Akanksha Bawa

Product Marketing Manager

Gurgaon, Haryana, India9 yrs 11 mos experience
Most Likely To Switch

Key Highlights

  • Strong expertise in Growth Marketing and Product Marketing.
  • Proven track record in Customer Retention strategies.
  • Effective communicator with experience in corporate communications.
Stackforce AI infers this person is a Growth Marketing and Product Management expert in the Fintech sector.

Contact

LinkedIn

Skills

Core Skills

Growth MarketingProduct MarketingCustomer RetentionMarketing Analytics

Other Skills

ActivationCommunicationCustomer ServiceGrowth StrategiesLeadershipManagementMicrosoft ExcelMicrosoft OfficeMicrosoft WordPowerPointProject ManagementProud managementPublic SpeakingResearchSales Enablement

About

A staunch believer of stories >> spreadsheets

Experience

9 yrs 11 mos
Total Experience
1 yr 8 mos
Average Tenure
2 yrs 10 mos
Current Experience

Razorpay

Product Marketing Manager

Jul 2023 – Present · 2 yrs 10 mos · Bengaluru, Karnataka, India

Cashfree payments

Growth Product Manager

Aug 2022 – Jul 2023 · 11 mos

Sales EnablementGrowth MarketingProduct MarketingProud managementMarketing AnalyticsGrowth Strategies+1

Reliance retail

Growth Product Manager at Jio Mart

Mar 2022 – Jul 2022 · 4 mos

Sales EnablementGrowth MarketingCustomer RetentionActivationMarketing AnalyticsCommunication

Airtel payments bank

2 roles

Growth Product Manager

Promoted

Apr 2019 – Apr 2022 · 3 yrs

Marketing AnalyticsCommunication

Corporate Communications & Employer Branding

Jan 2018 – Mar 2019 · 1 yr 2 mos

Vatika group

Corporate Communications Executive

Dec 2016 – Dec 2017 · 1 yr · Gurugram, Haryana, India

The practice

Account Executive

Mar 2016 – Dec 2016 · 9 mos · Greater Delhi Area

Bennett coleman and co. ltd. (times group)

Intern

May 2013 – Jul 2013 · 2 mos

  • Primary job responsibilities were reporting and copy editing.

Genesis burson-marsteller

Intern

May 2013 – Jul 2013 · 2 mos · 4th floor, Chimes 61, Service Road, Sector 44, Gurgaon, Haryana

  • I interned with GBM in the Healthcare and Wellness Practice and handled clients such as Apollo Hospitals, British Medical Journal and Medtronics.
  • My work included collating media coverage, pitching story opportunities to journalists, media relations for events and writing press releases.

Education

Management Development Institute, Gurgaon

Executive Management Program

Jan 2018 – Jan 2021

Indian Institute of Mass Communication

Post graduate diploma — Advertising and Public Relations; Journalism and Mass Communication

Jan 2015 – Jan 2016

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