Matt Hooper — CEO

Award winning C-Suite CMO and Customer Experience leader specialising in business growth. Chartered Institute of Marketing Fellow, current global CMO at Quantexa, a data and analytics software unicorn ($2.6b) pioneering Decision Intelligence. Helping organizatons to use the right data, to make the right decisions, to solve major challenges across financial crime, counter-fraud, customer intelligence, data management and Risk. Our customers tell us that to make better business decisions, they need a greater understanding of context, by connecting data to see the bigger picture through graph analytics and AI. 25+ years of transformative executive team enterprise software experience across all facets of marketing, corporate strategy, operations, product management, sales operations and business development; has held senior positions in the UK and overseas with Qualcomm, Orange, BT Global, Hewlett Packard, Parametric Technology (PTC), IMImobile plc. & Lavastorm Analytics. Certified Level 2 Rugby Union coach. Specialities: - GTM - positioning and business strategy - Marketing team creation, scale and talent development - Cloud platform, services and technology solutions development - Demand Center - Automation, digital, inbound, outbound, inside sales - Brand and corporate communications strategy - Product and industry Marketing - Story telling, enablement, funnel engagement, ROI - Alliances & channel development - Strategic value building for technology companies - Product management strategy and operations - Senior prospect and customer development. Summary of Achievements: - Re-positioning of 4 global software businesses enabling growth, category leadership and exit - Data and analytics software scale-up with 40%+ YoY ARR growth and $1.8b unicorn valuation in 5 years - Implementation of growth and brand marketing infrastructures for several global software businesses - Enabled triple digit % new business growth for 5 global enterprise software businesses - Created GTM and marketing and channel infrastructure for a software business from start-up, enabling a 10x trade exit in 5 years - Creation and talent development of several global marketing functional organizations.

Stackforce AI infers this person is a SaaS and Data Analytics expert with extensive experience in marketing and business development.

Location: London, United Kingdom

Experience: 32 yrs

Skills

Marketing Strategy
Data Analytics
Business Development
Product Management

Career Highlights

Led marketing for a $2.6b data analytics unicorn.
Achieved 40%+ YoY growth in ARR for a software company.
Re-positioned multiple global software businesses for growth.

Work Experience

Quantexa

Chief Marketing Officer (6 yrs 7 mos)

IMImobile

EVP Global Marketing & Alliances (CMO) (4 yrs 2 mos)

Cognia

Chief Marketing Officer (1 yr 2 mos)

Lavastorm

Group Chief Marketing Officer (3 yrs 5 mos)

Celona

Chief Marketing Officer (2 yrs 8 mos)

Colibria

Executive Vice President Marketing (1 yr 9 mos)

QUALCOMM

Director - Product Management (1 yr 2 mos)

Elata

VP Marketing & Business Development (4 yrs 8 mos)

Orange Business Services

Group Marketing Manager (1 yr)

BT

Head of Enterprise Solutions Marketing (3 yrs)

Hewlett-Packard

HP OEM Channel Manager (1 yr)

PTC

Marketing Manager (2 yrs)

Education

BA (Hons) at Bournemouth University

Matt Hooper

CEO

London, United Kingdom32 yrs experience

Most Likely To SwitchHighly Stable

Key Highlights

Led marketing for a $2.6b data analytics unicorn.
Achieved 40%+ YoY growth in ARR for a software company.
Re-positioned multiple global software businesses for growth.

Stackforce AI infers this person is a SaaS and Data Analytics expert with extensive experience in marketing and business development.

Contact

Skills

Core Skills

Marketing StrategyData AnalyticsBusiness DevelopmentProduct Management

Other Skills

AIAnalyticsB2BB2B MarketingBusiness AlliancesBusiness AnalyticsBusiness StrategyCRMCloud CRM SolutionsCloud CommunicationsCloud ComplianceCloud ComputingCorporate MarketingCustomer EngagementCustomer Relationship Management (CRM)

About

Experience

Quantexa

Chief Marketing Officer

Aug 2019 – Present · 6 yrs 7 mos · London, United Kingdom

Executive responsibility for global marketing. Quantexa is a Unicorn ($2.6b valuation) Data, Analytics and AI software company, pioneering the Decision Intelligence category, making data meaningful for better, trusted decisions. Harnessing the latest advancements in Data and AI, Quantexa connects data at scale, adds context and uses Graph Analytics and AI to uncover hidden risk and new opportunities across the customer lifecycle in Banking, Insurance, Public Sector, Healthcare and other industries.

Data AnalyticsAIGraph AnalyticsMarketing Strategy

Imimobile

EVP Global Marketing & Alliances (CMO)

Jun 2015 – Aug 2019 · 4 yrs 2 mos · London, United Kingdom

IMImobile (acquired by Cisco Webex in 2020) is an award-winning provider of cloud communications software and solutions enabling enterprises to integrate and utilise the potential of digital channels and mobile technology to deliver smarter customer engagement. Supporting a client base of over 100 blue chip organisations worldwide across industries including banking, retail, mobile communications, public sector, utilities and gaming. Responsibility for global marketing strategy, operations and teams.

Cloud CommunicationsDigital ChannelsCustomer EngagementMarketing StrategyBusiness Development

Cognia

Chief Marketing Officer

Apr 2014 – Jun 2015 · 1 yr 2 mos · London, United Kingdom

CMO of Cognia, a global provider of cloud compliance SaaS solutions for enterprises and contact centres. Cognia's global cloud platform provides PCI compliant payment processing, call recording and speech analytics. All this is delivered through Cognia's AWS based global IaaS platform which auto scales when you need it. Executive team responsibility for global marketing function.

Cloud ComplianceSaaS SolutionsPayment ProcessingProduct ManagementMarketing Strategy

Lavastorm

Group Chief Marketing Officer

Aug 2010 – Jan 2014 · 3 yrs 5 mos · UK and US

Responsible for group global marketing and product management at MDS & Lavastorm Analytics, leaders in business analytics software solutions and cloud CRM solutions for the communications and vertical industries. Successfully re-positioned Lavastorm from a Telco focused vendor to a cross industry software business that enables operational, financial and marketing organizations to utilise operational analytics across system data to optimise performance of business processes.

Business AnalyticsCloud CRM SolutionsProduct ManagementMarketing Strategy

Celona

Chief Marketing Officer

Jan 2008 – Sep 2010 · 2 yrs 8 mos

Drove 300% revenue growth through introduction of new Go-To-Market strategy at data integration vendor specialising in complex application migration software across CRM, Billing and ERP domains.

Go-To-Market StrategyData IntegrationMarketing StrategyBusiness Development

Colibria

Executive Vice President Marketing

Nov 2006 – Aug 2008 · 1 yr 9 mos

Executive team member responsible for all corporate, strategic, product and communciations marketing actvities. Drove market transformation of Colibria to achieve category leadership and over 500% revenue growth and customer acqusition within 18 months.

Corporate MarketingStrategic MarketingMarketing StrategyBusiness Development

Qualcomm

Director - Product Management

Aug 2005 – Oct 2006 · 1 yr 2 mos

Responsible for QUALCOMM Internet Services marketing in Europe. Responsible for the integration of the elata business into QUALCOMM, launched several new server and mobile device product lines to market.

Product ManagementMarketing StrategyBusiness Development

Elata

VP Marketing & Business Development

Dec 2000 – Aug 2005 · 4 yrs 8 mos

A founder and Executive responsible for Marketing & Alliances at Elata, a global category leader in mobile content and service delivery. Created and managed elata's business strategy, market and product propositions, channels and overall marketing and product operation. Led the channel engagement with QUALCOMM that resulted in a 10x revenue acqusition.
Elata was acquired by QUALCOMM in 2005.

Marketing StrategyBusiness Development