Feb 2022 – Jan 2023 · 11 mos · Mumbai, Maharashtra, India

• Delivered 2X top-line growth and 1.5X growth in key FMCG categories: processed foods, chocolates, fresh, frozen, and dry foods.
• Led a team of key account managers, mentoring with their KPI execution roadmaps.
• Identified high-demand SKUs and optimized product assortment to drive better sales.
• Collaborated with brands and suppliers to expand the category portfolio.
• Led new product launches and ensured visibility on Zepto platform.
• Developed pricing strategies to optimize margins and increase conversion rates.
• Planned and executed promotional campaigns, bundle offers, and flash sales.
• Monitored competitor pricing and dynamically adjusted pricing to stay competitive.
• Ensured optimal stock availability by coordinating with vendors and internal supply teams.
• Forecasted demand based on historical data, seasonality, and market trends.
• Worked with warehouses and fulfillment teams to minimize stockouts and overstocking.
• Negotiated margins, commissions, and visibility placements with brands.
• Coordinated with vendors for stock planning, replenishment, and supply efficiency.
• Tracked key metrics like GMV, AOV, sell-through rate, and margins.
• Leveraged data insights to improve category performance and optimize product selection.
• Analyzed customer buying behavior and refined category strategy accordingly.
• Oversaw P&L, maintaining retention while ensuring category competitiveness.
• Negotiated pricing, monthly promotions, and deals with brands.
• Presented regular reports on inventory, stockouts, stock status, and performance to the category head.

Apr 2017 – Jan 2022 · 4 yrs 9 mos · India

• Experienced Agritech Category Operations & Partnerships Lead with expertise in vendor coordination, procurement, category management, inventory control, price negotiation, and supplier relationship management.
• Proficient in assortment planning and sales analysis, ensuring optimal stock availability and driving results-oriented strategies.
• Demonstrates a deep understanding of FMCG and Agritech markets, customer needs, and evolving industry trends.
• Built an urban-rural supply chain connecting 200+ farmers and local producers to Hyderabad’s consumer market, strengthening farm-to-table sourcing.
• Established offline distribution points and scaled operations 5X within a year.
• Drove strategic marketing tie-ups with restaurants, organic stores, and corporates, securing recurring B2B orders.
• Consistently identified opportunities, drove growth, built partnerships, and delivered measurable business results in the agritech sector.

Aug 2016 – Mar 2017 · 7 mos