Thanya B

Associate Consultant

Coimbatore, Tamil Nadu, India2 yrs 6 mos experience

Key Highlights

  • Led digital transformation projects in banking sector.
  • Developed growth strategies for multiple industries.
  • Strong analytical skills demonstrated through diverse internships.
Stackforce AI infers this person is a Fintech and Consulting professional with expertise in digital transformation and strategic planning.

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Skills

Core Skills

Digital TransformationStrategic ThinkingProject ManagementStrategic PlanningMarket Analysis

Other Skills

CollaborationCommunicationCoordinationCritical ThinkingDigital MarketingDue DiligenceEnglishFinancial AnalysisFinancial ModelingGoogle AdsMarket GrowthProblem SolvingProduct ExpertiseProgram ManagementResearch

About

An MBA grad from IIM Ahmedabad, I have experience in strategy, data and insights driven decision marking, & digital transformations across banks, government think tanks, chemical companies educational finance firms, NBFCs, PE firms

Experience

Google

Strategist

Jun 2025Present · 9 mos · Gurugram, Haryana, India · Hybrid

  • Strategist in the Google Ads ecosystem with in-depth product expertise across Search, YouTube, etc.
StrategistGoogle AdsProduct ExpertiseDigital TransformationStrategic Thinking

Mckinsey & company

Junior Associate

Sep 2023Jun 2025 · 1 yr 9 mos · Chennai, Tamil Nadu, India · Hybrid

  • My time at McKinsey was characterized by exposure to diverse industries, solving interesting problem statements and fostering trust-based relationships with my peers and clients.
  • I also helped the Firm drive recruitment initiatives at several campuses including my alma-mater IIMA & IITK.
  • Key projects:
  • 1. Large-scale digital transformation (strategy & implementation) for a leading regional bank's MSME arm, launched 4+ new products end to end, revamped digital process flow & credit policy.
  • 2. Launching, streamling 2 BPO centers for NBFC loan sales by coordinating with 200+ callers, leads
  • 3. Strategized manufacturing blueprint for India with apex Government think-tank
  • 4. Strategy for a leading domestic PE firm across sourcing, exit, value creation, etc.
  • 5. Commercial due-diligence for an educational finance player entering India
  • 6. Growth strategy for leading domestic chemicals manufacturer & exporter
Critical ThinkingProject ManagementProgram ManagementFinancial ModelingDigital TransformationDigital Marketing

Indian institute of technology, roorkee

Research Intern

Jul 2023Aug 2023 · 1 mo · Roorkee, Uttarakhand, India · On-site

  • Working on Portfolio Optimization Techniques and Stock Price Prediction using Deep Learning
Critical Thinking

Bharti enterprises

Corporate Finance Intern

Apr 2022Jun 2022 · 2 mos · Delhi, India · On-site

  • Mergers & Acquisitions:
  • Identified 6+ organic and inorganic diversification opportunities for Airtel Payments Bank by in-depth analysis
  • Proposed INR 20Cr+ revenue growth by entry into BNPL sector | Built a CLV model using 15+ variables
  • Financial benchmarking analysis for 5 competitors | Identified 3 customer segments & value propositions
  • Treasury:
  • Single-handedly built Automated Global Markets Dashboard by using 200+ datapoints from Bloomberg
  • Composed daily newsletter by tracking 100+ indicators in money, bond, stock markets, treasury instruments
  • Created a template for monthly macro-outlook using 10+ economic areas, 6 key currencies and policy levers
  • Strategy:
  • Independently wrote a benchmarking concept note for Group Director on the Indian Payments Landscape
  • Found Enterprise Value for unlisted players & compared 20+ operational, financial metrics, product portfolio
Critical Thinking

Indian institute of technology, madras

Research Intern

May 2019Jul 2019 · 2 mos · Chennai, Tamil Nadu, India · On-site

  • Researched Enzyme Kinetics at mesoscopic concentrations using Chemical Master Equation (CME)
  • Proved linear, parallel pathway reaction and derived mathematical formulation of the waiting time
Critical Thinking

Annamalai university

Research Intern

May 2018Jul 2018 · 2 mos · Chidambaram, Tamil Nadu, India · On-site

  • Sole Recipient (1/10+ researchers) of Letter of Excellence for using 3 cross-discipline techniques
  • 30% decrease in processing time by using automated spectrometer analysis on 30+ novel compounds
Critical Thinking

Education

Indian Institute of Management Ahmedabad

Postgraduate Degree — MBA

Jan 2021Jan 2023

Indian Institute of Technology, Kanpur

Bachelor of Science - BS — Chemistry

Jan 2017Jan 2021

Suguna PIP School - India

Apr 2011Apr 2017

GD Matriculation Higher Secondary School

Apr 2005Mar 2010

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