M

Manas Soren

Digital Marketing Specialist

Bengaluru, Karnataka, India12 yrs 3 mos experience

Key Highlights

  • Proven record in driving revenue and profitability.
  • Expert in managing conversion rate optimization projects.
  • Skilled in digital strategy and marketing analytics.
Stackforce AI infers this person is a Sales and Marketing professional with expertise in E-commerce and Digital Strategy.

Contact

Skills

Core Skills

Digital StrategyConversion TrackingProject ManagementConversion Optimization

Other Skills

A/B TestingAnalyticsBusiness AnalysisBusiness DevelopmentBusiness StrategyCC++Data MiningGoogle AnalyticsIntegrated Marketing Communications PlanningMarket ResearchMarketing StrategyMicrosoft ExcelMicrosoft OfficeProduct Operations

About

An organized and self-motivated sales & marketing professional; proven record of achievement in conceiving & implementing ideas that have fueled market presence and driven revenue/ profitability.

Experience

12 yrs 3 mos
Total Experience
1 yr 10 mos
Average Tenure
1 yr 9 mos
Current Experience

Dollarpe.

Senior Marketing Consultant

Aug 2024Present · 1 yr 9 mos · Bengaluru, Karnataka, India · Hybrid

  • Managing marketing analytics and optimizing sales funnels to increase revenue.
Digital StrategyConversion TrackingProduct Operations

Blue bagels

Project Delivery Manager (Conversion rate optimization)

Nov 2022Apr 2025 · 2 yrs 5 mos · Delhi, India · Remote

  • Successfully managed 40+ e-commerce clients across North America and Europe,
  • Oversaw end-to-end CRO projects meticulously tracked on Asana
  • Delivered 50+ website audits, leading to measurable conversion rate improvements validated through 200+ A/B tests.
  • Facilitated collaboration among cross-functional teams (Design, Content, Development) to implement effective UX changes.
  • Utilized analytics & user research tools such as Google Analytics, Shopify Analytics, Hotjar, Mouseflow, Userbrain, and Pickfu for continuous improvement.
Project ManagementConversion OptimizationGoogle AnalyticsShopify PlusUX ResearchUser Research+6

Simplilearn

Product Manager

Jun 2021Jul 2022 · 1 yr 1 mo · Bangalore · Remote

Pixelmath

Co-Founder

Mar 2020Feb 2021 · 11 mos · Dharamshala, Himachal Pradesh, India

  • Created and managed a network of 80+ affiliate for app downloads and contest registrations
  • 9K+ downloads with less than 30K spent. 750+ Paid customers in less than four months
  • 20,000+ registrations for International Math Contest as a growth hack for increasing app downloads
  • Design and maintenance of KPIs, Dashboards and Operational metrics
  • Approached by Matrix Partners for the early-stage investment.

Icici lombard

2 roles

Corporate Sales Manager

Jan 2018Mar 2020 · 2 yrs 2 mos

  • Responsible for the upcountry Odisha & Jharkhand market having an annual base of 9 Crore
  • Managing sales of insurance products and services to a portfolio of customers like JSPL, Nalco, L&T etc
  • Improving ILGIC’s market share by penetrating into untapped market of emerging locations to gain business
  • Identifying and developing new streams for long-term revenue growth and maintaining relationships with Brokers & IMFs
  • Responsible for cross selling of ILGIC’s VAS & IOT products in order to provide complete risk management solution
  • Organizing quarterly conclaves for existing & potential clients to increase the ILGIC’s brand & product awareness

Corporate Sales Manager

Dec 2015Jan 2018 · 2 yrs 1 mo

  • 1)New business development - to ensure a minimum threshold of new business month on month
  • 2)Providing After-Sales servicing of Risk-Management Solutions & Value added services with direct client-interaction
  • 3)Currently managing more than 12 corporate clients with a combined portfolio of more than INR 30 crores in the General Insurance Industry.
  • 4)Earlier Managed corporate sales through broking channel & was responsible to maintain relationship with Major insurance broking firms
  • 5)Executed channel partner engagement across the financial year & also conducted product training sessions for the channel partners
  • 6) Increase sales through Up-selling and Cross-Selling of Risk-Management Solutions in Fire, Marine, Engineering, Motor, Travel, Health and Miscellaneous risk portfolios.
  • 7) Responsible for overall profitability of the portfolio keeping in mind underwriting constraints, overall organisational needs and future growth expectations.

State bank of india

Management Trainee

May 2015Dec 2015 · 7 mos · Mumbai Area, India

  • Member of POD Team responsible for Business development & Pre-sales, handling end to end tie-up solution from MOUs to operational stage with the E-commerce clients
  • Resposibilities includes :
  • Lead generation
  • Relationship management
  • Cross selling & upselling of SME products

Itiffin

Summer Intern

Apr 2014May 2014 · 1 mo · Bengaluru Area, India

  • Optimized home delivery routes by 25% for all the customers coming under B2C revenue stream by path as well as order
  • Identified and optimized operational bottle necks in the preparatory kitchen
  • Automated the back office work in MS Excel & reorganized the data structure to be IT ready
  • Gave valuable inputs in devising strategy for customer engagement and Brand & product positioning
  • Took initiative in Business development & identified potential future business prospects in digital space & worked on SEO& digital marketing
  • Developed a client mapping for iTiffin and identified new clients based on internal and external analysis using surveys & environment scanning

Tata consultancy services

Assistant System Engineer

Jul 2011Jun 2013 · 1 yr 11 mos · Chennai Area, India

  • Contributed as a team member to L1.5 (initial trouble shooting & issue analysis ) Network team
  • Assured 100% availability of network to multiple clients such as TBG, ITT, TESCOBB critical to business requirements
  • Formulated service improvement plans based on data analysis of health check, reports of routers, servers & bandwidths
  • Verified & documented end to end details of a Root cause analysis report of incidents or network outages
  • Supervised a team of 4 members for automation of key reports resulting in high efficiency per shift well before deadline
  • Was the only ASE to maintain 100% SLA compliance & escalation free record across the service period

Education

Indian Institute of Management, Indore

Master of Business Administration (M.B.A.)

Jan 2013Jan 2015

National Institute of Technology Durgapur

Bachelor’s Degree — Information Technology

Jan 2007Jan 2011

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