Bishal Banerjee

Associate Consultant

Hyderabad, Telangana, India7 yrs 6 mos experience
Most Likely To SwitchAI Enabled

Key Highlights

  • Achieved Great Place to Work certification for three consecutive years.
  • Increased LinkedIn followers by 50% through strategic branding.
  • Developed an app for effective communication with leadership.
Stackforce AI infers this person is a Strategic Communications and Branding expert in the Corporate sector.

Contact

Skills

Core Skills

Strategic CommunicationsProject ManagementMarketing CommunicationsInternal CommunicationsEmployee Engagement

Other Skills

BloggingBrand DevelopmentBrand ManagementBusiness DevelopmentBusiness StrategyCommunicationContent ManagementContent StrategyCorporate CommunicationsCreative WritingCritical ThinkingDebateDigital MarketingEmployee RelationsEmployer Branding

About

As a Senior Analyst - Strategic Communications and Branding at Deloitte, I work with various stakeholders to create and execute effective communication and branding strategies that foster employee engagement, retention, and loyalty. I have over 6 years of experience in brand and communications, with a focus on internal and external communications, events, employer branding, and social media. I have a Master of Business Administration (MBA) degree in Marketing from Sri Sri University, where I honed my analytical, creative, and strategic skills. In my previous role as an Engagement Manager at Edelweiss Tokio Life Insurance, I collaborated with HR business partners, senior leadership, and external agencies to design and implement holistic practices under diversity and inclusion, organizational development, and culture. Some of my achievements include obtaining the Great Place to Work certification, increasing the LinkedIn followers by 50%, and launching the Piramal Foundation App for sharing updates with the chairman and board of directors. I am always eager to learn new things, take up challenges, and track the latest developments in politics, economics, and the advertising world.

Experience

Deloitte

Senior Analyst - Strategic Communications and Branding

Jan 2024Present · 2 yrs 2 mos · Hyderabad, Telangana, India · Hybrid

Project ManagementProject PlanningStrategic CommunicationsContent ManagementContent Strategy

Edelweiss tokio life insurance

2 roles

Engagement Manager

Jul 2022Nov 2023 · 1 yr 4 mos

  • 1. Custodian of the EVP and Employee Branding on LinkedIn, intranet and communication channels for employees in collaboration with HRBPs
  • 2. Responsible to create enhanced systems and practices basis feedback from employees
  • 3. Curate stories and communication campaigns for Internal and External audience
  • 4. Design and strategise with the OD and Culture team to create holistic practices under Diversity and Inclusion, and promote achievements like Great Place to Work
  • 5. Create and execute dashboards, Newsletter, Leadership Connect, and emails from Senior Leadership to bring connection between employee and executive committee
  • 6. Plan activities and processes to promote a sense of Pride
  • 7. Was inducted to IPositive as a Learning Partner, and trainer for the internal individual contributor employees
  • 8. Collaborated with the OD team to brand culture-building activities resulting in certification for 3 years in a row as a Great Place to Work and making it to the Top 25 BFSI companies list in Great Place to Work India.
  • 9. Conceived People of ETLI – a podcast for the people by the people with an audience base of 450+ employees
  • 10. Worked in partnership with Marketing Team to design theme, communications and create an engagement platform for ICONs the annual RnR of ETLI
External CommunicationsMarketing CommunicationsStrategic CommunicationsIntranetWritingStorytelling+4

Senior Executive Human Resources

May 2021Jun 2022 · 1 yr 1 mo

  • Responsible for
  • 1.Planning communication for employees on various HR interventions
  • 2.Curating stories and content around EVP for LinkedIn
  • 3.Strategizing and driving Leadership driven communication from the CHRO and CEO's desk - dashboards, quarter updates, letter to employees, leadership connects and fireside chats
  • 4.Communication on developing Organisational Behaviour and implementation through various internal communication channels
  • 5.Moderating and custodian of the Intranet on Sharepoint
  • 6.Strategy and creation of monthly internal communication calendar for the HR function
  • 7.Designing stakeholder driven solutions - L&D rewards framework, identifying engagement and communication gaps
  • Accolades:
  • Featured thrice in the list of Superstars (performers), a monthly org wide recognition
  • Won the Collaborator Champion & Customer Centric Champion at the Annual HR Awards
External CommunicationsEmployee EngagementMarketing CommunicationsStrategic CommunicationsIntranetWriting+7

Piramal foundation

Communication and Fundraising

Feb 2019May 2021 · 2 yrs 3 mos · Mumbai, Maharashtra, India

  • 1. Responsible for strategizing and creating annual brand and communication strategy for Piramal Foundation and its three subsidiaries
  • 2. Led and Coordinated with the CEO’s office to deliver – 1st & 2nd Annual Report, 501©3 certificate, Awards, Consolidated impact reports for Mr. Piramal, Prime Minister’s Office (PMO), and various influencers
  • 3.Responsible for research and creating strategies for Fundraising and Partnerships
  • 4. Responsible for content curation for the Social Media handles of the organization
  • 5. Developed the Piramal Foundation App, used for sharing specific updates of the Foundation and its Initiatives with Chairman and BODs.
  • 6. Partner Agency Management – Co-ordinated with multiple partner agencies across Digital, PR, Design, and Tech
  • Highlights
  • o Secured the trademark for Aao Badlein Bharat, a tagline for Piramal Foundation
  • o Organically increased the Social Media followers by over a 138%
  • o Won three awards for the organization – Golden Peacock Award, ET, Business Standard, and Mahatma Awards
  • o Saved over Rs 10 lakhs for the organization by identifying and eliminating inefficient agencies and investments
External CommunicationsMarketing CommunicationsStrategic CommunicationsWritingStorytellingCreative Writing+4

Art of living

Business Development Manager

Aug 2018Dec 2018 · 4 mos · Bangalore

  • 1. Have contributed to a successful implementation of the AOLIA ( Art of Living - Induction Program) program in collaboration with AICTE. This is a youth program that helps the youth for the colleges to perform better, physically mentally, and emotionally.
  • 2. Managing faculties for 6 states coordinating and implementing new initiatives in Andra Pradesh, Karnataka, Kerala, Gujarat, Tamil Nadu, and Telangana.
  • 3. Resolved disputes at district and zonal level between members for streamlined work.
  • 4. Creating and implementing media plan for the promotion of the various activities and achievements of the Youth Programs.
Strategic CommunicationsInternal and External Communications

Jaro education

Assistant Manager Corporate Relations

May 2018Aug 2018 · 3 mos · Mumbai Area, India

  • Handling B2B Corporate Relations & Tie ups at Jaro Education.
  • 1. Proactively won clients like Modern Informatics, BookMyShow, Sodexo, Syska and Trent Ltd.
  • 2. Conducted employee engagement activities and client servicing in companies with 250+ manpower.
  • 3. Worked on co-branding activities helping an organic growth for the organization.
  • 4. Presentations to corporate clients with respect to online management courses
  • 5. Organizing events, kiosk & help desk's at prime locations in MNC's
  • 6.Conducting research on North Indian market intelligence and identifying various services to be offered to clients, including tailored courses, thereby increasing the company’s portfolio

Shankara inc.

2 roles

Social Media Manager

Aug 2017Sep 2017 · 1 mo

  • Promoting Shankara Inc. in Europe which made new entry and is looked for various methods to consolidate the market there. Apart from handling the social media platform for them I'm also helping in the various small strategic inputs .
External CommunicationsStrategic Communications

Market Researcher

May 2017Jul 2017 · 2 mos

  • 1)Market Analysis of various Shankara products whic involves - competitors analysis , which product could be a cash-cow, presentation on Indian companies looking into the niche market of ayurveda and expanding in Europe. Scenarios of various government and local litigation of various products on product being launched.
  • 2)Financial analysis of various entities of Shankara in all over europe; Checking the balance sheet estimating turnover and a feedback on the kinds of products costing the company more and the ones making money.
  • 3)Segregating the various orders which are stuck in customs with the necessary codes and categorizing of the priority delivery to the concerned people.
  • 4)Competitor analysis of Sri Sri Ayurveda ( now known as Sri Sri Tattva) in India and specific focus on Patanjali.
  • 5) Feedback on basic few steps of the various product modification for Sri Sri Tattva.
Strategic CommunicationsWritingSocial Media CommunicationsSocial Networking

Corporate renaissance group

Digital Marketing Manager

May 2017Jun 2017 · 1 mo · Mumbai, Maharashtra, India

  • Social Media Marketing for Engage (PowerPoint add-in, a new product) used for data visualization.
  • Generated leads for 13 companies for the same through organic reach.
  • Strategized a road map for the company on the social media presence
  • Initiated the process of the website re- modelling
WritingSocial Media CommunicationsSocial Networking

Cash basket

Virtual Marketing Intern

Feb 2017Mar 2017 · 1 mo · Cuttack Area, India

Sri sri university

Student Placement coordinator

Sep 2016Feb 2018 · 1 yr 5 mos · Cuttack, Orissa, India

  • Looking into the Placement and Internship.
  • Keeping a tab on the needs of the students on the same.
  • Catering to various Seminars conducted on various related to corporate.
  • Scheduling various training required by students to bridge the gap between Academics and Industry.
  • Organizing Seminars with Industry people directly involved and taking responsibility from the Invitation to the hospitality for the same.

Education

Sri Sri University

Master of Business Administration (M.B.A.)

Jan 2016Jan 2018

Asansol Engineering College

Bachelor of Technology (BTech) — Mechanical Engineering

Jan 2012Jan 2016

Burnpur Riverside School

higher secondary — science

Jan 2010Jan 2012

St.Patricks H.S School

standard 10 — Mathematics and Computer Science

Jan 1999Jan 2010

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