Kunal Parikh

CEO

Mumbai, Maharashtra, India15 yrs experience

Highly Stable

Key Highlights

Led Salesforce practice generating 50-75 million revenue.
Expert in Marketing Cloud and data-driven campaigns.
Passionate mentor fostering team growth and innovation.

Stackforce AI infers this person is a MarTech leader with expertise in Salesforce and marketing automation.

Contact

Skills

Core Skills

Salesforce Marketing CloudPractice ManagementMarketing AutomationCustomer Management

Other Skills

Agile & Waterfall MethodologiesAgile MethodologiesAgile Project ManagementCRMClient ServicesCommunication SkillsConsultingCross-functional Team LeadershipData MigrationDelivery HeadDigital MarketingDigital Project ManagementDigital StrategyERP Implementation Project ManagementERP Implementations

About

A results business outcome-driven Salesforce Martech Leader with 7+ years of experience specializing in scaling brands through Marketing Cloud, Personalization, Data Cloud CDP. I'm passionate about translating complex marketing requirements into actionable campaigns that deliver measurable ROI. My expertise includes: Practice Building: Successfully built, scaled and managed Salesforce practice of 50-75 million. Martech and Marketing Automation: Leading teams managing various Salesforce Marketing solutions and products helping customers with end to end implementation platform setup. I believe the best marketing connects human insight with rigorous data analysis. I thrive in high-growth environments where I can mentor team members and implement new technologies. I'm always open to connecting with fellow innovators, discussing emerging tech trends, or exploring opportunities where I can lead and optimize marketing operations. Let's connect! Feel free to send me a direct message or an invitation to chat about digital transformation.

Experience

Social beat

2 roles

Practice Head

Promoted

May 2022 – Aug 2025 · 3 yrs 3 mos · Mumbai, Maharashtra, India

Building Teams:
Mentoring: listen to staff members through all channels, recognize their strengths and challenges, provide in-context advice to support their work, and chart a course with them for career development
Promoting growth: lead programs that grow knowledge and skills on all levels, such as new consultant training camp and knowledge-sharing seminars
Deliberate learning: organizing retrospective sessions and project highlight presentations to learn deliberately from delivery experiences, and amplify the lessons throughout the organization
Encouraging expertise ownership: curating key subject areas with internal experts to facilitate the flow of expertise
Providing Technology Thought Leadership:
Determining a scalable and sustainable path to realize a digital transformation vision through deploying a blend of Salesforce and other enterprise platforms, taking into consideration key factors such as critical business goals, existing technology landscape and skillsets, and organizational culture
Providing unbiased evaluation in the potential of any specific Salesforce product or solution to achieve decision making that cuts through marketing and hype, and focuses on the strength, maturity, and room for growth of the technology
Driving Business:
Finding core competitiveness is far from trivial for a smallish Salesforce Ridge consulting partner even the market is booming. I work closely with Delivery and Go-to-Market leaders to continuously drive project efficiency, increase engineering capacity, and identify opportunities to differentiate our brand.
Supporting Community: We also believe that business can be a platform for change, and our brand image includes contributing to the community.

Growth MarketingPractice ManagementGlobal DeliveryProject ManagementTeam ManagementManagement+4

Practice Head Salesforce

Apr 2021 – Apr 2022 · 1 yr · Mumbai, Maharashtra, India

Leading the Salesforce Practice - Marketing Automation
Setting up of the practice on Martech and Salesforce
Responsible for the Sales and BD
Responsible for Overall CX, CS, and Customer Management
Handling the Internal Team Setup and Management
Overall P&L along with Growth Strategy

Growth MarketingMarketing AutomationCustomer ManagementSales and BDP&L Management

Mirum india: a wpp company

2 roles

Delivery Head - Salesforce Marketing Cloud

Promoted

Apr 2019 – Apr 2021 · 2 yrs

Practice ManagementSalesforce Marketing Cloud

Project Manager

Nov 2017 – Apr 2019 · 1 yr 5 mos

Digital agency

Project Manager

Jun 2015 – Nov 2017 · 2 yrs 5 mos · Mumbai Area, India

Pest control india (pvt) ltd

IT Project Manager

Nov 2014 – Jun 2015 · 7 mos · Mumbai Area, India

Internal Project Setup:
Analyzing the requirement and developing functional specification documents
Coordinating with the technical team and developing UAT test cases for sign-off
Vendor selection and Scope of Work Review to maximize profits for a project
Deployment & Vendor Management:
Deploying the ERP system live at the branches
Coordinating with the Vendor for Change management
Single Point of Contact between Vendor and internal team
Single Point of Contact between CIO, Internal & External Stakeholders
Status meetings with Vendor and internal team
Working on All Modules – CRM, Sales, Accounting & Operations for the ERP System
Supporting Developing, Quality assurance and UAT teams
Change Management & Application Support:
Setting up a Version Control Process in Place
Handling Change Management with the Vendor
Rolling out changes in the ERP system
Coordinates creation of appropriate documentation for all modules.
Facilitator for knowledge transfer and acquisition among functional leads.
Bringing individuals and/or functional teams together to solve integration issues and
make decisions about implementation options.
Identifying and communicating gaps in commercial software functionality and
participating with functional users in identifying solutions.
Referring recommendations for customization for resolution and decision
Performs related duties as assigned that support the overall objective of the position.

Learningmate

IT Product Manager

Jan 2013 – Feb 2014 · 1 yr 1 mo · Mumbai

Project initiation activities: Interacting with international and domestic clients to gather the requirements and analyze the requirements & developing high level plans
Project definition and planning activities: Project estimations/ budgeting, developing a proposal for the solution identifying risks. Issuing Contracts, Letter of Intent, and Purchase Orders.
Internal Project Setup:
Analyzing the requirement and developing functional specification documents
Coordinating with the technical team and developing UAT test cases for sign-off
Vendor selection and Scope of Work Review to maximize profits for a project
Requirements Definition Training the project team on domain, especially from the specific perspectives of the customer
Being a single point of contact between the customer and internal teams
Project kick-off and day to day management of project stages:
Assisting Project Manager to plan Project Delivery within Scope, Budget, Schedule and Quality
Status meetings with customers and internal team
Supporting Developing, Quality assurance and UAT teams
Project closing and review activities:
Conducting project close out interviews and getting sign-off from project stakeholders
Development of hand over documentation for the projects