Rucha Wele

Product Marketing Manager

Mumbai, Maharashtra, India9 yrs 7 mos experience
Most Likely To Switch

Key Highlights

  • Expert in driving revenue through innovative marketing strategies.
  • Proven track record in product marketing for leading companies.
  • Skilled in digital marketing and lead generation.
Stackforce AI infers this person is a Product Marketing Specialist with a strong focus on SaaS and digital marketing strategies.

Contact

Skills

Core Skills

Product MarketingGo-to-market StrategySoftware As A Service (saas)B2b MarketingDigital Marketing

Other Skills

Content MarketingContent StrategyConversion OptimizationCustomer ServiceData AnalysisEmail MarketingManagementMarketingMarketing ManagementMicrosoft ExcelMicrosoft OfficeMicrosoft WordMobile MarketingPMMPricing Analysis

About

I have worked with large legacy companies, aspirational start-ups, and everything in between. For me, no two days are alike. One day I could be struggling to pick the right word for a brand and the other day saving the world with my ideas. A mild exaggeration but you get the gist :) Over the past five years I've gone from building a new channel of revenue for India’s biggest and World’s leading hospitality start up, OYO to introducing new ways of marketing at legacy logistics solutions company with India’s biggest Ecommerce clients at Webxpress to working with a product design agency to help them build products, from napkin sketches to revenue-generating products at Prodio to writing, moderating and exploring various forms of content and marketing for a recently funded organization, Xoxoday to introducing new channels of driving leads and brand awareness for my recent organization, Docsumo. When I am not in front of my shiny devices, I am usually relaxing with a good book or dipping in a pool.

Experience

Appknox

Product Marketing Manager

Jun 2023Present · 2 yrs 9 mos · Bengaluru, Karnataka, India

PMMProduct MarketingContent StrategyGo-to-Market Strategy

Docsumo

Product Marketing Manager

Sep 2022Jun 2023 · 9 mos

Software as a Service (SaaS)B2B MarketingPMM

Xoxoday

Product Marketing Manager

Oct 2020Sep 2022 · 1 yr 11 mos · Bengaluru, Karnataka, India

Webxpress for logistics

Marketing Manager

Feb 2020Oct 2020 · 8 mos · Mumbai Area, India

Oyo

2 roles

Conversions | Online Travel Agents

May 2018Feb 2020 · 1 yr 9 mos

Project Manager

May 2018Feb 2020 · 1 yr 9 mos

  • Closely worked on extensive projects to drive revenue through different channels with a knack of digital marketing focused on conversions.

Make it happn

Intern

Jul 2017Jul 2017 · 0 mo · Mumbai Area, India

Hyundai motor india ltd.

Intern

May 2017Jun 2017 · 1 mo · Mumbai Area, India

Ifeel e cell

Core member

Jul 2016Apr 2018 · 1 yr 9 mos

Education

Institute for Future Education, Entrepreneurship and Leadership

PGDM — Marketing

Jan 2016Jan 2018

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