S

Shruti Verma

Business Development Executive

Noida, Uttar Pradesh, India20 yrs 9 mos experience
Highly Stable

Key Highlights

  • 20+ years in gaming and technology leadership.
  • Pioneered impactful creator programs at Epic Games.
  • Expanded Unity's presence in the Indian Subcontinent.
Stackforce AI infers this person is a Gaming and Technology leader with extensive experience in strategic partnerships and market expansion.

Contact

Skills

Core Skills

Strategic PartnershipsInternational MarketingCommunity EngagementProgram LeadershipMarket ExpansionStakeholder ManagementEcosystem GrowthPartnership DevelopmentMarket PlanningBrand StorytellingPartner MarketingEvent ManagementStrategic Thinking

Other Skills

3D Real-Time Game EnginesBrand ManagementBusiness AnalysisBusiness DevelopmentBusiness StrategyCRMCommunicationCommunity BuildingCompetitive AnalysisComputer GamingConference & Event ManagementConsultingContent CreationCorporate RelationsCorporations

About

I am a global gaming and technology leader with 20+ years of experience driving strategic partnerships, market expansion, and ecosystem growth across Asia, the Middle East, and Africa. At Epic Games, I lead initiatives that expand Unreal Engine adoption, empower creators, and establish strong cross-market collaborations. My work spans developer programs, enterprise engagement, and large-scale industry initiatives — from launching the Epic Women Creator Program (impacting 150+ women creators) to spearheading the Unreal Shorts Film Challenge with leading studios. Previously at Unity, I scaled the brand in India through partnership marketing, community engagement, and large-scale industry events like Unite India. At NASSCOM, I pioneered India’s developer and gaming ecosystem, championing talent pipelines and global partnerships. I thrive at the intersection of strategy, technology, and creativity — helping companies and creators unlock growth in emerging and international markets. Always open to connecting with leaders, innovators, and partners shaping the future of interactive media.

Experience

Epic games

4 roles

Senior Marketing Lead- International Markets

Promoted

Mar 2024Present · 2 yrs

  • Leading Asia and emerging markets initiatives, connecting HQ with regional teams to drive cross-market collaboration and creator-focused programs.
  • Conceptualised the Epic Women Creator Program, impacting 150+ women creators across emerging markets.
  • Designed and executed the Unreal Shorts Film Challenge in India, engaging animation studios and mentors.
  • Strengthened collaboration between HQ and regional teams to maximize business impact.
  • Enhanced ecosystem adoption and growth across multiple regions through innovative initiatives.
Brand StorytellingStrategic ThinkingTeam ManagementStrategic CommunicationsInterpersonal CommunicationStrategic Partnerships+4

Business Lead-India/SEA

Mar 2022Mar 2024 · 2 yrs

  • Driving business and market strategies for Unreal Engine in India and MEA, connecting studios, enterprises, and creators to the platform.
  • Expanded Unreal Engine footprint to MEA, enhancing adoption and market presence.
  • Executed initiatives to grow 3rd Party game ecosystems in the region.
  • Nurtured key stakeholder relationships, including developers, partners, and community influencers.
  • Created impactful programs for creators and animation studios to leverage Epic Creator tools.
Market PlanningStrategic ThinkingPublic RelationsInterpersonal CommunicationMarket ExpansionCreator Programs+2

Business Lead- ASEAN/India

Mar 2022Mar 2023 · 1 yr

  • Accelerated Unreal Engine adoption in India and SEA, focusing on studio conversion, enterprise engagement, and ecosystem growth initiatives.
  • Advanced Unreal Engine adoption, contributing to conversion among studios and enterprises.
  • Developed regional business strategies to enable 3rd Party game ecosystems.
  • Strengthened strategic partnerships with developers and key industry players.
  • Designed community-focused initiatives to boost adoption and engagement.
  • Laid foundations for programs supporting creators and studios in emerging markets.
TimelinesBrand StorytellingInterpersonal CommunicationCommunicationBusiness StrategyEcosystem Growth+3

Regional Marketing Director- ASEAN/India

Sep 2020Sep 2022 · 2 yrs

  • Evangelist and connector for Epic Games ASEAN and India
  • Responsible for the overall brand position in ASEAN and India, and spearheading new exciting market opportunities
  • Devising and driving ASEAN and India marketing strategy to enable and grow ecosystems and communities
  • Building and maintaining relationships with key stakeholders including partners, developers, and community influencers
TimelinesMarket PlanningBrand StorytellingPublic RelationsStrategic CommunicationsInterpersonal Communication+1

Unity technologies

Head-Marketing (Indian Subcontinent)

Mar 2017Apr 2020 · 3 yrs 1 mo · India

  • Expanded Unity’s presence in Indian Subcontinent through strategic marketing, community engagement, and partnerships, while strengthening global product visibility and developer initiatives.
  • Built and executed partner marketing programs for 6 Centers of Excellence, Unity Authorised Partners, and Academic Alliances.
  • Founded and scaled Unite India, a 1,500 seater conference by 2019.
  • Established Unity India’s social channels to highlight local content and engage the developer community.
  • Enhanced media visibility, achieving 140+ stories across print, online, electronic, and events in 2019.
  • Evangelised 15 national Unity user groups and launched Unity Developer Days across India, Bangladesh, Nepal, and Sri Lanka.
  • Supported global product and partner marketing initiatives and implemented operational plans for strategic partnerships.
  • Partner Marketing, Community Engagement, Event Management, Brand Storytelling, Strategic Communications, Market Expansion
TimelinesPublic RelationsMarket PlanningBrand StorytellingStrategic CommunicationsStrategic Thinking+6

Nasscom

6 roles

Head- Developer Relations and Gaming Forum

Promoted

Dec 2015Mar 2017 · 1 yr 3 mos

  • Heading the Developer Programs at NASSCOM for Start-ups which includes providing a platform to start-ups to access latest in technology. Also working with students to build the innovation and product pipeline.
  • Evangelizing gaming industry in India via developer programs, project management and relationship management.
Market PlanningStrategic ThinkingPublic RelationsStrategic CommunicationsInterpersonal CommunicationCommunication

Manager and Lead- Gaming Forum

Jul 2014Mar 2017 · 2 yrs 8 mos

  • Leading membership engagement and initiatives in Uttar Pradesh and Gaming vertical Pan India.
Market PlanningStrategic ThinkingStrategic CommunicationsInterpersonal Communication

Deputy Manager- Initiatives & Forums

Jun 2011Jul 2014 · 3 yrs 1 mo

Interpersonal Communication

Deputy Manager

Apr 2011Apr 2014 · 3 yrs

Interpersonal Communication

Senior Associate

Oct 2009Mar 2011 · 1 yr 5 mos

Sr Associate- Initiatives & Forums

Apr 2008Jun 2011 · 3 yrs 2 mos

  • Looking after the the Animation & Gaming Forum which invloves enagagement with the studios and companies in marketing and positioning the industry and working on the talent pool generation for this sector.
  • Additonally, also looking after the local chapter of the Initiatives and forum activites like the CEO Forum, Diversity & Inclusvity, Capitve Units Forum for NCR.
  • Have also been instrumental in starting the mentorship program for the middle- senior management women employees and facilitating first of its kind Shared Services for Child Care in Hyderabad for NASSCOM Members.

Membership and events

Senior Associate

Feb 2008Oct 2009 · 1 yr 8 mos

Nasscom

2 roles

Executive

Feb 2005Mar 2008 · 3 yrs 1 mo

  • Handled membership and events for AP and Kerala.

Associate

Feb 2005Jan 2008 · 2 yrs 11 mos

  • Membership engagement and membership acquisition for the Northern region.
  • Managing the NCR subdivision of NASSCOM Diversity & Inclusivity Initiative through workshops, mentorship sessions and building the eco-system.
  • Managing the Captive forum of NASSCOM for the northern region. The forum aims to provide strategic guidance to captive units.
  • Identifying growth and market opportunities for animation and gaming sector, and providing support to internal research team.
  • Coordinating with international animation companies and organizing conferences to get business.
  • Liaison with various country trade offices to seek partnership and match making for Indian companies.
  • Planning long term and short term of events focused on HR, Quality and SME. Handling everyday operations in the regional office.

Education

Osmania University

B COM — Computers

Jan 2001Jan 2004

Osmania University

B.Com — Computers

Jan 2001Jan 2004

HAL Sr. Secondary School

C.B.S.E

Jan 1996Jan 1998

St. Joseph's S S School. Kanpur & HAL SS School, Hyderabad

Jan 1992Jan 1997

SYMBIOSIS INTERNATIONAL UNIVERSITY

MBA — International Business

Jan 2005Present

Symbiosis, Pune

MBA — International Business

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