Mar 2016 – Apr 2018 · 2 yrs 1 mo

Apr 2015 – Feb 2016 · 10 mos · Pune Area, India

• A result oriented and self motivated digital marketer, having handled accounts of more than 40 E-commerce clients end-to-end, especially in industries like Fashion & Apparel, Home & Furniture, Food & Beverages etc.
• Major tasks involve building & implementing online marketing strategies across Google, Facebook & Instagram, scaling up ad-spends & revenues for clients, ensuring client success by driving performance through research, analysis and optimizations
• Secondary tasks involve mentoring subordinates, knowledge transfer, ensuring effective execution of paid marketing campaigns, increasing efficiency and maximizing revenues for Sokrati Shops
• Certifications: Google Adwords – Search & Display, Google Shopping, Google Analytics
• Skills: Account Management, Online Marketing, Search & Display Marketing, Remarketing & Retargeting Methodologies, Google Shopping Ads, FB Paid Marketing, Instagram Paid Marketing, Google Analytics, Social Media Marketing

Jun 2014 – Apr 2015 · 10 mos · Pune Area, India

• Handling the eCommerce Business end-to-end. Smoothening marketing & operations activities for shop.mapro.com
• Collecting business & competitor level data for in-depth analysis
• Product category wise and SKU wise movement analysis and strategy building based on analysis
• Designing online and offline marketing schemes and promotions for boosting online sales and establishing strategic tie-ups with existing e-commerce portals like Big Basket, Snapdeal etc.
• Building and executing Social Media & Paid Media marketing strategies which involved branding, advertising, reputation management, customer management and customer servicing
• Creating weekly and monthly sales reports and financial, marketing & sales plans etc.

Aug 2013 – Feb 2014 · 6 mos · Mumbai

• Worked on a sales project with U-Turn Guru, a Corporate Training Firm. It
• involved contacting HR Managers, giving presentations, carrying out B2B sales of training modules and providing end-to-end services to the clients.

Apr 2013 – Jun 2013 · 2 mos · Mumbai Area, India

• Sales of Financial Services - Worked as Relationship Manager Intern for a period of two months which involved developing & implementing Marketing Strategies of Client Advisory Services, playing a role of Investment Advisor & Relationship Manager.

Sep 2010 – Jul 2012 · 1 yr 10 mos · Pune Area, India

• Project 1: Client - Level 3 Communications, USA based telecom company (December 2010 – July 2011)
• Worked as a Data Analyst in AMO - Soft Switch Provisioning process
• Provided end-to-end customer support. It involved root cause analysis i.e. providing data analysis of level 2 issues and classifying those into similar categories to avoid repetition of issues
• Project 2: Client – Aetna Health Insurance, a Fortune 100 USA based health care provider company (August 2011 – July 2012)
• Provided Level 2 production support (Problem Analysis, Troubleshooting, Performance Analysis and Optimization) and handled operations to ensure adequate SLA compliance and avoid SLA breach
• Interacted with various teams across the globe. Also, was an offshore representative for onshore-offshore calls
• Roles and responsibilities included handling client escalations, submitting status reports to the Technical Lead and mentoring trainees and new hires