent PlanningPromotional StrategyWebsite ManagementStorytellingContent CreationContent StrategyPublic RelationsEditorial ManagementContent Production

Other Skills

AdvertisingArabicContent ManagementCopywritingCorporate CommunicationsEditingEditorialEnglishFashionFrenchJournalismLeadershipMagazinesManagementMarketing Communications

Experience

Petra pathway consulting

Regional Program Manager, Google (XWF)

Jul 2024Present · 1 yr 8 mos · Dubai

Palm.hr

Head of Marketing & Content

May 2023Dec 2023 · 7 mos · Dubai, United Arab Emirates

Zbooni

Head Of Content

Jan 2022Apr 2023 · 1 yr 3 mos

Thaki. unlock their potential

Communications Consultant

Mar 2021Jan 2022 · 10 mos

American university of beirut

Assistant Director Of Alumni Relations

May 2019Feb 2021 · 1 yr 9 mos · Beirut District, Lebanon

  • AUB Alumni Mobile App:
  • . Worked closely with developers to choose, add and enhance features on app
  • . Developed and created all content on mobile app
  • . Oversaw several rounds of testing before launch date
  • . Developed a promotional strategy to launch mobile application
  • . Manage and update content.
  • Manage the Office of Alumni Relations’ digital communication tools including the alumni website and social media platforms
  • Initiated and currently overseeing complete website redesign with new content development
  • Plan and organize new events and programs for alumni
  • Handle promotional, media coverage, and draft web stories
  • Write script, speeches, and other material as needed for general alumni communication or alumni events.
  • Develop strategic relationships with stakeholders to promote the role of the Alumni Relations Office and coordinate closely to find new opportunities and ways of collaboration to advance the office and AUB.
  • Contribute and provide direct support to AUB lead projects and events and work closely with other off-campus partners such as embassies on new strategic collaborations.
  • Build and maintain positive relationships with corporate entities to secure sponsorships for selected alumni events.
Content ManagementDigital CommunicationEvent PlanningStakeholder Engagement

Freelancer

Content and Communications Consultant

Jun 2016Mar 2023 · 6 yrs 9 mos

  • Create and develop content for various print and digital platforms.
  • Develop communications and media strategies.
  • Draft speeches, newsletters, blog posts, media messages, articles, reports, etc.
  • Edit and proofread reports, articles, resumes, etc.
Content DevelopmentMedia StrategyEditingProofreading

Unhcr

Regional PI/ Communications

Apr 2014Mar 2016 · 1 yr 11 mos · Lebanon

  • Identified and plan possible stories that align with communications plan of the year, milestones that need to be covered,
  • and strategic messages
  • Traveled with international photographers and videographers to produce stories according to key memorandums that
  • UNHCR wish to communicate
  • Produced stories and wrote articles for social media and UNHCR platform called Tracks
  • Write articles and profiles of Syrian refugees that were published in international media outlets like the New York
  • Times.
  • Articles and videos produced include stories that highlight need and/or achievement, and personal profiles in order to
  • help raise awareness and reach donations target needed.
  • Translate interviews done with refugees from Arabic to English
  • Liaise with outside sources for possible publication of articles in media outlets other than those of UNHCR.
StorytellingContent CreationTranslationMedia Relations

Marie claire arabia/mediaquest

Deputy Managing Editor

Feb 2013Feb 2014 · 1 yr · United Arab Emirates

  • Managed a multi-disciplinary team of 20 people including other writers, freelancers, designers
  • Attended events and press trips and met clients as representative of Marie Claire magazine
  • Conducted interviews with CEOs, GMs, celebrities and accomplished people including Rihanna, Franco Dragone and
  • Roberto Cavalli
  • Wrote features, travel pieces, interviews, and articles
  • Planned and chose magazine’s articles and sections.
  • Liaised between different departments to ensure operations are running smoothly and magazine is out on time
  • Oversaw website content and conducted QA checks
  • Created and managed social media outlets for the magazine as well as website content
  • Built and sustained a relationship with various PR representatives of brands
Team ManagementContent StrategyPublic Relations

Aïshti

Assistant Editor in Chief and Production Manager

Apr 2011Jan 2013 · 1 yr 9 mos · Beirut

  • Assistant Editor-in-Chief
  • Contributed ideas for magazine sections
  • Translated articles from French to English
  • Served as a liaison between the magazines and all outside suppliers, sources, freelancers, hotels and clients
  • Processed invoices and Bank Transactions for suppliers
  • Poof-read magazine
  • Uploaded content on website and conducted QA checks
  • Production Manager Aishti Magazine/ Gossip/ L’Officiel Levant Jun. 2011-Jan. 2013
  • Organized photo shoots for international teams and manage production team.
  • Worked alongside famous photographers: David Bellmere, Marco Pietraccupa, Petrovsky & Ramone, Griorgio Gatti
  • and Alessio Bolzoni; international stylists: Amelianna Loicanno, Venus Waterman, and international models and
  • make up artists.
Editorial ManagementContent ProductionTranslation

Education

American University of Beirut

Master of Arts - MA — Islamic Studies

Jan 2015Jan 2017

American University of Beirut

Bachelor of Arts — Economics

Jan 2009Present

International College

Economics and Sociology

Jan 2006Present

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