Ankita Pathak — Product Marketing Manager
• Key skills around strategic marketing, product marketing, content creation, GTM product strategy, content development. • Consolidating marketing strategy along with developing and executing a content strategy aligned with business goals. • GTM strategy with ability to use content and analytics to optimise marketing and content strategy. • Overseeing the creation of high-quality, engaging, and SEO-friendly content. • Develop and own the overarching content strategy across platforms (web, social, email, print, video, etc.). • Planning long-term strategic goals with the need to achieve short-term economic success through effective event participation. • Analyst Relations - Content creation for analyst reports like Everest, Gartner, IDC, Forrester. This includes managing briefing decks and pitch calls with mentors. Specialties: Advertising, Internal and External Strategic Marketing, Event Management and Design, Content Creation, Public Relations, Corporate and Interpersonal Communications, Crisis Communication. Acquitted with thought leadership, graphic designing and videography
Stackforce AI infers this person is a strategic marketing expert in the SaaS industry.
Location: Pune, Maharashtra, India
Experience: 11 yrs 8 mos
Skills
- Product Marketing
- Gtm Strategy
- Business Development
- Strategic Marketing
- Content Marketing
- Influencer Marketing
- Content Creation
- Content Strategy
- Editing
- Marketing
- Public Relations
Career Highlights
- Expert in developing and executing content strategies.
- Proven track record in product marketing and GTM strategies.
- Skilled in creating engaging, SEO-friendly content.
Work Experience
Wipro Limited
Product Marketing Manager (5 yrs 11 mos)
Accelerite
Influencer Marketing and Content (1 yr 4 mos)
Persistent Systems
Business Development Strategist (9 yrs 2 mos)
Content and Product Marketing (3 yrs 3 mos)
Aretove Inc
Editor and Content Strategist (1 yr 3 mos)
Worldwide Media Ltd. (Femina)
Content Writer - Features (5 mos)
ST LAURN HOTELS
Marketing and PR Head (7 mos)
Pratisaad Communications Pvt. Ltd.
Client Servicing Manager (3 mos)
Education
Master of Business Administration (MBA) at James Cook University, Singapore
Master's of Journalism and Masscommunication at MAEERS's Arts, Science and Commerce College English Medium, Kothrud, Pune 38
Bachelor of Arts in Journalism and Mass Communication at Indira School of Communication