Feb 2020 – Feb 2020 · 0 mo · Boston, Massachusetts, United States

Jun 2019 – Aug 2019 · 2 mos · Noida, India

• Monitored web analytics and provided insights of Market Widget of https://economictimes Google Analytics 360.
• Learnt basics working of cookies, marketing disciplines and commands used to send data to GA.
• Improved existing measurement plans and goals such as driving audience to a landing page. Convinced team based on true data and insights.
• Also worked on, funnel visualization reports of ET Prime to achieve website goals.

Jan 2019 – Sep 2019 · 8 mos

• Worked as Recruitment and Development Manager at UCWeb Inc., Alibaba with detailed focus on recruiting best talent to UC College Community .
• Working extensively to improvise recruited talent by designing a creative Aptitude Test with the help of experts that can help in reflecting the marketing ability and thinking capability of a student.
• Strong writing skills, with experience in generating engaging content that successfully drives conversions.
• Optimized marketing budget and achieved the biggest ambassador target.
• Recruited 250+ students in a month as a part of CA program.

Sep 2018 – Jan 2019 · 4 mos

• Actively worked as Campus Ambassador for UC Browser with primary target of enhancing UC Browser reach in campus and nearby area and participated in on ground activities at various UC Sponsored events including different colleges in Delhi University and Mood-Indigo IIT Bombay (Largest Cultural Festival of Asia) . Used various marketing strategies to promote UC Browser that were highly appreciated by higher authorities