Jul 2021 – Jun 2023 · 1 yr 11 mos · London, England, United Kingdom

• Oversaw Digtal Transformation and the ongoing management of all Customer Experiences across Aviva's digital channels, products, platforms and trading. Delivered significant platform change while growing customer satisfaction and delivering growing digital trading base.

Dec 2020 – Jun 2021 · 6 mos · London, England, United Kingdom

• Transition during COVID from working in Scotland; six month contracting position to help reposition the business ahead of IPO.

Oct 2014 – Dec 2020 · 6 yrs 2 mos · Glasgow, Scotland, United Kingdom

• Over a six-year period took on a variety of roles leading public agencies in Economic Development, culminating in MD position at Scottish Enterprise where I took responsibility for Marketing, Technology (traditional CIO duties), Strategy (National Economic Development) and International Development (Trade & Investment). With responsibility for +400 colleagues across 27 markets highlights included building new technology to distribute emergency funds to Scottish businesses. Set up ’Brand Scotland’ (Collaborative public and private partnership from VisitScotland berth) to achieve record referrals across key markets for visitors and inward investors; Chair of Brand Scotland Board and member of CivTech Board.

Apr 2013 – Sep 2014 · 1 yr 5 mos · London, United Kingdom

• Challenger brand that has taken significant market share from 'The Big 6' energy retailers with a simple value proposition and best in class customer service.

Dec 2012 – Jan 2022 · 9 yrs 1 mo

• Chaired SportInspired through growth period, Covid and back to sustainability. Drove a mission to help young people in disadvantaged communities find health and happiness by bringing together local businesses, sports clubs, schools and councils, inspiring new connections and opportunities.

Apr 2012 – Apr 2013 · 1 yr · London

• Development and implementation of the AXA Brand within the UK and management of AXA’s internal and external online strategy and marketing planning.

Jul 2010 – Mar 2012 · 1 yr 8 mos · London and Edinburgh

• Responsible for the strategy, management and execution of the RBS and NatWest retail brands in the UK.

Nov 2005 – Dec 2009 · 4 yrs 1 mo

• Worked in a variety of marketing roles before my final role as" Head of Brand Marketing and Communications" with responsible for advertising, marketing communications, brand strategy, design, sponsorship and events.

Sep 2000 – Nov 2005 · 5 yrs 2 mos · London, England, United Kingdom

• Worked in a variety of UK based and Global positions. In my final role with Orange I managed a team of communications managers with responsibility for the delivery of common consumer campaigns and marketing communications support for Orange across European markets.

Sep 1998 – Sep 2000 · 2 yrs

• Promoted three times in two years. Created wholesale service and product managed pricing, operational implementation and customer communication. Managed a virtual team to implement an award winning eBusiness plan for sector of BT that would drive efficiency and open new routes to market.