Jun 2022 – Aug 2025 · 3 yrs 2 mos · Pune, Maharashtra, India · Hybrid

• Key Focus: Employee Experience, L&D, Talent Management, Skill Intelligence, HRMS/HCM
• Results-driven product manager with a proven track and record of driving product adoption, enhancing user experience, and delivering impactful solutions in the HR tech space.
• Successfully increased product adoption by 50% and on boarded 5 enterprise clients within 3 months of a new product launch.
• Champion of user-centric design, working closely with UX/UI teams to refine product functionality and improve satisfaction, resulting in 85% less negative feedback in retrospectives within 6 months.
• Led cross-functional initiatives, including project discovery, technical design discussions, and agile delivery planning, achieving 90% story delivery rates with a 15% reduction in sprint spillovers.
• Established and maintained detailed project/resource plans and oversaw full-cycle product development and delivery with a focus on quality and timely execution.
• Crafted and executed comprehensive product strategies aligned with business goals, informed by extensive market research and competitive analysis.
• Maintained dynamic product roadmaps shaped by user feedback, customer insights, and technical feasibility.
• Integrated enterprise client feedback into every sprint, ensuring product-market fit and successful adoption.
• Collaborated with QA to implement rigorous testing protocols, reducing triage bugs by 75% through proactive manual testing and live demos.
• Partnered with marketing teams to define go-to-market strategies, messaging, and product positioning.
• Continuously tracked product performance via KPIs and user feedback, enabling data-driven iterations and enhancements.
• A collaborative leader who thrives in cross-functional environments and consistently delivers high-quality, customer-focused products in the HR tech domain.

Mar 2021 – Jun 2022 · 1 yr 3 mos · Pune, Maharashtra, India

• Workforce | QuestionPro Inc.
• Product Strategy, Agile Product Management, Employee Engagement Software
• Key Focus:
• Product Strategy & Ownership, Market Research & Analysis, Agile/Scrum, Stakeholder Management, Product Usage Analytics, User Stories, People Success Platforms
• Conducted 50+ market research analyses to identify emerging trends, competitive gaps, and opportunities, contributing to data-driven product decisions.
• Crafted product strategies that increased feature adoption by 35% in two quarters, aligning with both customer needs and company vision.
• Led 5+ cross-functional squads in the end-to-end development of new features, ensuring 95% on-time delivery with minimal quality issues.
• Facilitated ongoing collaboration between engineering, marketing, sales, and customer success, resulting in a 20% reduction in go-to-market cycle time.
• Prioritised and groomed product backlogs, leading to 15% increase in sprint velocity and enhanced delivery cadence.
• Utilized product analytics and gathered user feedback from 100+ customer touchpoints to drive iterative improvements—resulting in 40% higher user satisfaction.
• Developed and executed go-to-market strategies that boosted product usage by 30% within 6 months post-launch.
• Defined and tracked 10+ key product KPIs, ensuring alignment with organizational goals and continuous performance monitoring.
• Engaged with top 5 enterprise clients and key stakeholders regularly to gather strategic insights that shaped the roadmap and prioritized development.
• Hands-on experience:
• Deep experience with employee engagement solutions and strong understanding of People Success Platforms, focusing on user-centric design and impactful outcomes.

Mar 2019 – Mar 2021 · 2 yrs

• Key Focus: Software Product Manager | Product Strategy & Marketing | SaaS & B2B Solutions
• Led end-to-end product lifecycle management, delivering detailed product requirements for 15+ upcoming features/product improvements, informed by deep subject matter expertise and close collaboration with over 15 customers, engineering teams, and key business stakeholders.
• Analyzed customer workflows across 20+ use cases, translating complex market needs into actionable product deliverables.
• Authored 100+ user stories and wireframes, and co-created 30+ UI/UX mockups, aligning with product vision and usability goals.
• Owned and maintained product backlog of 200+ items, triaged an average of 30 bugs per sprint, prioritized features by business impact, and served as the primary contact for sprint-related clarifications.
• Actively participated in 50+ agile ceremonies including sprint planning, daily standups, retrospectives, and product demos, ensuring timely delivery and continuous improvement.
• Conducted 10+ competitive analyses and market assessments to support go-to-market and strategic partnership planning, leading to 2 new partnerships and a 15% increase in qualified leads.
• Delivered monthly product roadmap updates and progress reviews to internal teams and stakeholders, contributing to a 20% improvement in cross-team alignment.
• Built and nurtured relationships with 10+ sales reps, 5 strategic partners, and 30+ customer accounts to gather feedback, increase engagement, and support solution adoption.
• Supported 25+ pre-sales engagements and demos, contributing to a 30% win rate increase on qualified opportunities.
• Monitored 10+ marketing and tech trends quarterly, translating findings into 5+ new product marketing strategies and campaign ideas per quarter.
• Generated weekly and monthly product performance reports tracking over 20 KPIs/KRAs, improving visibility into revenue, goals, and product health across leadership teams.

Mar 2017 – Mar 2019 · 2 yrs

• Key Focus : Digital Marketing Specialist | Product Strategy & Growth
• Developed and executed digital marketing strategies that led to a 40% increase in website traffic and 25% rise in product sign-ups within 6 months.
• Defined and refined product strategies, UVP, and competitive advantage frameworks, contributing to a 30% improvement in customer retention.
• Conducted competitor research and SWOT analysis across 10+ products, leading to actionable insights and better market positioning.
• Optimized landing pages, improving conversions by 20% using A/B testing and behavior tools like Hotjar and Google Analytics.
• Implemented dynamic pricing models and CRO techniques that drove a 15% uplift in revenue per user.
• Leveraged user feedback (via surveys, interviews, CRM insights) to enhance UX and product value propositions.
• Managed content strategy and SEO, growing organic traffic by 60% YoY through blogs and guest posting.
• Ran successful email campaigns with 35% average open rates and 10% CTR using Sendy and BEFree.
• Led social media campaigns, increasing engagement by 50% and follower count by 3x.
• Spearheaded new strategic alliances and micro-influencer partnerships, resulting in a 20% increase in referral traffic.
• Created persuasive product demos, how-to videos, and walkthroughs that improved feature adoption by 35%.
• Executed in-product marketing to convert 28% of freemium users to paid plans, boosting MRR significantly.

Jun 2016 – Mar 2017 · 9 mos · Pune, Maharashtra, India · On-site

• Junior Associate/Executive
• Analysis of ERP software
• Streamlined ERP management
• Implementation of ERP system