Ayush Chauhan

Co-Founder

Gurugram, Haryana, India23 yrs 6 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Co-founded a leading design research consultancy.
  • Led interdisciplinary initiatives in design and social innovation.
  • Extensive experience in product and brand management.
Stackforce AI infers this person is a design and innovation leader with expertise in social entrepreneurship and consulting.

Contact

Skills

Core Skills

Design ResearchInnovationBusiness StrategyBoard GovernanceProduct ManagementBrand Management

Other Skills

AdvertisingBoard AdministrationBoard OperationBrand ArchitectureBusiness DevelopmentCustomer InsightDesign ThinkingEntrepreneurshipExperience DesignInnovation ManagementMarketing StrategyProduct DesignProduct InnovationResearchService Design

About

- Been an entrepreneur since 2005 - co-founded a design research & innovation consultancy (Quicksand) and a design and arts festival (UnBox) - Past life includes a brand & product management stint in Banking - Firm believer in cross-disciplinary collaborations as the means of doing more meaningful and impactful work - A late starter in Design but convinced of it's power to transform Specialties: Design Research, Ethnography, Design Strategy, Design Thinking, Product & Business Innovation, Service Design, Product Design, Films, New Media, Project Management, Startups, Social Entrepreneurship, Social Innovation, International Development

Experience

Stby

Director

Oct 2024Present · 1 yr 5 mos · London Area, United Kingdom · Remote

  • Led the merger between design studios Quicksand and Stby, now part of Quicksand India, collaborating closely with Stby Founders.
  • Overseeing the integration process, ensuring a smooth transition and alignment of goals between the two studios.

The hunger project india

Board Member

Aug 2022Present · 3 yrs 7 mos · Delhi, India · Remote

  • THP India focuses on developing the capacities and leadership skills of elected women at the Gram Panchayat level (local governance at the rural level in India), and on strengthening the support structures for them to function effectively. Firmly rooted in the core principles of – gender equality, social justice, inclusion, collaboration, accountability, and decentralisation - THP India's outreach spans 6 states and have successfully engaged with over 200,000 elected women representatives with the aim of strengthening women’s quality participation in rural governance.
Board GovernanceBoard Administration

N-frnds

Head of Design

Apr 2019Jan 2024 · 4 yrs 9 mos · New Delhi, Delhi, India

  • N-Frnds is changing the way business is done in emerging markets through its unique, digital value-chain solution that connects FMCG brands, insurers and financial service providers with last mile supply chain actors (wholesalers, micro retailers and consumers) unlocking growth, efficiencies and a pathway to digital financial inclusion. As the design custodian, I ensure that our services, product and business strategy are anchored in principles of human centered design and research.

William j. clinton foundation (india)

Board Of Directors

Apr 2017Present · 8 yrs 11 mos · New Delhi Area, India

Reach global design research

Member

Apr 2011Present · 14 yrs 11 mos · New Delhi Area, India

  • A group of currently 12 companies around the world that deliver global design research for mostly multinational clients but also organizations that support companies to go global, or companies that need global expertise in design research. Since all companies have deep local expertise, Reach can offer deep local cultural insights beyond what can be understood from country visits, and still connect these to concrete design opportunities and strategic decisions. Give us a ring, to one of the local studios that are part of Reach. To find out more, contact details are on globaldesignresearch.com.

Unbox festival

Co-founder

Feb 2011Present · 15 yrs 1 mo · New Delhi

  • UnBox Festival celebrates interdisciplinary processes and experiences that are shaping contemporary thought and action. Co-founded in 2011 by Quicksand, the festival manifests itself as a series of conversations, workshops, fellowships, performances and cross-disciplinary experiences as a way of catalyzing action amongst professionals from creative industries, design, business, development and art.
  • UnBox in 2014 ran a two week incubation lab hosted at National Institute of Design and co-produced with British Council (UK/India), Arts and Humanities Research Council (UK) focused on the theme of "Future Cities". The lab brought together a cohort of 35 extremely talented and experienced creative practitioners and researchers from the UK and India, with a group of established mentors from diverse fields, to collaborate on and seed exciting ideas that respond to the challenges of our collective urban futures. For more information, look up labs.unboxfestival.com

Quicksand

Co-founder & Managing Partner

Feb 2005Present · 21 yrs 1 mo · New Delhi Area, India

  • Quicksand is a multi-disciplinary design research and innovation firm with studios in Delhi, Bangalore, Goa and a satellite presence in London.
  • Founded in 2005, Quicksand began as an unusual team of three, with backgrounds in business, toy design, and films. It has since grown to be one of the few multi-disciplinary studios in India that brings a highly collaborative and people-centred approach to think about social, cultural and business innovation.
  • Quicksand's portfolio of work spans consulting assignments with global corporations to help research and conceptualise the future of businesses; with multi-laterals and philanthropic organisations to design innovative new programs addressing developmental needs; and with cultural institutions to create platforms for incubation of new ideas.
  • Our clients include:
  • in business innovation: Unilever, Nokia, Google, Cisco, IDEO, Coca-Cola
  • in international development: Bill and Melinda Gates Foundation, PATH, The World Bank Group, GIZ, Rockefeller Foundation, Nesta, UNICEF, UNDP
  • in art and culture: British Council, Goethe Institut, Dutch DFA
  • Besides commissioned work, Quicksand also supports a thriving independent space that comprises of several self-funded projects and initiatives anchored by studio members around individual and collective interests. Amongst these is an audio-visual performance collective (Basic Love of Things aka BLOT - blottin.blogspot.in), an online community of photographers (blindboys.org), a games lab for developing interactive gaming products and a technology platform for digitising last mile supply chain in emerging markets.
Design ResearchInnovationSocial EntrepreneurshipProduct DesignService Design

Icici bank

2 roles

Product Manager

Aug 2003Oct 2004 · 1 yr 2 mos

  • Rural Banking group was spearheading ICICI Bank's initiatives in the rural retail market. The position involved engineering product and delivery innovations for the rural market.
Product ManagementInnovation

Brand Manager

May 2002Jul 2003 · 1 yr 2 mos

  • Worked as part of the Corporate Brand team handling advertising, media and research. Also the brand custodian for all product brands within ICICI Bank.
Brand ManagementAdvertising

Education

Yale University

Yale World Fellows Program

Jan 2012Jan 2012

Indian Institute of Management Ahmedabad

PGDM — Strategy & Marketing

Jan 2000Jan 2002

Indian Institute of Technology, Delhi

B.Tech — Textile Technology

Jan 1996Jan 2000

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